The career of Colin Kroll, cofounder of Vine and HQ Trivia who has died at age 34
Dec 17, 2018, 02:41 IST
Kroll studied computer science at Oakland University located in Rochester, Michigan, about 30 miles outside of Detroit.
Kroll started his career as a software engineer at Right Media, a platform for buying and selling advertising space. The company was acquired by Yahoo for $680 million in 2007.
Kroll left Yahoo in 2011 to become VP of product at luxury travel site JetSetter. He went on to become chief technology officer. The site is now owned by Trip Advisor.
In June 2012, Kroll and his JetSetter coworker Dom Hofmann — along with Rus Yusupov — created Vine, a short-form video sharing platform. In October of that year, before the app could even launch, Twitter bought it for $30 million.
By April 2013, Vine was the No. 1 free app in the App Store and became a sensation among teens and young adults. At one point, it had more than 200 million monthly active users. But the app struggled to make money, and was plagued by other issues.
In 2014, Kroll stepped back from a day-to-day roll at Vine, becoming an advisor at Twitter and Vine. By December of that year, Kroll left the company altogether.
Kroll cofounded HQ Trivia in 2015 with his Vine cofounder, Yusupov.
In December, Kroll was found dead in his Manhattan apartment at the age of 34.