Small device, big impact: "Jio Phone to shake up many industries apart from telecom"
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It was 5th September 2016 when India’s richest man,
We are now nearing September again and Mukesh Ambani is getting ready to launch the much talked about ‘Jio phone’. The new feature phone from Reliance Jio is expected to once again shake the industry to its core but this time around the massive disruption will be felt not just by the telecom sector but other industries too. Here’s a look at Jio Phone’s impact on some key industries.
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Reliance Jio has just about started to test its new feature phone; incumbent operators in the telecom industry are still adjusting to the major ripples created by Jio services, and it should get ready for yet another storm. With the Jio phone, the telecom industry can expect another set of major tariff cuts considering
Smartphone Industry
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DTH Market
The DTH industry in India is already trying to keep up with internet video services like
It’s also important to note that Mukesh Ambani specially talked about one key accessory with the phone during the Jio Phone announcement, he said that Jio phone will come with "Jio Phone TV-Cable" that will allow users to connect their phones to TV, even the ‘non-smart’ TVs. This attachment with the phone is a clear hint that Jio wants the new phone to be an overall entertainment device and not just a phone. And streaming entertainment from phone and blasting it on to TV could potentially be a better deal as it will free the users from setting up expensive hardware and paying costly monthly charges.
As we get closer to the launch date, all these industries will have to get back to their drawing boards and create products that can give a tough fight to the latest from Reliance Jio, the Jio phone. Within a year, Jio has managed to add 125 million subscribers to its network and according to analysts, Reliance Jio with get its next 100 million users from its new feature phone.
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