- While governments and institutions are emphasizing on the importance of the ‘right’ awareness regarding COVID 19, Indian TikTok creators seem to portray a different picture.
- Coronavirus has become a trending topic on the platform.
- TikTok, however, runs a ticker below the videos saying “consult your local health authorities for the latest on COVID-19”.
The Coronavirus pandemic has got people across the world worried. Offices are facilitating remote working, schools are shut, weddings cancelled and tourism has come to a grinding halt.
But for TikTokers, it’s a ‘trend’.
While governments and institutions are emphasizing on the importance of the ‘right’ awareness regarding COVID 19, Indian TikTok creators seem to portray a different picture.
TikTok, however, runs a ticker below the videos saying “consult your local health authorities for the latest on COVID-19”.
‘Coronavirus’ has become a trending topic on TikTok, the popular platform for short-form mobile videos. Indian creators have taken to the platform to share funny content, most of which reduce the global epidemic into a laughing matter.
In one of the videos, people are seen running away from a user who pretends to have just returned from China in the morning.
Another video shows a boy telling his friends to stay away from him because he has Coronavirus, but when his girlfriend arrives he takes it as the opportune moment to take the ‘Coronavirus revenge’ to pass it on to her as well. Ironically, at the same time the user uses the hashtag “#stopcorona”.
These videos have cropped up across the platform where some are even urging people to stay safe but also to ‘enjoy the video’.
On March 1, the World Health Organization had also joined TikTok to spread awareness regarding COVID-19. Since then, it has launched multiple awareness videos on the app and has over 314,000 followers.
India is a massive market for TikTok and became the second most downloaded app in 2019. According to
reports, TikTok has a monthly active user count of 81 million.
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