Jaclyn Hill has a history of messy makeup launches, but her highlighters have become staples of my beauty routine

Jaclyn Hill has a history of messy makeup launches, but her highlighters have become staples of my beauty routine
Jaclyn Hill seems eager to get her beauty brand back on its feet.Desiree Navarro/Getty Images
  • Jaclyn Hill's makeup brand is launching new products and rereleasing its highlighters on Tuesday.
  • I tried her original highlighter launch in 2019, and have grown to love the face products.
  • I'd recommend trying the brand's Accent Light highlighters and skipping its Beaming Light options.

Jaclyn Hill has faced some major ups and downs since launching her namesake beauty brand a few years ago.

She faced a disastrous lipstick launch in 2019, a short-lived highlighter collection that same year, and a confusing launch at the start of 2021. Still, the influencer seems eager to get her brand back on its feet.

Hill announced on Thursday that Jaclyn Cosmetics is launching its first line of permanent products on March 2. The new collection includes baked blush and bronzer duos, new highlighters, and a rerelease of Hill's limited-edition 2019 holiday collection - now sold in new packaging and individual shades.
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I previously covered Hill's beauty-brand troubles extensively, and I personally found her latest launch to be a bit messy. That being said, I also feel her brand has created some great products throughout the chaos - and her highlighters have even become staples of my routine.

Jaclyn Hill is relaunching her highlighters on Tuesday

On Instagram, Jaclyn Cosmetics revealed that it will launch seven blush and bronzer duos on Tuesday for $36 each. The brand is also relaunching the 15 most popular shades from its limited-edition 2019 highlighter collection, and selling six new ones.

A post shared by Jaclyn Cosmetics (@jaclynhillcosmetics)

The latter group of products will now be permanent items in Hill's line. This time around, they'll be sold in new packaging and individual shades rather than in palettes.
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All 21 shades also range in price and formula. There are baked highlights, loose shimmers, and all-over powders available, and the products will cost between $16 and $32.

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I've used the influencer's highlighters almost exclusively since the end of 2019

While I enjoyed most of Hill's 2019 highlighter collection at the time, I've actually grown to appreciate the products more over time. The highlighters have even become staples of my makeup routine.The best formula of the range, in my opinion - and the one I'd most recommend trying - is Hill's Accent Light highlighter.
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The baked formula feels smooth and silky on my skin, and I've found that its bright glow lasts all day, even without primer or setting spray. I also love how you can apply one swipe for a subtle-yet-shining glow, or layer the product to create the appearance of glistening skin.

Jaclyn Hill has a history of messy makeup launches, but her highlighters have become staples of my beauty routine
I still wear the Jaclyn Cosmetics Accent Light highlighters all the time.Amanda Krause/Insider

I'd also highly recommend the brand's Mood Light Powders. Back in 2019, I thought the product made my face look cakey and textured, but after experimenting with different ways to use the powder, I've grown to love it.

I personally like wearing it on top of my face makeup as a setting powder. It gives my face a natural-looking glow, and I always get compliments on my skin while wearing it.
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Jaclyn Hill has a history of messy makeup launches, but her highlighters have become staples of my beauty routine
Jaclyn Hill's Mood Light powders will be sold in different packaging this year.Crystal Cox/Business Insider

The Jaclyn Cosmetics Beaming Light highlighters are also impressive. In my experience, the loose powders pack a punch on the skin and give you the vibrant glow you often see beauty YouTubers wearing in their videos.

I personally don't wear this product very often, as it's a bit strong for my taste, but I'd still suggest it to people who prefer full-glamour makeup looks.

Jaclyn Hill has a history of messy makeup launches, but her highlighters have become staples of my beauty routine
The Beaming Light highlighters add an intense glow to your skin.Crystal Cox/Business Insider
At the end of the day, Hill has a long history of chaotic product launches, some of which turned out to be seemingly dangerous - so I understand why some people might be hesitant to purchase her products.
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That being said, if you're debating on giving Jaclyn Cosmetics a chance, the brand's highlighters are the perfect place to start.
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