Someone has created a $57 button that lets your partner know you want sex without talking, and the internet is stunned

  • LoveSync is a device that lets you silently and "anonymously" indicate to your partner you're in the mood for sex with the push of a button.
  • A campaign to fundraise for LoveSync was launched Monday on Kickstarter, and the device has already raised more than half toward its $7,500 goal.
  • Users on social media are roasting the button for its purpose to "summon" your partner and intent to replace audible consent for sex.

Amazon pioneered the idea of miniature buttons that consumers press to quickly order household staples like laundry detergent and potato chips. Now, a startup has a button for couples to request another household essential: sex. 

On Monday, a Kickstarter campaign launched to introduce the world to LoveSynch buttons. The buttons are designed to help partners signal when they're in the mood for sex.Advertisement

Although it's only a Kickstarter concept at this point, the LoveSync button unveiled by its creators aims for the elegant design of an Apple product of Nest thermostat, with a "CNC machined steel housing" and a capacitive touch sensor.


The device is designed to "take the luck out of getting lucky" so you can "make your move with confidence," LoveSync's Kickstarter campaign says. LoveSync is meant to let you know when your partner wants sex so you don't have to risk initiating and getting shot down.

The video accompanying the LoveSync's campaign page says you can push the button "anonymously" - which is puzzling, considering the buttons are advertised for a two-person couple.Advertisement

Users also took aim at LoveSync's high price for a replacement versus simply asking your partner for sex. A set of the LoveSync buttons goes for $57 (unless you nab an early bird price).

Some also drew similarities between LoveSync and the nut button meme, which first emerged online in 2016.

The founders are a Cleveland couple named Ryan and Jenn Cmich, who say in a promo video they've lost the "joys of romance" after being married for 15 years. The buttons, they say, are a solution to an "age-old problem" that allow you to "get your LoveSync on."Advertisement

Since the campaign launched Monday, LoveSync already has 84 backers who have pledged more than $4,000. 

LoveSync has until March 13 to reach its $7,500 goal, and backers will get their LoveSync buttons in August 2019 if the campaign proves successful.