JWT (then J. Walter Thompson) published a booklet in 1963 titled "Advertising: A Career For Women," to lure college women to Madison Avenue-and not just for its secretarial pool.
JWT kindly agreed to let us excerpt the booklet (as well as its male-oriented booklet, "Advertising: A Career For Exceptional Men," and gave us access to its photo archive. The images and the text form a stunning historic record of the real women of the "Mad Men" era. The final series of "Mad Men" premieres on AMC on April 5.
Laura Stampler originally compiled this post.