LeEco stuns smartphone industry with three consecutive record flash sales

Displaying stupendous performance, LeEco performed a hat trick on Tuesday as its third flash sale saw Le 1s sell like hot cakes once again.

The sale saw a record order of 55,000 within 9 seconds, where silver Le 1s proved to be as popular as the gold colour version with a whopping 23,000 pre-sale registrations.

Moreover, another model which is the premium Big & Bold, Le Max was also completely sold out on Flipkart, thanks to its near-cult status and niche fan following.

Anil Goteti, VP - Smartphones, Flipkart, said, “Le 1s has witnessed great momentum over the last three flash sales on our platform. With overwhelming customer response and great reviews, we are confident that this partnership will create new benchmarks in the online smartphone space in India.”

The internet tech giant’s success story doesn’t end here.

All flash sales combined, the resulting records go on to show some more stunning achievements - A record 2,20,000 total orders received within the shortest time of 31 seconds in the three flash sales, and at least 20,28,000 registrations received across all the flash sales.

With this, the internet technology giant has assumed the role of a player in the Indian smartphone industry and is capable of giving its rivals a run for their money.

Reflecting on the feat, Mr. Atul Jain, COO, Smart Electronics Business, LeEco India said “We believe that with this third highly successful outcome, LeEco has lived up to its global reputation of being a market disruptor and game changer. Le Max, the top-selling premium Superphone, which joins the sales in India for the first time, has proved to be a strong contender. Le 1s, the all-time best seller and record breaker, disrupts the market and manifests the ‘LeEco phenomenon’. We are delighted with the huge vote of confidence that Indian consumers have given us and am confident that going forward we will continue to offer more exciting products."

Notably, LeEco has sold more than 3 million units in China. It’s superphones now in the Indian market are differentiated in terms of superior performance, technology coupled with disruptive pricing have been able to successfully woo the Indian consumers. The company’s global reputation, remarkable technology expertise, incredibly lower than the industry BOM cost valuation have additionally attributed to these records.

The company is now firmly committed to increase its customer base and to this end is working on various plans to up the ante in achieving its business goal of being among the top 3 players in the business.

To update you on the features and pricing of this phone, Le 1s comes in a full metal unibody, world's first mirror-surfaced fingerprint scanner, and a 5.5" FHD display. It’s got the flagship processor of the year Helio X10 Turbo, 3GB Ram and 32 GB storage, dual-SIM card slots, 4G LTE support, and USB Type-C port.

On the camera front, there is a 13-megapixel f/2.0 rear camera, and 5-megapixel wide angle selfie camera.

In case you have managed to miss the flash sales, you still have a chance to buy it at the shopping carnival-LeEco Day- on Flipkart on 25^th February 2016. And buyers of this phone can expect a content ecosystem to be uploaded into its android-based EUI system in the 2nd quarter of this year since the company has already signed contracts with Eros and Yupp TV.

Another thing that worries a smartphone user in India is the after sale services. LeEco has ensured tight policies in this regard, thanks to its 555 service centers in prime locations in the country, besides providing 24*7 toll free services, and other value-added services.

So what are you waiting for? Go grab it!