From Virat Kohli to Hrithik Roshan, here are India’s most valuable celebrities: Duff & Phelps report

1. Virat Kohli

Virat Kohli retains the top position for the fifth consecutive year with a brand value of $185.7 million.

Bollywood actor Ranveer Singh secures the second position this year with a brand value of $158.3 million.

Akshay Kumar lands the third position with a brand value of $139.6 million.

Bollywood actor Alia Bhatt moved up two ranks this year with a brand value of $68.1 million.

MS Dhoni, who recently stepped down as Chennai Super Kings captain, ranked fifth this year with a brand value of $61.2 million.

79-year-old actor Amitabh Bachchan continues to remain among the most sought-after celebrities for endorsements, with a brand value of $54.2 million.

Deepika Padukone moved two ranks down this year. She is the second most valuable women celebrity in India with a brand value of $51.6 million.

Bollywood actor and producer Salman Khan's brand value is estimated at $51.6 million.

He moved down by three ranks this year. Khurrana's brand value is estimated to be $49.3 million.

Retaining his spot number 10 is Hrithik Roshan this year. As per Duff & Phelps, a Kroll Business, his brand value is $48.5 million.