Alibaba posted $84.5 billion in Singles Day sales this year. That's a record high - but also its slowest growth ever.
Alibabaraked in a record 540.3 billion Chinese yuan, or $84.54 billion, in orders over Singles Day.
- That's up 8.45% from last year - the lowest year-over-year growth rate in the event's history.
Alibaba raked in a record 540.3 billion Chinese yuan, or $84.54 billion, in orders over Singles Day, the world's biggest shopping festival. That's up 8.45% from last year's shopping extravaganza - the lowest growth rate in the event's history.
It was the shopping festival's first single-digit growth year since the Chinese
Alibaba sold products worth 498.2 billion yuan ($78 billion at today's exchange rate) over the 11-day shopping event last year.
The moderation comes as Chinese economic growth has slowed amid a relentless government crackdown.
This year, gone were the celebrations of unbridled
"Alibaba's 11.11 just set a new record, but it's looking beyond numbers," Alibaba's blog said, adding that sustainability and inclusivity targets should be taken into account too.
"In the early stages of 11.11, we focused on growth - the same way that parents would focus on a child's height and strength. But as a child becomes a teenager, the parents shift their focus to nurturing the child's sense of responsibility: the role he or she plays in society. That is what we're doing now," Alibaba's chief marketing officer, Chris Tung, said in the post.
"The 'worship of turnover' is not just unsustainable in terms of growth in numbers, but is also inextricably linked to chaos," said the state-backed Securities Times on Friday.
- Maha crisis: Sena calls floor test illegal and malafide
- GST on casinos, lotteries, horse races deferred as Nirmala Sitharaman
- Shiprocket is India’s most valuable gazelle, and all set to turn unicorn in 2 years, says report
- Zepto, Dunzo among the next 122 unicorns from India — here's the complete Hurun list
- BYJU's cuts 600 jobs across Toppr, WhiteHat Jr