I spent the day in Dumbo, Brooklyn, the 'most Instagrammable neighborhood in America,' where homes cost around $1.6 million, and I learned that its residents fear it's turning into Times Square

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I spent the day in Dumbo, Brooklyn, the 'most Instagrammable neighborhood in America,' where homes cost around $1.6 million, and I learned that its residents fear it's turning into Times Square
dumbo selfie

Joey Hadden/Business Insider

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I spent a day in Brooklyn's Dumbo neighborhood, and I found art, construction, and the most stunning view in New York City.

  • The New York Times called Dumbo the "most Instagrammable neighborhood in America," and it's also one of the most expensive neighborhoods in NYC, with a median home value of almost $1.6 million in 2020.
  • The neighborhood used to be just a bunch of industrial warehouses until artists took over Dumbo in the late 20th century.
  • Dumbo's once-industrial warehouses have been converted into lofts, restaurants, and stores, giving it a post-industrial chic vibe, and now its residents fear that tourism is taking over.
  • I spent a day Dumbo in November 2019, and signs of change were undeniably present in the forms of noisy construction, luxury condos, and bustling tourists.
  • One thing I could not get over was the stunning view of Manhattan from Brooklyn Bridge Park. I think it's the best view in all of New York City. Here's what it was like.
  • Visit Business Insider's homepage for more stories.
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Dumbo, Brooklyn, was named for its location — Down Under the Manhattan Bridge Overpass.

Dumbo, Brooklyn, was named for its location — Down Under the Manhattan Bridge Overpass.

Source: New York Times

It's a tiny neighborhood on the coast of Brooklyn, New York.

It's a tiny neighborhood on the coast of Brooklyn, New York.
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The name "Dumbo" was coined by artists in the late '70s in hopes that its odd name would deter developers from the area.

The name "Dumbo" was coined by artists in the late '70s in hopes that its odd name would deter developers from the area.

Source: New York Times

Four decades later, Brooklyn's Dumbo neighborhood is full of high-rise luxury apartment buildings, and thousands of tourists that bustle the streets each day.

Four decades later, Brooklyn's Dumbo neighborhood is full of high-rise luxury apartment buildings, and thousands of tourists that bustle the streets each day.

Source: New York Times

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"I'm glad that people are discovering what an amazing neighborhood it is. We have one of the best views in the city," Dumbo resident activist Andrea Esteruelas told Business Insider.

"I'm glad that people are discovering what an amazing neighborhood it is. We have one of the best views in the city," Dumbo resident activist Andrea Esteruelas told Business Insider.

"But now it's kind of morphing into Times Square, and that's the fear for residents," said Esteruelas. She lives on Washington St., home to the most Instagrammed spot in Brooklyn.

"But now it's kind of morphing into Times Square, and that's the fear for residents," said Esteruelas. She lives on Washington St., home to the most Instagrammed spot in Brooklyn.
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"My favorite part of Dumbo is my street, but late at night when the tourists are gone," Esteruelas said.

"My favorite part of Dumbo is my street, but late at night when the tourists are gone," Esteruelas said.

I felt Esteruelas's pain when I visited Washington St. on a Tuesday morning in November, and tourists were blocking the cobblestone streets to take photos of the Manhattan Bridge.

I felt Esteruelas's pain when I visited Washington St. on a Tuesday morning in November, and tourists were blocking the cobblestone streets to take photos of the Manhattan Bridge.
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But it hasn't always been this way. Esteruelas told Business Insider that she moved to Dumbo eight years ago because it felt like a "little oasis away from New York City."

But it hasn't always been this way. Esteruelas told Business Insider that she moved to Dumbo eight years ago because it felt like a "little oasis away from New York City."

Restaurant co-owner and visual artist Tanya Rynd has been a resident of Dumbo since 1994, and she felt the same way when she moved in.

Restaurant co-owner and visual artist Tanya Rynd has been a resident of Dumbo since 1994, and she felt the same way when she moved in.
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"I moved here from New Mexico, and it was the first place in New York that made me feel like I was in the desert. There were things that made me feel the desolateness and solitude that I could walk and not run into somebody," Rynd told Business Insider.

"I moved here from New Mexico, and it was the first place in New York that made me feel like I was in the desert. There were things that made me feel the desolateness and solitude that I could walk and not run into somebody," Rynd told Business Insider.

Rynd also said the neighborhood used to feel like a small village.

Rynd also said the neighborhood used to feel like a small village.
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"I used to feel that I knew everyone in the neighborhood," Rynd told Business Insider. "I have seen kids born in this neighborhood that I've now hired. There's this longevity here."

"I used to feel that I knew everyone in the neighborhood," Rynd told Business Insider. "I have seen kids born in this neighborhood that I've now hired. There's this longevity here."

Dumbo was an industrial neighborhood in the 19th century. Its oldest buildings are converted old industrial warehouses ...

Dumbo was an industrial neighborhood in the 19th century. Its oldest buildings are converted old industrial warehouses ...

Source: New York Times

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... which were taken over by artists in the late 20th century, who repurposed the industrial architecture into lofts and studio spaces.

... which were taken over by artists in the late 20th century, who repurposed the industrial architecture into lofts and studio spaces.

Source: New York Times

Rynd was one of these artists. "Originally I came here to find a large space that I could paint in," she told Business Insider.

Rynd was one of these artists. "Originally I came here to find a large space that I could paint in," she told Business Insider.
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Rynd describes this time as a time when"makers" thrived because creatives were making things for a living. "You could walk down the street from painter to printmaker to sculptor to jewelry maker," she said.

Rynd describes this time as a time when"makers" thrived because creatives were making things for a living. "You could walk down the street from painter to printmaker to sculptor to jewelry maker," she said.

Rynd and other co-owners opened Superfine a month after September 11, 2001, and she says the restaurant quickly became an artist hub during this time when New Yorkers longed for a sense of community.

Rynd and other co-owners opened Superfine a month after September 11, 2001, and she says the restaurant quickly became an artist hub during this time when New Yorkers longed for a sense of community.
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Rynd told Insider that Superfine was converted into a restaurant and bar at the turn of the century, and before that, it was a boarded-up warehouse full of vacuum cleaners and car parts.

Rynd told Insider that Superfine was converted into a restaurant and bar at the turn of the century, and before that, it was a boarded-up warehouse full of vacuum cleaners and car parts.

Superfine's story is a perfect example of how the neighborhood of Dumbo is shifting from an industry-oriented neighborhood to a people-oriented neighborhood.

Superfine's story is a perfect example of how the neighborhood of Dumbo is shifting from an industry-oriented neighborhood to a people-oriented neighborhood.
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"Dumbo is just rattling with development and change. Everything is just busting open at the seams right now," Rynd told Business Insider.

"Dumbo is just rattling with development and change. Everything is just busting open at the seams right now," Rynd told Business Insider.

It seemed like everywhere I looked, there was either construction ...

It seemed like everywhere I looked, there was either construction ...
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... or new development.

... or new development.

Its waterfront location and stunning views make it a desirable place to live ...

Its waterfront location and stunning views make it a desirable place to live ...

Source: The Bridge

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... and luxury residences and workspaces are popping up all along the water.

... and luxury residences and workspaces are popping up all along the water.

Source: The Real Deal

These buildings are absolutely stunning ...

These buildings are absolutely stunning ...
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... and they line Brooklyn Bridge Park, a favorite among locals and tourists alike.

... and they line Brooklyn Bridge Park, a favorite among locals and tourists alike.

And it's easy to see why. While above-ground trains rumble the streets of Dumbo, at the park, the rumble is faint enough to hear the sounds of the waves and tweeting birds.

And it's easy to see why. While above-ground trains rumble the streets of Dumbo, at the park, the rumble is faint enough to hear the sounds of the waves and tweeting birds.
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And the park is complete with an indoor carousel.

And the park is complete with an indoor carousel.

On a Tuesday morning, Brooklyn Bridge Park was filled with tourists posing for photos.

On a Tuesday morning, Brooklyn Bridge Park was filled with tourists posing for photos.
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POWERHOUSE Arena is another tourist hot spot in Dumbo.

POWERHOUSE Arena is another tourist hot spot in Dumbo.

Source: Yelp

While POWERHOUSE functions mainly as a book store ...

While POWERHOUSE functions mainly as a book store ...
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... it's also used as an event space for art exhibitions.

... it's also used as an event space for art exhibitions.

Katie Foster has been working at POWERHOUSE for two months, but she's been attending readings there since 2015.

Katie Foster has been working at POWERHOUSE for two months, but she's been attending readings there since 2015.
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"During the day there's just a massive influx of tourists," Foster said of her typical workday at POWERHOUSE ...

"During the day there's just a massive influx of tourists," Foster said of her typical workday at POWERHOUSE ...

... "but we do get regular customers who live in these towers around here. They definitely treat this as their neighborhood bookstore," she continued.

... "but we do get regular customers who live in these towers around here. They definitely treat this as their neighborhood bookstore," she continued.
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While Dumbo shifts from an artist hub to a tourist hot spot, its long-time residents miss the good old days.

While Dumbo shifts from an artist hub to a tourist hot spot, its long-time residents miss the good old days.

"I think there was something really cool about the intimacy of living in a neighborhood that felt really isolated and people felt really bonded to each other," Rynd told Business Insider. "We'll never have that again."

"I think there was something really cool about the intimacy of living in a neighborhood that felt really isolated and people felt really bonded to each other," Rynd told Business Insider. "We'll never have that again."
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