Pinterest just officially filed for an IPO

Hollis Johnson/Business Insider

Pinterest, led by CEO Ben Silbermann, filed to go public on Friday.

• Pinterest, the social media site for "pinning" images and shopping, has publicly filed to go public in an IPO that could take place as soon as April.
• The company will list on the New York Stock Exchange under the ticker symbol "PINS," according to its S-1.

Pinterest, the social media site for "pinning" images and shopping, filed a public S-1 on Friday in preparation for an IPO that could take place as soon as April.

The company will list on the New York Stock Exchange under the ticker symbol "PINS," according to its S-1.

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Though frequently compared to the cohort of social media sites including Facebook, Twitter and Instagram, Pinterest characterized itself in the S-1 as a place to "discover ideas" and focused on its identity as a place for "search."

The company brought in $755.9 million in revenue for 2018, up 60% from $472.9 million in 2017. But the company is still losing money. It had a net loss of $63 million in 2018, compared to a loss of $130 million in 2017.

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