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  4. Margaritaville is expanding its RV empire with its first 'resort village' complete with a hotel, tiny home, and RV park — see what it'll be like

Margaritaville is expanding its RV empire with its first 'resort village' complete with a hotel, tiny home, and RV park see what it'll be like

Margaritaville is expanding its RV empire with its first 'resort village' complete with a hotel, tiny home, and RV park — see what it'll be like
Margaritaville Resort Village in Pocono Mountains.Margaritaville
  • Margaritaville has announced its first "resort village" with a hotel, RV park, and tiny homes.
  • The brand wants to have 30 to 50 RV parks open within the next five years, it told Insider in 2021.

On Monday, Jimmy Buffett's Margaritaville announced plans to grow its hospitality empire with its first "resort village" in Pennsylvania's Pocono Mountains, about a two-hour drive from New York City.

On Monday, Jimmy Buffett
Margaritaville Resort Village in Pocono Mountains.      Margaritaville

And unlike the existing Margaritaville hotel in Times Square, the new resort village will be a collection of the brand's most popular accommodations: a hotel, RV camp, and tiny home village.

And unlike the existing Margaritaville hotel in Times Square, the new resort village will be a collection of the brand
Camp Margaritaville RV Resort and Cabana Cabins in Auburndale, Florida.      Camp Margaritaville RV Resort and Cabana Cabins Auburndale, Central Florida

The hospitality giant's diverse portfolio already includes resorts, timeshares, restaurants, senior living communities, a cruise line, RV parks, and more.

The hospitality giant
The Margaritaville Paradise.      The McBride Company

But this will be its first complex of accommodations all located within one branded "village," perfect for Margaritaville enthusiasts who want to be surrounded by the company's promise of tropical relaxation.

But this will be its first complex of accommodations all located within one branded "village," perfect for Margaritaville enthusiasts who want to be surrounded by the company
Margaritaville Resort Village in Pocono Mountains.      Margaritaville

The team will begin constructing the new Margaritaville-themed village next year with plans to begin welcoming guests in 2024.

The team will begin constructing the new Margaritaville-themed village next year with plans to begin welcoming guests in 2024.
Margaritaville Resort Village in Pocono Mountains.      Margaritaville

When it's open, the village will house the Margaritaville Hotel Pocono Mountains, Camp Margaritaville, Tiny Homes Bungalow, and branded bars and restaurants that'll be recognizable to any fan, like the Landshark Bar and Grill.

When it
The former Pocono Manor.      Margaritaville

Margaritaville may be synonymous with a tropical getaway, but the upcoming location will also have branded attractions to draw guests during colder months, like a winter market, "Landshark Tube Slide Runs," and a "License to Chill Ice Pond."

Margaritaville may be synonymous with a tropical getaway, but the upcoming location will also have branded attractions to draw guests during colder months, like a winter market, "Landshark Tube Slide Runs," and a "License to Chill Ice Pond."
Margaritaville Resort Village in Pocono Mountains.      Margaritaville

The new Camp Margaritaville RV park will have features and services found at its other locations, like the Barkaritaville dog park and 5 O'Clock Somewhere swim-up bar …

The new Camp Margaritaville RV park will have features and services found at its other locations, like the Barkaritaville dog park and 5 O
Barkaritaville at a Camp Margaritaville location.      The McBride Company

… while the Tiny Homes Bungalows will have cabin-like tiny homes, townhomes for extended stay guests, and about 1,000 "build for rent cottages."

… while the Tiny Homes Bungalows will have cabin-like tiny homes, townhomes for extended stay guests, and about 1,000 "build for rent cottages."
Margaritaville Resort Village in Pocono Mountains.      Margaritaville

"However you like to lodge, we can provide that opportunity for you in our lifestyle," John Cohlan, CEO of Margaritaville Holding, told Insider in 2021.

"However you like to lodge, we can provide that opportunity for you in our lifestyle," John Cohlan, CEO of Margaritaville Holding, told Insider in 2021.
A Camp Margaritaville.      Margaritaville

Source: Insider

This upcoming Margaritaville playground is a meeting point for two of the company's ongoing expansion plans.

This upcoming Margaritaville playground is a meeting point for two of the company
A Camp Margaritaville.      Margaritaville

Since 2019, Margaritaville's RV arm has seen immense "off the charts" bookings ...

Since 2019, Margaritaville
A Camp Margaritaville.      Margaritaville

... which has continued to stay "strong" into the summer travel boom, Tamara Baldanza-Dekker, the CMO at Margaritaville, told Insider in an email statement.

... which has continued to stay "strong" into the summer travel boom, Tamara Baldanza-Dekker, the CMO at Margaritaville, told Insider in an email statement.
The check-in porte-cochère at a Camp Margaritaville.      The McBride Company

This success has prompted Margaritaville to push for a rapid expansion of its RV parks chain: The company wants to have 30 to 50 RV parks in operation within the next five years, Jim Wiseman, the president of development at Camp Margaritaville, told Insider in 2021.

This success has prompted Margaritaville to push for a rapid expansion of its RV parks chain: The company wants to have 30 to 50 RV parks in operation within the next five years, Jim Wiseman, the president of development at Camp Margaritaville, told Insider in 2021.
A Camp Margaritaville.      Margaritaville

Source: Insider

And like its RV parks, in the next roughly two to three years, Margaritaville has said that it wants to have 50 resorts open, bringing its promise of relaxation and escapism across the US.

And like its RV parks, in the next roughly two to three years, Margaritaville has said that it wants to have 50 resorts open, bringing its promise of relaxation and escapism across the US.
The Margaritaville Cafe and Store in Key West, Florida      Chuck Wagner/Shutterstock

Source: Insider

"I would think we've got to be the fastest-growing hotel brand in the country," Cohlan said. "We're expanding very very rapidly."

"I would think we
A Camp Margaritaville.      Margaritaville

Source: Insider

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