Microsoft stole the show with its Super Bowl ad about a customizable Xbox controller that lets anyone game
- Microsoft's Super Bowl ad for the Xbox Adaptive Controller, titled "We All Win," has been praised for its message of inclusivity.
- The Xbox Adaptive Controller lets players with limited mobility or physical impairments build a video game controller to suit their needs with specific accessories.
- The Xbox Adaptive Controller officially launched in September 2018 and costs $99. It can play games on Windows 10 computers and Microsoft's Xbox One.
Appropriately titled "We All Win," Microsoft's Super Bowl ad for the Xbox Adaptive Controller has been praised for its message of inclusivity, and the device is already available for the players who need the unique features the controller provides.Microsoft's goal for the Xbox Adaptive Controller is simple - give gamers who suffer from limited mobility or other physical impairments more options to play the video games they care about. Time Magazine named the device one of the best innovations of 2018.Advertisement
The Xbox development first revealed the adaptive controller during the E3 Expo in June 2018, promising a commitment to inclusivity and innovation. The creation of the Xbox Adaptive controller was guided by advice from accessibility experts and non-profit advocates including The AbleGamers Charity, The Cerebral Palsy Foundation, Craig Hospital, Special Effect and Warfighter Engaged.
Get the latest Microsoft stock price here.
- Air India Express plane crash lands in Kerala after overshooting the runway
- Best budget microwave ovens in India
- Best coffee mugs for cosy conversations & more
- First Man, Bandish Bandits— and other shows that you can watch on Netflix, Zee5, Disney+ Hotstar, and Amazon Prime
- A WhatsApp message, six weeks of talks and a $300 million deal – how Karan Bajaj sold his less than 18-month old startup White Hat Jr to Byju’s