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Apple just released a cryptic new teaser for its upcoming TV show starring Jennifer Aniston and Steve Carell and people are completely bewilderedhttps://www.businessinsider.in/miscellaneous/apple-just-released-a-cryptic-new-teaser-for-its-upcoming-tv-show-starring-jennifer-aniston-and-steve-carell-and-people-are-completely-bewildered/slidelist/70649964.cms2019-08-12T23:29:29+05:30

Apple just released a cryptic new teaser for its upcoming TV show starring Jennifer Aniston and Steve Carell and people are completely bewildered

Aug 12, 2019, 23:29 IST

First of all, here's the teaser trailer for "The Morning Show," embedded below. It's less than a minute. Give it a watch.

With the moody voice-overs playing over an empty and dimly lit office environment, some people were naturally wondering where the actors were.

Is this show about ghosts? https://t.co/Boqe9gK0gz

— Mark Harris (@MarkHarrisNYC) August 12, 2019

Is this show about ghosts? https://t.co/Boqe9gK0gz

— Mark Harris (@MarkHarrisNYC) August 12, 2019

Some people just didn't understand what the teaser was trying to accomplish.

I feel like this preview for Apple’s new original TV show made no sense https://t.co/zjhPC9wkMa

— Mike Murphy (@mcwm) August 12, 2019

I feel like this preview for Apple’s new original TV show made no sense https://t.co/zjhPC9wkMa

— Mike Murphy (@mcwm) August 12, 2019

Some people remarked that they learned more information about the show back in March, at Apple's event, compared to its actual trailer.

That Morning Show trailer literally gave us less than what was at the Apple TV presentation lol

— Ti 👑 (@iwearthetiaira) August 12, 2019

That Morning Show trailer literally gave us less than what was at the Apple TV presentation lol

— Ti 👑 (@iwearthetiaira) August 12, 2019

Some people were hoping for more definitive information about the show's plot, or characters.

I find non-trailers like this (no footage, just snippets of voice overs) maddening and it doesn’t actually do what a trike is supposed to do which is spark curiosity about the thing. (Also: it’s a drama?!) https://t.co/yhG1vNtRab

— Nina Metz (@Nina_Metz) August 12, 2019

It's unclear if this guy actually liked the trailer or not.

I really enjoyed the teaser for The Morning Show! Then again, my home is decorated with engagement photos of Jennifer Aniston and Steve Carrell and is full of ghosts shout-whispering about journalistic integrity, so perhaps I'm the target audience. https://t.co/JhYY4SjgJD

— R. Eric Thomas (@oureric) August 12, 2019

Polarizing teaser trailer aside, a lot of people still seem really excited for the show.

Can't lie, this looks (and sounds) really good. Apple got me over here like 👀👂

The Morning Show — Official Teaser Trailer | Apple TV+ https://t.co/2t5P1FZZTl via @YouTube

— Fabian Garcia (@fabiang____) August 12, 2019

Can't lie, this looks (and sounds) really good. Apple got me over here like 👀👂

The Morning Show — Official Teaser Trailer | Apple TV+ https://t.co/2t5P1FZZTl via @YouTube

— Fabian Garcia (@fabiang____) August 12, 2019

"The Morning Show" is scheduled to arrive this fall, exclusively for the Apple TV Plus service on the Apple TV app.

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