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Indian companies pumped up ads but that didn't help sales

1. FMCG (Fast Moving Consumer Goods)

1. FMCG (Fast Moving Consumer Goods)

Ad spends in 2019: ₹103.5 billion

Ad spends in 2018: ₹94.2 billion

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2. Automobile & Ancillaries

2. Automobile & Ancillaries

Ad spends: ₹72 billion

Ad spends in 2018: ₹66.5 billion

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3. Healthcare

3. Healthcare

Ad spends: ₹36.8 billion

Ad spends in 2018: ₹32.6 billion

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4. Banking

4. Banking

Ad spends: ₹21 billion

Ad spends in 2018: ₹19.1 billion

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5. Chemicals

5. Chemicals

Ad Spends: ₹20.7 billion

Ad spends in 2018: ₹19.4 billion

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