Looking to help refugees, this design student created jackets that transform into tents and sleeping bags
ADIFF
A student at Parsons School of Design, Luna considered switching majors to study something more humanities-based where she could develop the skills to make a difference, but she was already three years into her degree.
"My skill set has always been with creativity and design," Luna told Business Insider. "In the end, yeah, I am going to school for fashion and I [thought] it could be more interesting and could actually be a more innovative way to create a solution if I use my skills in design."
After speaking with humanitarian workers, Luna quickly discovered another benefit to staying in the fashion industry: that's where the money is.
By looking through images of refugees sleeping on sidewalks, reading interviews, and speaking with humanitarian agencies, Luna identified the most prominent challenges faced by refugees that she could address through design, such as the need for warmth and protection from the elements. Luna then applied her research to develop a collection of seven pieces for her senior thesis design project at Parsons, simultaneously establishing her apparel company ADIFF, with the tagline "design intervention for global issues."
Globally, fashion is a $1.2 trillion industry. Luna found a way to tap into that cash flow by designing these multipurpose garments that people would be interested in wearing recreationally, and then turning around those profits to donate modified versions of the garments to refugees for survival gear. Luna hopes to establish a business model similar to Tom's Shoes, which donates a pair of shoes for every pair purchased. Luna says she is currently in talks with potential investors and manufacturing partners. She hopes to launch the collection commercially by early next summer.
You can see her entire collection below.
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