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See 32 pitch decks that some of the hottest proptech startups used to raise millions from top VCs like SoftBank and a16z

Alex Nicoll   

See 32 pitch decks that some of the hottest proptech startups used to raise millions from top VCs like SoftBank and a16z
  • Proptech was never hotter than 2021, where it raised a record of $30 billion.
  • VC investment fell by 38% in 2022, but the technological transformation of real estate continues.

Real estate's technological transformation was well underway before the pandemic drove it into hyperspeed. Early innovators like Zillow showed that there was a place for real estate on the internet, while investments from firms like SoftBank showed that big money was paying attention.

But when COVID reshuffled the deck, and interest rates were at record lows, the sector exploded with interest, and record investment. Now, interest rates are rising, and some of proptech's stars have sunk, layoffs have abounded, and investment was down 38% in 2022.

But startups and venture capital continue to drive real estate tech's ambitions forward, backing companies that 3D-print carbon-neutral homes, bring home-buying transactions entirely online, and that make it easier than ever to become a landlord of all — or part — of a property.

Insider has collected 32 pitch decks that successful firms have used to raise funding from VCs and private-equity firms.

Check out the full collection below.

Residential real estate

The residential real-estate market surged into the beginning of 2022, with low interest rates driving record-high home price appreciation. Renting got a lot more expensive, too, with and everyone started flocking to invest in apartment buildings. Then, as the Fed began to pump the brakes, housing has cooled, cutting valuations for any company focused on the residential space.

However, this sector has been a major focus for proptech companies such as those that help investors purchase and manage homes from afar, tools for residential brokers and leasing agents, and digital closing companies that digitize paper-heavy real estate transactions.

Commercial real estate

The pandemic laid bare the necessity of a technological transformation of commercial real estate. Remote work has changed professional workers' relationship to the office forever. E-commerce adoption has skyrocketed, but consumers also were starved for in-person interactions and increased their time at restaurants. Data of all sorts became increasingly more important in order to keep a competitive advantage over other struggling commercial landlords, and processes that used to take place on email or even in pen and paper are now taking place on dedicated pieces of software.

Construction tech

The pandemic boosted traditional construction companies' interest in the high-tech corner of the sector. Startups that make digital tools to manage worksites from afar suddenly became indispensable, while the current housing shortage brought even more attention to companies that are developing ways to build homes faster and more cheaply.

Short-term rentals and hospitality

The short-term rental market saw an explosion in the early days of the pandemic, as those looking for a place to wait out quarantine in comfort competed with those looking for a safer family vacation, driving up occupancy. Suddenly, investing in vacation-rental properties that could be listed on Airbnb or Vrbo became extremely attractive, and regular people could take advantage of the cheap capital to do so.

Things have since swung in the other direction, with supply outpacing demand, making some say the gold rush is over. However, short-term rental is here to stay, with companies that help people buy, manage, and invest properties finding plenty of customers — and investors.

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