It's The Only App We've Ever Seen With Higher Engagement Than Facebook Itself

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There are a lot of ways (and a lot of charts!) to explain why Mark Zuckerberg felt compelled to spend $19 billion on WhatsApp. This chart from Statista is one of the best.

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When Zuckerberg explained the deal to analysts, he said, "It's the only app we've ever seen with higher engagement than Facebook itself." Here's a look at WhatsApp's engagement compared to other social networks.

WhatsApp Engagement

Statista/Business Insider


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