Shares of Tinder owner Match Group have plunged 26% in the past two days



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Match Group, the company that owns popular dating service Tinder, is down nearly 16% in midday trading on Thursday, adding to the stock's 13% slide the day before.


Match's stock is now trading at $9, well below its $12 IPO price from November.

Investors have punished the stock after a disappointing fourth-quarter earnings report in which Match missed analysts' revenue target and reported declining average paid revenue per paid user.

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Barclay's cut its rating on Match Group from "Overweight" to "Equal Weight" on Thursday and reduced its price target by $3, to $14, according to Barrons.

It's been a rough two days for Match Group, which is owned by IAC/InterActiveCorp, the internet conglomerate led by media mogul Barry Diller. Match's crown jewel is Tinder, one of the most popular dating apps among the 20-something "millennial" audience, allowing users to make rapid-fire judgments about whether someone is date-worthy by swiping on a person's picture on their mobile phone.


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