Hindi news channel, News Nation, has launched its latest brand campaign with a burst on top radio stations across the country beginning today. The theme of the campaign is to empower and educate people to take an informed decision at the ballot box for General Election 2014
The target audience of the campaign is the youth and the decision making audience who want to bring a change in society.
Speaking of the campaign,
It may be noted that News Nation which celebrated its 1st anniversary on February 14, 2014, has walked up the ladder of ratings and is well placed in the Hindi news genre. As a reporter-led channel with extensive field reporting, News Nation has gradually emerged as a serious player with pure news content and traditional style of presentation.
Abhay Ojha, Sr.
Courtesy: Bestmediainfo