Paytm's Vijay Shekhar Sharma, Saif Partners' Alok Goel join deal discovery app Little as directors

Hyper local deal discovery app Little has managed to get Paytm co-founder Vijay Shekhar Sharma and Saif Partners’ Alok Goel on board as directors.

"Vijay and Alok will be joining our board, they will help immensely in taking the next leap," Manish Chopra, CEO of Little, told ET.

This comes a few months after SAIF Partneres, Paytm and Tiger Global Management invested $50 million in this mobile-only app, which started operations three months ago.

Little offers over 30,000 deals from over 10,000 merchants and approximately 500,000 users on the app get access to last last minute inventory deals on restaurants, movies, hotels, salons etc on a real-time hyperlocal basis at heavy discounts across 11 cities.

Over the next four months the company plans to expand to 1000 people from 400 presently and add more cities besides aiming to offer 50,000 deals, which will drive in the business and scale up number of daily transactions from 15,000.

According to Sharma, Paytm's capability and consumer base becomes an advantage for Little.

"Paytm will help Little acquire customers faster, sort out payment and the preference level, and we're able to bring these differentiators," he told ET.

Little Internet Pvt Ltd is run by Manish Chopra and Satish Mani, both of whom co-founded online fashion brand Zovi. Both Chopra and Mani continue to run Zovi, which is also backed by SAIF and Tiger Global.

Image credit: Indiatimes