LeEco tunes into FM for LeEco Day; launches high blitz radio campaign
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Through this campaign, the company aims to target the age group of 15-30 years by enticing them to upgrade from their existing smartphones to LeEco’s Superphones.
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Since the launch of its phones the Le 1s and Le Max, LeEco devices have established themselves as the phone of choice among users, with their best in class performance and competitive pricing. LeEco has been aggressively marketing its devices in India and has already been present across traditional and new media outlets since January 2016.
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