Seniors are now taking better advantage of discounts – but 50-somethings nab better deals than you'd think

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Seniors are now taking better advantage of discounts – but 50-somethings nab better deals than you'd think
  • As inflation soars, more older people are taking advantage of senior discounts offered at retail stores, restaurants, and more, the Washington Post reports.
  • Some 50-somethings have taken to TikTok to share that they're cashing in on savings offered by senior discounts.
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Offering discounts builds loyalty, one marketing expert told the Post. "When businesses are offering that, it is a feeling of like, 'I'm part of this special group … I'm being recognized and being rewarded.'

Offering discounts builds loyalty, one marketing expert told the Post. "When businesses are offering that, it is a feeling of like, 'I'm part of this special group … I'm being recognized and being rewarded.'
Marc Romanelli

Read the full Washington Post story here.

Ross Dress for Less: 10% off on Tuesdays for ages 55-plus

Ross Dress for Less: 10% off on Tuesdays for ages 55-plus
Shoppers stand in front of Ross Dress for Less discount retail store in Miami Beach, Florida.Jeff Greenberg/Education Images/Universal Images Group via Getty Images
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Delta Airlines: 10% off select flights for ages 55-plus

Delta Airlines: 10% off select flights for ages 55-plus
A Delta plane.Nicolas Economou/NurPhoto via Getty Images

AT&T: Discounted unlimited plans for ages 55-plus

AT&T: Discounted unlimited plans for ages 55-plus
Despite donating to politicians who support abortion rights, AT&T also donated $1.2 million to politicians opposing abortion access.Photo Illustration by Rafael Henrique/SOPA Images/LightRocket via Getty Images
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Carnival: Offers "exclusive savings" for ages 55-plus

Carnival: Offers "exclusive savings" for ages 55-plus
The water slide onboard the Carnival Conquest in 2007.MyLoupe/Universal Images Group via Getty Images

Banana Republic: Varying discounts for ages 50-plus

Banana Republic: Varying discounts for ages 50-plus
Ann Matica/Insider
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Hertz: Up to 25% off base rates for ages 50-plus

Hertz: Up to 25% off base rates for ages 50-plus
Paul Hennessy/SOPA Images/LightRocket via Getty Images

Verizon: Discounted unlimited plans for ages 55-plus

Verizon: Discounted unlimited plans for ages 55-plus
The Verizon logo is seen on the side of a truck in New York.Reuters/Brendan McDermid
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Goodwill: Between 10% and 25% off one day a week for ages 55-plus

Goodwill: Between 10% and 25% off one day a week for ages 55-plus
Joni Hanebutt/Shutterstock

Whataburger: Free small coffee or kid's soft drink with any entrée for ages 55-plus that ask for the "Club55" discount.

Whataburger: Free small coffee or kid's soft drink with any entrée for ages 55-plus that ask for the "Club55" discount.
Erin McDowell/Insider
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IHOP: Discounted senior menu for ages 55-plus

IHOP: Discounted senior menu for ages 55-plus
IHOP.James R. Martin/Shutterstock