The head of GM's car-sharing service has reportedly left the company

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The head of GM's car-sharing service has reportedly left the company

GM Maven

GM

The Maven app.

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  • The head of GM's Maven mobility division will leave the company, Automotive News reported.
  • GM didn't immediately confirm the news.
  • Maven was started in 2016; Steyn came to GM in 2012.


Julia Steyn, the head of General Motors' car-sharing service, will leave the company, Automotive News reported Monday.

GM did not immediately confirm or comment on the news. According to Automotive News, Steyn, a GM vice-president, is finalizing her separation terms.

The executive came to GM in 2012 after stints at Goldman Sachs and Alcoa. She later took over at Maven, which was founded in 2016 as a separate GM division, concentrating on urban transportation and ride-sharing.

Read more: How GM went from a government bailout and bankruptcy to being one of the world's best-run car companies a decade later

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In 2018, Maven unveiled a service that enabled customers who own or lease GM vehicle to offer their cars for short-term rentals.

GM has been undergoing a modest management reorganization. The head of its Cadillac division, Johan De Nysschen, stepped down last year. Also in late 2018, former President Dan Ammann became CEO of GM's Cruise self-driving division. Vice-president and product czar Mark Reuss then took over the president position.

CEO Mary Barra has been in the process of positioning GM for a future in which autonomous and electric vehicles will be a bigger business, and when customers may no longer fall into the traditional ownership model.

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