To quickly summarize the price hikes for Apple products in 2018:
- The cheapest new iPhone is 7% more expensive than last year, and 15% more expensive than in 2016.
- The two models of iPad Pro experienced price hikes of 23% and 25%.
- The latest Apple Watch models are either 21% or 25% more expensive compared to the new watches from last year, depending on which model you buy.
- The MacBook Air got a 20% price hike in 2018.
- The Mac Mini got a 60% price hike in 2018.
Even the new Apple Pencil is 30% more expensive than the previous model.
Did the value of these products increase in the same way their prices did? Not necessarily, but as long as people keep paying for them, Apple has little reason to change its strategy.