Samsung to introduce Galaxy M02s in India for price below ₹10,000

Samsung to introduce Galaxy M02s in India for price below ₹10,000
BCCL
New Delhi, In a bid to cement its position in the affordable segment in 2021, Samsung is all set to introduce M02s smartphone in India next week that will be priced below ₹10,000.

Reliable industry sources told on Saturday that Galaxy M02s is likely to sport a 6.5 inch display and will come with a huge 5000mAh battery.

Samsung's first smartphone of 2021 will be powered by a Snapdragon 450 processor and come in two variants of 32GB and 64GB, coupled with 3GB and 4GB RAM.

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This is also the first time a Galaxy smartphone with 4GB RAM will be priced below ₹10,000 in India, according to the sources.

Galaxy M02s will be available on Amazon.in as well as retail stores across the country.

Samsung's Galaxy M portfolio did extremely well in India, helping the company rise to top ranking in the third quarter last year.

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Designed for young millennial and Gen Z consumers, the 'M' series was launched in Q1 2019, and instantly became a hit in the country.

Samsung sold 15 million 'M' series smartphones in India in 2020, with a gross merchandise value (GMV) of $2.5 billion.

Samsung registered strong YoY growth of 38% in Q3 with record shipments of 12.1 million units.

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India became Samsung's largest smartphone market globally, ahead of the US in Q3, accounting for 15% of its global shipments, according to the IDC.

The online channel accounted for 43% of Samsung shipments, witnessing unprecedented growth in Q3 with the Galaxy M21 and M31 featuring in the top 5 online models nationally.


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