The lifestyle of the super rich: Rare whiskey, handbags, watches & more

Mar 1, 2023

By: Sourabh Jain

India’s richest are likely to splurge on handbags, watches and more

Here is what India’s richest are likely to splurge on, as per a Knight Frank survey.

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Luxury handbags

A whopping 53 percent of India’s richest are likely to splurge on luxury handbags, compared to just 20 percent of their global counterparts.

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Furniture

About 29 percent of India’s ultra-wealthy are likely to splurge on furniture, compared to 14 percent of their global counterparts.

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Jewellery

About 41 percent of India’s richest are likely to splurge on jewellery, compared to 33 percent of their global counterparts.

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Watches

Watches have emerged as one of the most favourite products of India’s richest, with 53 percent likely to splurge on them, compared to 46 percent of their global counterparts.

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Coins

Just 6 percent of India’s richest are likely to splurge on coins, compared to 8 percent of their global counterparts.

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Coloured diamonds

Only 6 percent of India’s richest are likely to splurge on coloured diamonds, compared to 9 percent of their global counterparts.

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Classic cars

About 29 percent of India’s ultra-wealthy are likely to splurge on classic cars in 2023, compared to 34 percent of the world’s richest.

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Art

While Art is likely to be one of the most popular purchases of India’s richest at 53 percent, their global counterparts are ahead at 59 percent.

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Rare whiskey

While 12 percent of India’s richest are likely to splurge on rare whiskey, their global counterparts are ahead, with 18 percent willing to splurge on this drink in 2023.

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Wine

Just 29 percent of India’s richest are likely to splurge on wine, compared to 39 percent of their global counterparts.

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