Social Networks Are The Next Big Mobile Ad Platform
Social Networks Are The Next Big Mobile Advertising Platform (Mobile Marketing Watch)
Wolfram Alpha
Wolfram Alpha released a detailed report this week about people’s friendships and relationship habits on Facebook. The research was culled from data linked to 1 million user accounts and found that, on average, people have 342 friends on Facebook. This metric has continued to grow rapidly in recent years. Read >
Data Researchers Use Facebook Likes To Gauge Public Health (GigaOM)
Facebook “likes” are increasingly giving public health officials valuable clues into the country’s wellbeing. Recently, researchers at the Children’s Hospital in Boston analyzed aggregated data on users’ Facebook activity and interests to examine the connection between online social environments and obesity prevalence. They found that areas with higher percentages of people with interests related to healthy activities and fitness had lower obesity rates, while populations with a greater percentage of people who had liked or commented on television was an indicator of higher obesity rates. Read >
Bad News Driving Marketers Away From Twitter (CNBC)
There may be a double-edged sword when it comes to
The 2013 NFL Draft On Social Media (Social Times)
The
Fizziology
ESPN and the NFL Network will be reporting on the draft via their Twitter feeds.
Using Social Media To Increase Productivity (Business2Community)
What is the business value of social media? That’s the big question. There’s a land rush for control of the Enterprise
The Most Engaged Brands On Twitter (Nestivity and UCLA via CMSWire)
Twitter has rapidly become a vehicle for brand marketing and reinforcement. Here is a list of the top 25 brands that best utilize Twitter for customer engagement. Read >
Nestivity
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