Netflix stays away from a self-regulatory body which is in the works, says report
- India is set to open Digital Content Complaints Council, a self regulatory body that will resolve all the complaints related to content viewed on OTT platform.
- The Internet and Mobile Association of India (IAMAI) said it will soon roll out a new content that will provide for the formation of the council, reported MediaNama.
- Once formed, the council shall address all the complaints that were not looked at by the OTT platforms.
Once formed, the Digital Content Complaints Council will be empowered to address complaints from individuals as well as the government - who can approach them online.
“The DCCC’s jurisdiction to entertain complaints will be limited to escalation of unresolved issues pertaining to the following: a. content related; b. incorrect age-classification; c. incorrect content descriptor; and d. parental and/or access controls” the code said.
The code of conduct is signed by major streaming giants including
This may also not be the final version of the content code as IAMAI tried its hand at it earlier too. Previously, all the leading platforms including Netflix, Hotstar, SonyLiv,
OTT platforms in India have been self-regulating themselves for quite some time now - to avoid possible backlash.
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