Martha Stewart says her new CBD line was inspired by her friend Snoop Dogg's love of cannabis
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Rachel Askinasi
Jan 28, 2021, 05:47 IST
Martha Stewart and Snoop Dogg.Jeff Kravitz/FilmMagic/Getty Images
Martha Stewart recently launched a line of CBD products.
She said she was inspired by her friend Snoop Dogg's love of cannabis.
Stewart doesn't use THC products but consumes her CBD.
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The epic friendship of Martha Stewart and Snoop Dogg has given us a TV show, a Super Bowl commercial, and now, a line of cannabidiol (CBD) products.
Stewart told CNBC Make It that while she doesn't personally consume marijuana like her friend Snoop, she did become curious about some of the plant's non-THC properties.
The celebrity lifestyle guru confirmed that her curiosity about CBD was "initially kindled by Snoop Dogg."
"I mean I did three seasons of our show, 'Martha & Snoop's Potluck Dinner Party,' learning a lot about cannabis," she said. "I'm not a user of cannabis but then I got very interested in not only cannabis but also in hemp and the derivatives."
More and more people are turning to CBD, a non-psychoactive cannabis compound, to treat ailments like anxiety, pain, and insomnia. Stewart is one of those people.
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After learning about the different possible benefits of CBD, she partnered with Canopy Growth Corp to develop a line of products to share with her friends and followers.
"I'm an insomniac and the CBD Martha Stewart oil drops are so helpful," Stewart told CNBC Make It. "A dropper full of the orange [flavored oil] or a dropper full of the lemon ... I also love my CBD gummies."
But the celebrity chef's CBD products aren't limited to humans. On Tuesday, Stewart announced a line of CBD oil drops and soft-baked chews made specifically for pets.
A post shared by Martha Stewart (@marthastewart48)
"My dogs are not only my companions, but they are part of my family, and I prioritize their emotional and physical well-being as I do my own," Stewart said in a statement. "Just as CBD can support human wellness, it's been shown to improve the quality of life for pets as well."
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