Jack Dorsey says he doesn't use any Facebook products and that he and Mark Zuckerberg have 'different approaches'

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Jack Dorsey says he doesn't use any Facebook products and that he and Mark Zuckerberg have 'different approaches'
Jack Dorsey, left, and Mark Zuckerberg.Phillip Faraone/Getty Images for WIRED25; Francois Mori/AP
  • Twitter CEO Jack Dorsey says he doesn't "use a lot of Facebook products — any, actually."
  • Dorsey discussed his social media habits during a recent appearance on "The Boardroom: Out of Office" podcast, hosted by Kevin Durant's manager, Rich Kleiman.
  • Kleiman asked Dorsey if he and Mark Zuckerberg "have beef," to which Dorsey replied, "Uh ... there's different approaches, Rich."
  • Dorsey and Zuckerberg don't exactly have a warm relationship, and they've traded numerous barbs over the years. And while Dorsey used to be an active Instagram user, he appears to have soured on the app ever since it sold to Facebook.
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Jack Dorsey has never been Facebook's biggest fan, and it appears that the Twitter and Square CEO still doesn't care for the social network or its CEO.

The topic came up during Dorsey's recent appearance on "The Boardroom: Out of Office" podcast, hosted by Rich Kleiman, cofounder of Thirty Five Ventures and manager of NBA superstar Kevin Durant. Dorsey and Kleiman, who are close friends, discussed a range of topics, including Dorsey's intense diet, exercise, and meditation regimen and burnout culture among entrepreneurs.

At one point in the episode, Kleiman asked his assistant, Gianni Harrell, what his top-three most-used social media sites were, which Harrell said were Instagram, Snapchat, and Twitter. When Kleiman turned the question on Dorsey, Dorsey replied, "It's the exact opposite of that."

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"I don't really use Instagram," Dorsey said. "I love what Snapchat has innovated around. I think they're phenomenal. I don't use a lot of Facebook products — any, actually."

When Kleiman asked if he "has beef" with Zuckerberg, Dorsey danced around the question, but seemed to hint that he's not a fan.

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"Uh ... there's different approaches, Rich," Dorsey said, laughing.

Dorsey and Zuckerberg have a long, less-than-chummy history. The pair shared what sounded like an awkward dinner in 2011, when Zuckerberg served Dorsey cold goat he had killed himself. They've since traded barbs over fact-checking political ads, with Dorsey criticizing Facebook's defense that it's a free speech issue. Dorsey has also made outright jabs at Zuckerberg, saying in 2019 that "there's some amount of revisionist history in all his storytelling."

For his part, Zuckerberg hasn't been shy about criticizing Twitter, saying in an all-hands that "Twitter can't do as good of a job as we can," according to leaked audio obtained by The Verge last October. In December, Dorsey unfollowed Zuckerberg on Twitter.

But Dorsey's refusal to use Facebook products may also stem from another issue, this one with Instagram founder and former CEO Kevin Systrom.

Dorsey and Systrom met while working at Odeo, the audio and video site created by eventual Twitter cofounders Ev Williams and Noah Glass. They remained friends, and when Systrom launched Instagram years later, Dorsey invested. He became an active user and one of the app's most influential early adopters.

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But according to the book "No Filter: The Inside Story of Instagram" by Sarah Frier, their relationship soured when Dorsey found out that Instagram had sold to Facebook through a third party, not through Systrom. He was reportedly hurt that Systrom hadn't called him first to discuss the deal, or to negotiate one with Twitter instead.

The betrayal appears to have soured Dorsey's affinity for Instagram: While he still has an account, Dorsey stopped posting on Instagram in April 2012, the same day he found out the company had sold to Facebook.

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