Walmart helps Indian exporters to grow their marketplace in US and Canada

• Retail giant Walmart is helping Indian companies to strengthen its marketplace in the U.S. and Canada.
  
• After attracting Indian sellers to the US marketplace, the retail giant is now inviting the sellers to join its Canada marketplace.
  
• Indian companies like Welspun India, Rage Coffee, Mensa Brands — leveraging the Walmart Marketplace, coming on board the platform to grow in overseas markets.

American retail giant Walmart organised a day-long Global Seller Summit in Delhi, on September 27, to help Indian companies to strengthen its marketplace in the U.S. and Canada.

More than 500 Indian manufacturers, brands and sellers attended the summit to hear the thoughts of global Walmart experts, logistics and fintech service providers, and Indian companies that are already thriving on Walmart Marketplace.

After attracting Indian sellers to the US marketplace, the retail giant is now inviting the sellers to join its Canada marketplace. Walmart has more than 400 stores in Canada.

“Walmart is continuing to deepen our connections to Indian sellers and to invest in tools and services to support them to do business overseas. We are focused on building long-term relationships with even more Indian companies,” said Michelle Mi, VP, emerging markets and business development, global sourcing at Walmart.

Mi further added, “ Helping sellers build their business in the U.S. and establish themselves in Canada with Walmart Marketplace underscores our confidence in the potential of these markets for Indian sellers as we work towards building our exports from India to US$10 billion a year by 2027.”

Upcoming months October and November are said to be the busiest months for retails as it is generally the winter holiday season in North America. Walmart data shows that customers start researching their holiday buys in October, with steady sales throughout November and December.

Indian companies like Welspun India, Rage Coffee, Mensa Brands — leveraging the Walmart Marketplace, coming on board the platform to grow in overseas markets.

“Walmart is preparing to help Indian sellers take advantage of this key shopping season with tools like Walmart Fulfillment Services (for fast and easy shipping) and Walmart Connect (for targeted seasonal promotions),” the company said.

Home, apparel, leather accessories, and beauty and personal care are some of the potential categories for Indian sellers to grab the foreign marketplace, the company highlighted.

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