How to create your own YouTube channel for personal use, or a Brand Account for business

youtube business personal recording account

Shutterstock

It's easy to create a YouTube channel for personal or business use, and begin broadcasting immediately.

Anyone can watch videos on YouTube, but you must have a YouTube channel to comment on or post videos.

YouTube offers two channel options - a personal YouTube channel and a Brand Account.
Advertisement
Here's how to create both.

How to create a YouTube channel for personal use

You might choose a personal YouTube channel if you just want the option to comment on videos or post your own. Creating a personal YouTube channel is a quick and easy process.

Here's how to do it:
Advertisement

1. Sign in to your Google Account from your phone or a computer.

2. Click or tap your profile image.
1_YouTube_desktop

Michelle Greenlee/Business Insider

Click your profile image in the top right corner.

Advertisement

3. Click or tap Your Channel. Enter your name.

3_YouTube_desktop_personal_channel_name

Michelle Greenlee/Business Insider

Enter your name and click Create Channel.

4. Click or tap Create Channel to save and create your personal YouTube Channel.
Advertisement

How to create a YouTube channel for your business or brand

A Brand Account is suitable for businesses, brands, or other kinds of organizations that want to manage multiple YouTube channels from a single dashboard.

In addition to multiple channel management, a YouTube Brand Account allows you to add managers for each channel. You can control who has access to different options within the channel they manage.

Here's how to make a YouTube channel for your business:
Advertisement
1. Sign into YouTube with the Google account you want to use to create a new channel.

2. Click or tap your profile image.

3. Click or tap Your Channel.
Advertisement

4. Click or tap "Use a business or another name" at the bottom of the window.

3_YouTube_desktop_personal_channel_name

Michelle Greenlee/Business Insider

Choose "Use a business or other name" to create a Brand Account.

5. Enter a name for your channel.
Advertisement

4_YouTube_desktop_Brand_Account

Michelle Greenlee/Business Insider

Type a name in for your branded channel.

6. Click Create to save. Your new channel is ready.

Visit the YouTube channel switcher to see a list of all YouTube channels owned by your account. You can access the channel switcher anytime to switch between YouTube channels or create a new one.
Advertisement

YouTube_desktop_create_brand_channel_add_new

Michelle Greenlee/Business Insider

The YouTube channel switcher shows all of your accounts.

You can see all Brand Accounts you own or manage from the YouTube Brand Account dashboard.

Once you create a new account, you'll notice you don't yet have the option to customize the url (e.g. youtube.com/user/businessinsider).
Advertisement
YouTube restricts the use of custom YouTube channel urls to channels with at least 30 videos and 100 subscribers. New accounts aren't eligible until they have existed for at least 30 days.

A YouTube channel can be created from both a standard Google Account or a G Suite account with the exception of G Suite Education. G Suite Education accounts are not allowed to create YouTube channels.

Related coverage from How To Do Everything: Tech:

{{}}