It's The Only App We've Ever Seen With Higher Engagement Than Facebook Itself
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There are a lot of ways (and a lot of charts!) to explain why Mark Zuckerberg felt compelled to spend $19 billion on WhatsApp. This chart from Statista is one of the best.
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When Zuckerberg explained the deal to analysts, he said, "It's the only app we've ever seen with higher engagement than Facebook itself." Here's a look at WhatsApp's engagement compared to other social networks.
Statista/Business Insider
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