Jul 23, 2024
By: Sourabh Jain
Credit: ICC
Emirates, the largest airline in the Middle East leads with a $17.5 million sponsorship.
Credit: Emirates
DP World, a Dubai-based logistics company invested $10 million to sponsor the T20 World Cup.
Credit: DP World
Mumbai-based IndusInd Bank has invested $8 million in sponsoring the T20 World Cup.
Credit: BCCL
Coca-Cola continues its tradition of sports sponsorship with a $7.5 million investment in the 2024 T20 World Cup.
Credit: Wikipedia
Dream11 has invested $4.2 million, aligning its brand with cricket fans and promoting its fantasy sports platform.
Credit: Wikipedia
Both FanCraze and Near have committed $3.5 million, leveraging this opportunity to establish their brands in the sports market.
Credit: FanCraze and Near
C&W Communications’ $2.5 million sponsorship aims to showcase its communication solutions to a global audience.
Credit: C&W Communications
Seagram’s Royal Stag has invested $1.75 million in sponsoring the T20 World Cup.
Credit: Seagram’s Royal Stag
Aramco’s $1.58 million investment marks a strategic move to enhance its corporate image through sports.
Credit: Aramco
Jacob’s Creek rounds out the list with a $1 million sponsorship for the T20 World Cup.
Credit: Jacob’s Creek