What deals to expect from Amazon's Black Friday 2019 sale

Black Friday Amazon Deals 4x3

  • While Amazon has Prime Day to offer great deals in the summer, it's certainly not going to hold back during Black Friday.
  • On Black Friday, expect discounts sitewide on products from top brands and small businesses alike.
  • Of course, all of Amazon's popular devices and services (Echo, Fire TV, Ring, Whole Foods, Audible, etc.) will prominently be on sale.
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Black Friday is a big time of year to shop kitchen appliances, TVs, smart home devices, and other tech. You can shop Black Friday sales at a large variety of retailers, but more likely than not, you'll find yourself lingering on one specific online shop: Amazon.

What is Amazon's Black Friday Deals Week?

Though Black Friday is technically on November 29, the holiday is part of a five-day period that Amazon calls "the Turkey 5." Every year, it smashes previous sales records during the Turkey 5 - last year, Amazon sold more than 180 million items and the Echo Dot was the number one bestseller globally.
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Throughout this period, Amazon will be releasing deals, including Lightning Deals, across a wide range of categories.

Why should you shop on Amazon on Black Friday 2019?

The promises of free same-day and two-day shipping for Prime members make it all too tempting to stick to shopping on Amazon this Black Friday for all your personal and gifting needs. If you need a product at your door quickly, try looking for it on Amazon first.

What Black Friday deals can you find on Amazon?

In addition to deals from top brands and small businesses, Amazon is sure to offer can't-miss discounts on its own line of products and services. These include:
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Big brands will have the same deals across all the major retailers (Target, Walmart, Best Buy), so where you shop those deals might come down to a matter of personal preference. Where Amazon sets itself apart is on the exclusive products and services above, as well as quick-moving, limited-time Lightning Deals and exclusive deals on its collection of Handmade items.

Amazon Black Friday deals: Our predictions based on previous years

Below is a sampling of the best Black Friday deals from Amazon last year. We expect similar deals and featured brands during Black Friday 2019. Note: All prices reflect last year's Black Friday deals.
  1. Amazon device: Kindle Paperwhite and six months of Kindle Unlimited, $129.99 (originally $189.93) [You saved $59.94]
  2. Amazon device: Amazon Echo (2nd Gen) $69 (originally $99.99) [You saved $30.99]
  3. Amazon service: Kindle Unlimited, $0.99 for 3 months (originally $29.97) [You saved $28.98]
  4. Media streamer: Roku Streaming Stick, $29.99 (originally $49.99) [You saved $20]
  5. Speaker: Harman Kardon Onyx Studio 3 Speaker, $154.95, (originally $449.99) [You saved $295.04]
  6. Speaker: Sonos One Smart Speaker with Alexa, $174 (originally $199) [You saved $25]
  7. TV: Sony 65-inch 4K Ultra HD Smart LED TV, $998 (originally $1,398) [You saved $400]
  8. Curved TV: Samsung Curved 65-inch 4K Smart LED TV (2018), $1,097.99 (originally $1,799.99 ) [You saved $702]
  9. Smart lights: Philips Hue White and Color Ambiance A19 Smart Light Bulb Starter Kit, $79.99 (originally $149.99) [You saved $70]
  10. Gaming laptop: Gigabyte Aero 5-inch Ultra Slim Gaming Laptop, $1,899 (originally $2,299) [You saved $400]
  11. Smartphone: Samsung Galaxy S9, $519.99 (originally $719.99)[You save $200] AND Samsung Galaxy Note 9, $799.99 (originally $999.99) [You saved $200]
  12. Headphones: Bose SoundSport Wireless Sport Headphones, $169 (originally $199) [You saved $30]
  13. Headphones: Bose QuietComfort 35 Wireless Headphones II, $299 (originally $349) [You saved $50]
  14. Smartwatch: Fitbit Versa Smartwatch, $149 (originally $199.95) [You saved $50.95]
  15. Mattress: Rivet Queen Mattress, $399 (originally $499) [You saved $100]
  16. Kitchen appliance: Instant Pot DUO60 6-Quart, $69.95 (originally $99.95) [You saved $30]
  17. Kitchen appliance: ChefSteps Joule Sous Vide, $143 (originally $179) [You saved $36]
  18. Robot vacuum: iRobot Roomba 960 Robot Vacuum with Wi-Fi, $449 (originally $699) [You saved $250]
  19. Personal care: Oral-B Pro 5000 SmartSeries Electric Toothbrush, $79.94 (originally $159.99) [You saved $80.05]
  20. DNA test kit: AncestryDNA Test, $59 (originally $99) [You saved $40]
  21. Camera: Panasonic Lumix GX85 Camera with 12-32mm and 45-150mm Lens Bundle, $497.99 (originally $999.99) [You saved $502]

Here's everything else you should know about Black Friday:

Amazon often teases Black Friday deals or releases them ahead of time, so bookmark this page to learn about these anticipated and early deals.

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Disclosure: This post is brought to you by the Insider Picks team. We highlight products and services you might find interesting. If you buy them, we get a small share of the revenue from the sale from our commerce partners. We frequently receive products free of charge from manufacturers to test. This does not drive our decision as to whether or not a product is featured or recommended. We operate independently from our advertising sales team. We welcome your feedback. Email us at insiderpicks@businessinsider.com.

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