Designers are plastering the word 'VOTE' onto clothes and accessories as the style surges in popularity
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Darcy Schild
Sep 21, 2020, 02:20 IST
A model wears a "vote" gown in Christian Siriano's backyard fashion show on September 17; Stuart Weitzman "Vote" boots worn by Jill Biden on September 14.Jamie McCarthy/Getty Images for Christian Siriano; JIM WATSON/AFP via Getty Images
As Election Day nears, designers are taking a literal approach to inspiring Americans to be civically engaged: by plastering "VOTE" on their clothes and accessories.
"Vote"-centric styles have nearly broken the internet as of lately, such as a charm necklace worn by Michelle Obama in August at the Democratic National Convention.
Jill Biden wore a pair of over-the-knee boots from Stuart Weitzman that have the word "vote" printed in silver across the calf.
A rare in-person runway show hosted by designer Christian Siriano included a floor-length "vote" gown and matching accessories and face masks.
The tie-dye craze had its moment to shine, but another big fashion trend is about to take over, and it has everything to do with the 2020 presidential election.
As the calendar inches closer to November 3, designers are taking a literal approach to inspiring Americans to be civically engaged: by plastering the four-letter word across their garments and accessories.
Michelle Obama's 'vote' necklace nearly broke the internet
A recent example of a viral "VOTE"-emblazoned style was a charm necklace worn by former first lady Michelle Obama at the live-streamed Democratic National Convention on August 17.
"I had created a VOTE necklace for the last election and knew I was going to do it again," Cuthbert said in a press release shared with Insider. "As we started our outreach, I was honored when Michelle Obama's stylist [Meredith Koop] asked for one and am thrilled she is wearing it!"
"This is the milestone moment. This is one that defined the company," Cuthbert said of Obama wearing her necklace. "This is the most important moment."
The $695 Stuart Weitzman boots — called the 5050 Vote Boot — are available with the word "vote" either in silver, like Jill Biden wore, or in black. The shoes were designed in partnership with the nonprofit I am a voter, and all proceeds from sales of the boots will benefit the organization, according to the Stuart Weitzman website.
The Stuart Weitzman website stated on Saturday that most sizes of the shoes have sold out "due to overwhelming demand."
In the show, models sported a variety of "vote"-clad garments — from a floor-length gown covered in serif text, to coordinating hats and other accessories.
On Saturday, Siriano said that his "VOTE"-centric outfits that he showed at his recent runway show are dedicated to Supreme Court Justice Ruth Bader Ginsburg, who died on Friday at age 87 after battling metastatic pancreatic cancer.
"These looks are for you Ruth," Siriano wrote on Instagram, sharing a picture of the fashion show's models and a separate picture of Ginsburg. "You will forever be our champion."
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Siriano summed it up best: "do not forget to VOTEEEE!"
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