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  4. Dropbox lays off 20% of employees and joins Big Tech's flattening trend. Read CEO Drew Houston's memo.

Dropbox lays off 20% of employees and joins Big Tech's flattening trend. Read CEO Drew Houston's memo.

Jaures Yip   

Dropbox lays off 20% of employees and joins Big Tech's flattening trend. Read CEO Drew Houston's memo.
Tech4 min read
  • Dropbox is laying off 528 employees, about 20% of its workforce, and making the company flatter.
  • CEO Drew Houston said the cuts are due to softening demand, macro headwinds, and "excess layers of management."

Dropbox is the latest major company to slash its staff and flatten its organizational structure.

In an email sent to employees on Wednesday, CEO and cofounder Drew Houston announced that the cloud storage company is laying off 528 employees — roughly 20% of its workforce.

"As CEO, I take full responsibility for this decision and the circumstances that led to it, and I'm truly sorry to those impacted by this change," Houston wrote.

These cuts come as the company is undergoing a "transitional period" as it focuses efforts on its maturing File Sync and Share (FSS) business and products like Dash, Dropbox's AI-powered work assistant.

"However, navigating this transition while maintaining our current structure and investment levels is no longer sustainable," Houston wrote.

The Dropbox chief cited "softening demand and macro headwinds" in the company's core business.

"But external factors are only part of the story," he added. "We've heard from many of you that our organizational structure has become overly complex, with excess layers of management slowing us down."

Houston said that the layoffs are targeting "over-invested or underperforming" areas.

Dropbox is the latest example of a tech giant thinning out its management ranks to create a flatter organizational structure with the goal of moving faster. Amazon recently announced a similar move earlier this year, with CEO Andy Jassy saying he wanted senior leadership teams "to increase the ratio of individual contributors to managers by at least 15% by the end of Q1 2025." Mark Zuckerberg instituted manager cuts and increased the average number of direct reports for Meta managers after complaining about "managers managing managers."

Dropbox's layoffs come more than a year after the company's decision to cut around 16% of its workforce, or 500 employees, in April 2023. Houston's memo to employees at the time also attributed those layoffs to headwinds and freeing up investment bandwidth for more AI-powered products.

Starting Wednesday, impacted workers will be eligible for 16 weeks of pay, with an additional week of pay for each completed year of tenure. They will also see their Q4 equity vest and access to free job placement and coaching services. Impacted employees can also keep their work-issued devices.

Dropbox did not immediately respond to a request for additional comment from Business Insider.

Read the full memo below

Hi everyone,

I'm writing to let you all know that after careful consideration, we've decided to reduce our global workforce by approximately 20% or 528 Dropboxers.

As CEO, I take full responsibility for this decision and the circumstances that led to it, and I'm truly sorry to those impacted by this change.

Why we're making this decision

As we've shared over the last year, we're in a transitional period as a company. Our FSS business has matured, and we've been working to build our next phase of growth with products like Dash. However, navigating this transition while maintaining our current structure and investment levels is no longer sustainable.

We continue to see softening demand and macro headwinds in our core business. But external factors are only part of the story. We've heard from many of you that our organizational structure has become overly complex, with excess layers of management slowing us down.

And while I'm proud of the progress we've made in the last couple years, in some parts of the business, we're still not delivering at the level our customers deserve or performing in line with industry peers. So we're making more significant cuts in areas where we're over-invested or underperforming while designing a flatter, more efficient team structure overall.

The opportunity ahead

The changes we're making today, while difficult, come at a pivotal moment when the market is accelerating precisely where we've placed our biggest bets. It's been tremendously rewarding over the last few weeks to see customers and prospects light up when using Dash for Business for the first time, much like people did when we first launched Dropbox.

And this time we're starting from a position of strength. Millions of customers trust us as the home for their most important files, making the leap to organizing all their cloud content a natural evolution.

But we're not operating on our own schedule. This market is moving fast and investors are pouring hundreds of millions of dollars into this space. This both validates the opportunity we've been pursuing and underscores the need for even more urgency, even more aggressive investment, and decisive action.

The steps we're taking today are necessary to both strengthen our core product and accelerate the growth of our new products. We'll share more about our 2025 strategy in the days ahead.

Taking care of impacted employees

To those leaving Dropbox, we're committed to supporting you through this transition. You'll be eligible to receive the following benefits and support:

Severance, equity, and transition payment

  • All impacted employees will be eligible for sixteen weeks of pay, starting today, with one additional week of pay for each completed year of tenure at Dropbox. Internationally, severance packages will vary depending on regional practices and statutory requirements.
  • All impacted employees will receive their Q4 equity vest.
  • Those on the Corporate Bonus plan will be eligible to receive a pro-rated lump sum transition payment equivalent to their 2024 bonus target based on company performance forecasts and aligned with their level.
  • We will pay out eligible remaining current and approved upcoming paid leaves, including medical or family leaves.
  • We will support impacted visa holders by providing additional time to transition and access to 1:1 immigration consultation.

Healthcare and benefits

  • US employees will be eligible for up to six months of COBRA.
  • Canada-based employees will be eligible for a one-month healthcare extension.
  • All employees will continue to have access to Modern Health to support their mental well-being.

Devices

  • Impacted employees will be eligible to keep company devices (phones, tablets, laptops, and peripherals) for personal use.

Job placement

  • Job placement services and career coaching will be available at no cost.

Next steps

We'll be sharing more details on high-level changes later today and will host company-wide Town Halls later this week to answer questions and discuss our plans in more detail.

I know this is incredibly difficult and unwelcome news. To everyone leaving Dropbox, I'm deeply grateful for everything you've done for our company and our customers.

Drew


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