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Year on year, Hindus, Sikhs and Jains eagerly await Diwali. The whole world identifies Diwali as the most important festival of India. In fact, over the recent past, other countries have also started celebrating Diwali to admire their ties with India and Indian culture. Here are some interesting things you must know about Diwali before celebrating it. Diwali is a highly significant festival for the Hindus Diwali is described as the festival of lights marking prosperity and triumph of good over evil. Hence, Diwali holds a prime significance in Hindu religion with several dimensions to it including religious, spiritual, social, cultural and psychological. <keyword id="8251917" type="UNKNOWN" weightage="20" keywordseo="the-festival-of-prosperity">The festival of prosperity</keyword> Honoring Lakshmi, the goddess of wealth and inviting her to every home is the most important theme of Diwali. The array of lamps lighted on this occasion by every household is meant to invite Lakshmi into the house who brings with her wealth, goodness and development. Legends connected with Diwali Diwali reminds us of many mythological stories in Hinduism. Diwali marks the triumph of Lord Krishna over the demon Narakasur. In Northern India, people celebrate the return of Sri Rama and Sita to the city of Ayodhya after defeating the mighty demon king. Kali puja is famous in Bengal during Diwali. Diwali is a pan India festival Perhaps no other festival is celebrated with such a great enthusiasm than Diwali all over India. The festival assumes different colors, flavors and styles across India. However, the spirit of Diwali brings all Indians together. In fact Indians living abroad celebrate Diwali in a grand manner in a way inspiring the global communities around them. Diwali and Jains Diwali is a significant festival for the Jains as Lord Mahavira, the last Tirtankar of the religion is said to have attained Nirvana on October 15, 527 BC on the fourteenth day (Chaturdashi) of the Kartika month. Diwali and Sikhs Sikhs celebrate Diwali as Bandi Chhor Divas as the history says that it was on the day of Diwali that Guru Har Gobind Ji freed himself and many Hindu Kings from the captivity of Jahangir, the Islamic ruler and reached the Golden Temple of Amritsar. In fact, it was on the day of Diwali in 1577 AD that the foundation stone was laid for the construction of the Golden Temple. Socio-religious festival Diwali is a socio-religious festival. Families come together to celebrate Diwali. Newly married couple visit their in-laws house and receive fabulous gifts and sumptuous treats. People spend luxuriously and dine merrily. New clothes, sweets, crackers and get-togethers make Diwali the most enjoyable festival. Diwali brings more business Businesses thrive during Diwali. People buy new clothes, utensils, jewels, vehicles, household items, furniture, sweets, groceries and others and hence every business is seen performing at its peak during the Diwali season. The economic activity across the country reaches the peak during Diwali. Diwali outside India While many countries are coming out to organize Diwali celebrations, the largest celebration of Diwali outside India happens in the city of Leicester in UK. The vibrant light shows, music and dance programs organized in this city are watched by thousands on this day on the streets. Public holiday on Diwali Diwali is the most important public holiday in India. Different countries have different versions of Diwali. In fact, Diwali is also a public holiday in many countries including Surinam, Trinidad and Tobago, Guyana, Myanmar, Singapore, Nepal, Sri Lanka, Mauritius, Malaysia and Fiji.

10 things you should know about diwali festival

Diwali is a five day long festival in India. Diwali is a vibrant festival celebrated with the biggest enthusiasm by Hindus, Jains, Sikhs and others in India. Irrespective of the regional differences in how Diwali is celebrated, the top highlights of Diwali are lighting lamps, wearing new clothes, sharing sweets, feasting, bursting crackers and performing pujas at homes and business places. <keyword id="31818" type="PERSON" weightage="20" keywordseo="Diwali-Puja">Diwali puja</keyword> is said to bring prosperity, wellness, wealth and happiness into homes. <keyword id="8263943" type="UNKNOWN" weightage="20" keywordseo="diwali-schedule">Diwali Schedule</keyword> 2019 The five day long Diwali celebrations start on October 25, 2019 and conclude on October 29, 2019. The list of events for Diwali are as follows. October 25, 2019 (Friday) Dhanteras October 26, 2019 (Saturday) Chhoti Diwali or Naraka Chaturdashi or Hanuman Puja October 27, 2019 (Sunday) Main Diwali Festival and Lakshmi puja October 28, 2019 (Monday) Govardhan Puja October 29, 2019 (Tuesday) Bhai Dooj The main Diwali festival On the day of Diwali, many people perform Lakshmi puja. This year, the main Diwali festival falls on Sunday, October 27, 2019. The best time for Diwali Lakshmi puja is between 06:43 pm and 08:15 PM on this day. Diwali celebration in households There are several regional variations on how Diwali is celebrated in India. However, the main aspects of Diwali celebrations are notably the same across the country. People clean up their homes, decorate it, draw rangolis, light lamps and perform pujas at homes. Delicious dishes and new clothes are the most integral part of Diwali celebrations. Bursting crackers is a great excitement for families on the day of Diwali. Due to environmental concerns, fireworks and crackers are restricted this year. Hence people are finding some alternative ways to celebrate Diwali with merriment. The importance of Diwali for business communities For many business communities in India, Diwali is the last day of the financial year. Hence, performing Lakshmi puja on this day is considered very auspicious and it becomes a kind of invitation to Goddess Lakshmi to bless the business with prosperity and success during the coming year. The businessmen place the new account books, silver and gold coins and other important tools and things connected to their trade in front of the altar on the day of Diwali puja. Auspicious things to do on Diwali day Diwali day starts with holy bath. It is very auspicious to take bath in the Ganges. People who do not have access to the Ganges waters have a dip in other holy rivers or mix up a few drops of Ganga water in the water they use for bathing and purification rituals. Wear new clothes, share sweets, do charities, burst crackers and socialize with friends and families. Decorate the homes and business places with rangolis, flowers and festoons. Light lamps in the morning and evening and arrange them in different patterns throughout the house and business places. In the evening Pradhosh Kaal on the day of main Diwali celebrations, perform Lakshmi puja and Kuber Puja. Final word about Diwali Diwali is a festival that unites families, friends and people together. This festival refreshes and rejuvenates the human consciousness. Celebrate Diwali in a traditional way and fill your homes and businesses with prosperity and happiness.

Diwali puja time, date, all schedule you need to know

<keyword id="4067" type="COMPANY" weightage="20" keywordseo="Dhanteras" source="Orion">Dhanteras</keyword> marks the beginning of the five day Diwali festival. Celebrated one or two days before the major Diwali festival, Dhanteras falls on the thirteenth day of the waning phase of the lunar month in the month of Kartika. Dhanteras is a special occasion for the Hindu households and business communities as it carries a lot of material, religious and spiritual significance. <cmsannotation type="cmsannotation" annotationid="Dhanteras 2023" comment="subhead" text="Dhanteras 2023">Dhanteras 2023</cmsannotation> Goddess Lakshmi, the source of all wealth and prosperity is invited on Dhanteras with an elaborate puja. In some houses, small footsteps are drawn in vermilion in a row from the entrance to the puja room indicating that the goddess walks inside the household to bless the puja and fill the home with prosperity and auspiciousness. In the evening of Dhanteras, earthen lamps are lit at the entrance and the entire household in order to dispel the evil spirits and also get the blessings of Lord Yama. Business people celebrate Dhanteras with pujas to Lakshmi and Kuber, the god of wealth. People buy gold, silver and copperware on the day of Dhanteras as a mark of bringing good luck and prosperity to the household. Cows are also worshipped on this day in many regions. <cmsannotation type="cmsannotation" annotationid="Do's for Dhanteras Puja" comment="subhead" text="Do's for Dhanteras Puja">Do's for Dhanteras Puja</cmsannotation> Perform Lakshmi puja on the day of Dhanteras without fail. The tradition says Lakshmi puja must be performed on the day of Dhanteras during Pradosh Kaal which means the two hours duration that immediately follows the sunset. Performing Lakshmi puja during this time can bring prosperity and good luck into the household. Dhanteras also known as Dhantrayodashi is the best day for buying gold. It is said the gold bought on this day will multiply in a lucky manner. The other items that you can buy on this day to bring auspiciousness and luck into the homes include copperware, silver and gold coins, silver idols of Lakshmi, Kuber and Ganesh. Cow worship and feeding the cows with jiggery and fodder on this day is considered to be highly auspicious. Dhanteras is the day when Lord Dhanvantri, the Lord of Medicine emerged from the ocean. Hence it is highly auspicious to buy medicines and donate them to poor people. Especially donating eye and ear drops to people on Dhanteras can bring good luck. <cmsannotation type="cmsannotation" annotationid="Don'ts for Dhanteras Puja" comment="subhead" text="Don'ts for Dhanteras Puja">Don'ts for Dhanteras Puja</cmsannotation> If you wish to enjoy good health and prosperity, avoid indulging in any kind of sexual activity on Dhanteras day. On the day of Dhantrayodashi, abstain from consuming liquor and non-vegetarian foods. Never speak ill of the people whom you do not like and exercise a good control over your tongue. Never inflict any kind of troubles on anybody during the course of Diwali festival and especially on the day of Dhantrayodashi. Do not give money to anyone on this day. Do not make any bill payments on Dhanteras. Avoid activities like paying back loans on this day or borrowing money from others. Symbolically this must be the day of receipts and not debits. On Dhanteras, do not buy items with sharp edges, leather items and items that are made of iron. Avoid buying black color things on Dhanteras.

The dos and don'ts rule during Dhanteras 2023 puja time and date

This year, as in years past, there will be a lot of fanfare and celebration surrounding the festival of lights. While the <keyword id="188" type="General" weightage="20" keywordseo="Diwali" source="Orion">Diwali</keyword> festival definitely merits a big celebration, it's equally crucial to do it with the utmost <keyword id="46574" type="General" weightage="20" keywordseo="safety" source="Orion">safety</keyword>. The number of eye damage cases that occur during the Diwali celebration is significantly higher than average due to the use of firecrackers. Elder family members should therefore keep an eye on the kids while they participate in the Diwali festivities. A majority of firework-related eye injuries can leave a person permanently blind because of persistent visual loss. Continuous smoke from cracker explosions might irritate the eyes or make them water. Avoid bottle rockets, which are regarded as the riskiest cracker variety, keep a safe distance from burning crackers, wear safety goggles, and refrain from wearing contact lenses while breaking crackers. When an <keyword id="45567" type="General" weightage="20" keywordseo="eye-injury" source="Orion">eye injury</keyword> occurs, do not touch it; if a piece of debris is lodged in the eye, do not remove it; instead, keep your eyes closed and visit an eye doctor; if a chemical enters the eyes, immediately irrigate them for 30 minutes, and then seek immediate medical attention. <cmsannotation type="cmsannotation" annotationid="Do's &amp; Don'ts while bursting crackers" comment="subhead" text="Do's &amp; Don'ts while bursting crackers">Do's &amp; Don'ts while bursting crackers</cmsannotation> Do's: Ensure to buy <keyword id="54214" type="General" weightage="80" keywordseo="fireworks" source="Orion">Fireworks</keyword> from a licensed dealer Keep a bucket of sand or a fire extinguisher handy. Ensure there are no inflammable and combustible materials around the fire-cracking area. Follow all safety precautions issued with the fireworks. Discard used fireworks in a bucket of water Ensure to burst crackers in safe areas that are not crowded Dont's: Don't let children play alone with firecrackers Don't wear synthetic clothes or loose garments; thick cotton clothes are ideal Don't apply cream or oil to the affected area, in case of an eye injury, consult an ophthalmologist immediately Don't light crackers while holding them in your hand; they should always be lighted in open grounds pointing straight up. Don't keep the firecrackers near burning diyas or agarbhattis Each person must take care and caution when celebrating the holiday because injuries from fireworks can also happen to innocent onlookers. Let's promote happiness and joy this Diwali while putting the safety of your loved ones first. (Dr. <keyword id="6158" type="General" weightage="50" keywordseo="pallavi-joshi" source="Orion">Pallavi Joshi</keyword>, Consultant-Cornea, Ocular Surface and Refractive Surgery) SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/india/news/delhi-hc-junks-plea-challenging-blanket-ban-on-firecrackers/articleshow/94983590.cms">Delhi HC junks plea challenging blanket ban on firecrackers</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/india/news/spend-your-money-on-sweets-says-sc-as-it-turns-down-plea-against-firecracker-ban/articleshow/94987642.cms">Spend your money on sweets says SC as it turns down plea against firecracker ban</a>

Safety Tips: Do's & Don'ts while bursting crackers

<ul><li>The latest forecast for the upcoming long weekend from India's Meteorological Department may be a dampener.</li><li>Rain clouds threaten to ruin India's Diwali festivities with rains and thundershowers.</li><li>The threat of the rains particularly high along the country's peninsular coast as seen in the image above.</li></ul>Whether it is buying crackers for Diwali or planning a getaway for the long weekend, factor the possibility of a cyclonic storm called 'Kyarr' and thundershowers, particularly for people who live along or near the country's long coastline in places like Mumbai, Goa, Kochi, Chennai, and Vishakapatnam. Rain clouds threaten to ruin India's Diwali festivities with rains and thundershowers, according to the latest forecast from India's Meteorological Department. A well-marked Low pressure area has intensified into a Depression and it is located over east central Arabian Sea. A Cyclonic Circulation and a trough extended from this system is located over Odisha and adjoining area. These systems produce moderate to heavy and thunderstorms over Southern and Eastern India with torrential rain over localized places. The Cyclonic Circulation will gradually move northeastward and rainfall area spread over North Eastern India until Saturday, a Weather Channel report said. 
 
 <div type="image" title="The Weather Channel forecast" msid="71731899" hostid="261" caption="&amp;lt;p&amp;gt;The Cyclonic Circulation will gradually move northeastward and rainfall area spread over North Eastern India until Saturday, a Weather Channel report said.&amp;lt;/p&amp;gt;"></div>





 Rain totals of over 150 mm in 48 hour are likely with localized spots receiving up to 200 mm over Odisha, Meghalaya, West Bengal and part of Jharkhand until Saturday morning. Total rainfall of over 100-120 mm in 48 hours is likely over Goa and adjoining area until Saturday. The threat of the rains particularly high along the country's peninsular coast as seen in the image above. "It is very likely to concentrate into a depression during next 24 hours and into a cyclonic storm during the subsequent 48 hours," a Met Department official said. There is also a 'yellow alert' forecasting heavy rains in and around Mumbai and Thane. Indians have a clutch of festivities starting from Dhanteras on Friday to Bhaubeej on Tuesday (October 29), with Diwali and Lakshmi Puja in between. The Met Dept has also warned the coutnry's fishermen to not venture out into the sea on Saturday and Sunday.

Diwali weekend plans must factor in a possible cyclonic storm and thundershowers

<keyword id="4067" type="COMPANY" weightage="20" keywordseo="Dhanteras" source="Orion">Dhanteras</keyword> is celebrated on the first day of the five day long <keyword id="451596" type="PERSON" weightage="20" keywordseo="Diwali-festival" source="Orion">Diwali festival</keyword>. The suffix ‘Teras’ in Hindi is synonymous with the word Trayodashi in Sanskrit which refers to the thirteenth day of the waning phase of the moon. The different rituals connected to Dhanteras aim at praying for the prosperity of the household and the health and long life of the husband. On the day of Dhanteras, many households perform Laxmi puja. Dhanteras sets the auspicious and celebrative mood for the <keyword id="3405" type="PERSON" weightage="20" keywordseo="Diwali-celebrations" source="Orion">Diwali celebrations</keyword>. Here is a highly interesting mythological story connected to Dhanteras. <cmsannotation type="cmsannotation" annotationid="The mythology story behind Dhanteras" comment="subhead" text="The mythology story behind Dhanteras">The mythology <keyword id="8248231" type="General" weightage="100" keywordseo="story-behind-dhanteras" source="Orion">story behind Dhanteras</keyword></cmsannotation> Once upon a time, there was a king named Hima who ruled over his kingdom with justice and love as the two tools of his governance. He had a son and the astrologers predicted that his son would face the end of his life due to snake bite on his sixteenth year. A sense of deep anguish tormented King Hima’s heart and he searched for ways to save his son’s life. As per the advice of a renowned astrologer, he got his son married to a girl who had a lucky horoscope. The couple lived happily for a few years. The boy neared his sixteenth year and the king started worrying about the impending death of his son. The girl launches an adventure The astrological predictions said a snake would bite the boy when he stepped into his sixteenth year of life on the earth. On the eve of the boy’s sixteenth birthday, the girl hatched a clever plan to save the life of her husband. She gathered all her jewels and piled them up in front of the main door. She advised her husband not to sleep and she too stayed awake throughout the night. She sat near the entrance of the home guarding the main door. Lord Yama arrives story During the appointed hour of taking the boy’s life, Lord Yama, the god of death arrived in front of the house in the form of a serpent. The snake crawled its way to the main door of the house. When the snake was about to enter the door, the pile of ornaments stopped it on the way. The ornaments were so dazzling that the snake could not see anything around it clearly. Meanwhile, the girl kept singing melodious songs throughout the night. The songs were so alluring that the snake stayed at the doorstep enjoying the songs. The time to take the life of the boy elapsed and Lord Yama in the form of snake had to give up his mission. Thus the witty idea of the girl helped save the life of her husband. Dhanteras was born story This legend gave rise to the event of Dhanteras celebrated year on year on the same day of Krishna Paksha Trayodashi in the month of Kartika just before the Diwali festival. The popular belief among the Hindus has helped continue this holy tradition that says Dhanteras is the surest way to invite prosperity into the household and seek the long life of the husband.

Dhanteras 2023: what is the story behind Dhanteras

<ul><li>The shares of India’s largest two-wheeler manufacturer, Hero MotoCorp, gained 2% after it clocked its highest-ever monthly sales in October.</li><li>Hero MotoCorp sold 8.06 lakh units last month, a jump of 35% compared to the same period last year.</li><li>The company said it has also increased inventory at dealerships expecting good retail sales during the Diwali festival.</li></ul>The shares of India’s largest two-wheeler manufacturer, Hero MotoCorp, gained 2% during the early trading hours on Monday, despite volatility in the market. The rally was led by its highest-ever monthly sales in October. <div type="image" title="Hero (1)" msid="78992124" hostid="261"></div> Hero MotoCorp sold 8.06 lakh units last month, a jump of 35% compared to the same period last year. It sold nearly 5.99 lakh units in October last year. The company exported 28.14% more two-wheelers to 15,711 units during the month. “A positive turnaround in customer sentiments, particularly for motorcycles across markets, continued government policy support and a credible resumption of the supply chain, logistics and business operations have enabled the company to achieve record numbers during the auspicious festive period,” the company said in a statement. It also registered significant gains in market share in the second quarter (July-September) across product categories and geographies and expected to further build on this momentum going ahead, it added. High hopes from the festive season With the arrival of the festive season, Hero Motocorp is betting on a sharp rise in sales figures. The company said it has also increased inventory at dealerships expecting good retail sales during the Diwali festival. Hero’s Chief Financial Officer, Niranjan Gupta, earlier in the financial earnings report, said, “Based on early estimates, we expect the momentum to continue into the festive season which has started well for us. To further drive the festive cheer, we have launched four new variants across motorcycle and scooter segments.” To further drive the festive cheer, the company has launched four new variants across motorcycle and scooter segments. SEE ALSO: <a href="https://www.businessinsider.in/politics/world/news/where-biden-and-trump-stand-in-the-polls-2-days-out-from-the-election/articleshow/78989788.cms" data-type="tilCustomLink">Where Biden and Trump stand in the polls 2 days out from the election</a> <a href="https://www.businessinsider.in/thelife/news/futuristic-architecture-entertainment-hubs-and-kinetic-solar-panels-this-is-what-spaceports-could-look-like-if-commercial-space-flights-become-a-reality/articleshow/78983110.cms" data-type="tilCustomLink">Futuristic architecture, entertainment hubs and kinetic solar panels: This is what spaceports could look like if commercial space flights become a reality</a>

Hero Motocorp shares gain after it logs ‘highest-ever’ sales in October

With its simple preparation and lingering taste, <keyword id="6369404" type="PERSON" weightage="20" keywordseo="Maggi">Maggi</keyword> noodles has often come to the rescue of students, adults and kids alike as either a favorite breakfast option, tea-time snack or a lazy dinner alternative. It's because, throw in anything into that pan with boiling Maggi in it and you know it won’t disappoint you. Moreover, it’s a boon for those who are least interested in cooking. 
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<keyword id="4067" type="COMPANY" weightage="20" keywordseo="Dhanteras">Dhanteras</keyword> or Dhan Trayodashi is a very popular puja performed in a lot of households one or two days before the main Diwali celebrations. In fact, Dhanteras marks the beginning of the five day long Diwali festival. Also called as festival of wealth, the literal translation of the word Dhanteras consists of the words wealth (Dhan) and the thirteenth day (Trayodashi). Year on year, Dhantrayodashi falls in the month of Kartika on the thirteenth day of the Krishnapaksha (waning phase of moon). The other name of Dhanteras is Lakshmi Puja. 2019 Dhanteras timing This year, Dhanteras has to be celebrated on October 25, 2019. The most auspicious time for performing <keyword id="3788115" type="PERSON" weightage="20" keywordseo="Dhanteras-Puja">Dhanteras puja</keyword> on this day is Pradosh Kaal or the immediate two hours following the sunset. The best time for Dhanteras puja this year is from 05:38 pm to 08:13 pm. The essence of Dhanteras puja During the churning of the ocean by the gods and demons, Goddess Lakshmi emerged from the sea with a host of other treasures. It is said the emergence of Lakshmi happened on the dhantrayodashi and hence the Dhanteras puja is performed on this day. It is believed that Lakshmi puja performed on the day of Dhanteras will bring prosperity and wealth into the homes. This puja will invite auspiciousness, hope and wellness into the families. Dhanteras puja also marks a holy and happy beginning of the Diwali festivities over the next five days. Lighting of Yam Deep The most auspicious ritual performed on the day of Dhanteras is lighting of Yama Deep. Yama is the god of death. The legend behind Dhanteras says how a chaste woman saved the life of her husband from Yama on this day. The best place to light the Yama Deep is southwest. Lighting of Yama Deep is said to ward off evil and bring happiness, longevity and wellness inside the family. Shopping on Dhanteras People buy gold, silver, brass and copper utensils on the day of Dhanteras. Buying vehicles is recommended on Dhanteras, but since it is not advised to buy iron on this day, the billing must be done before the day of Dhanteras and delivery can be taken on this day. Things that must not be bought on Dhanteras include iron objects, sharp objects, and things in black. Dhanteras puja People perform Lakshmi puja and Kuber puja on the day of Dhanteras. Especially Dhanteras is very important for the business community for starting new ventures and new accounting procedures. On the day of Dhanteras, perform the puja in the Pradosh Kaal immediately after sunset during the right muhurat. Install the idols of Lakshmi, Kuber and Ganesh on a pedestal covered with red cloth. Install a Kalash or holy pot. The important offerings kept in the puja include gold and silver coins, badasha, peda, sweets, special dishes made at home, betel leaves and nuts, fruits and coconut. Perform holy bath for the idols, chant the mantras, make the offerings and conclude the puja with arati. Gift sweets and money to employees, visitors and the needy people.

Dhanteras puja time, date, all schedule you need to know

<ul><li>With Diwali festivities just around the corner, digital payment platforms such as <keyword id="143842" type="COMPANY" weightage="20" keywordseo="Mobikwik">Mobikwik</keyword>, PayTm and Google Pay are luring Indians with smart investment option — <keyword id="4465249" type="PERSON" weightage="20" keywordseo="digital-gold">digital gold</keyword>. </li><li>Mobikwik has launched a festive exchange which will allow converting 1 gram of digital gold in exchange for the gold jewellery. It will also add 1 gm of digital gold in buyer’s account. </li><li>The offer is valid between October 23 and 28, 2019. </li><li>Digital gold can be bought in quantities as low as ₹1.</li></ul>With Diwali festivities around the corner, digital payment platforms such as Mobikwik, PayTm and Google Pay are luring Indians with smart investment options — digital gold. With gold soaring a six year high this Diwali, there isn’t much of a rush to buy gold. Jewellers too are trying to attract buyers with promotional offers. Meanwhile, Mobikwik launched a festive exchange, in partnership with SafeGold. SafeGold is a joint venture between Invent Capital, a private equity firm, and <keyword id="113718" type="ORGANIZATION" weightage="20" keywordseo="World-Gold-Council">World Gold Council</keyword>. The ‘exchange one get one’ offer will allow converting 1 gram of digital gold in exchange for gold jewellery. Additionally, it will add 1 gm of digital gold in buyer’s account. The offer is valid between October 23 and 28, 2019. “Indians have always had a passion for buying gold, particularly on auspicious occasions. Demand for gold is interwoven with culture, tradition, and planning for financial protection in times of crisis,” Upasana Taku, Co-founder, MobiKwik<a href="https://www.zeebiz.com/personal-finance/news-planning-to-buy-gold-on-diwali-this-platform-is-giving-double-than-what-you-pay-for-112891"> told </a>Zee Business. ‘Digital gold’ is the buying and selling of gold via mobile wallets and digital platforms. From gold coins and bars to gold jewellery, the platforms offer gold in digital form. The digital method allows one to buy 99.9% 24 karat gold. And it can be bought in quantities as low as ₹1 or grams digitally — which can be redeemed at a jewellery or gold store. However, the prices of digital gold are highly volatile. So, the price is valid for merely 6 minutes. Users can buy digital gold via online wallets and store it in online accounts — which are linked to Gold Accumulation Plan (GAP). While the <a href="https://www.business-standard.com/article/pf/digital-gold-a-convenient-investment-method-or-a-ponzi-scheme-in-making-119041800720_1.html">prices of gold</a> may vary between 4%-5% on the retail price of gold from the actual price, the price variation on digital gold is said to vary between 1.5% to 2%. It can be kept for a maximum of five years and there is no extra storage cost. Ever since the launch, the digital gold market has seen strong growth. It estimated over 80 million people who had digital accounts as of March 2019. See also: <a href="https://www.businessinsider.in/business/startups/news/diwali-sales-snapdeal-launches-an-online-store-for-dhanteras-will-sell-gold-coins/articleshow/71704385.cms">Snapdeal launches an e-store for Dhanteras – with gold, silver coins and more</a> <a href="https://www.businessinsider.in/google-pays-new-tactic-to-take-on-rivals-paytm-phonepe-in-india-introduces-digital-gold-offerings/articleshow/68609832.cms">Google Pay wants to offer Indians their favourite investment option – gold</a>

Can’t afford gold coins or jewellery this Diwali? You can now buy gold worth ₹1

New Delhi, Feb 14 () Commerce and Industry Minister Piyush Goyal on Friday suggested several ideas to various stakeholders such as providing stalls at railway stations and making celebrities brand ambassadors for promotion of sale of tribal and handloom products. Participating in a workshop on strategies for promoting and marketing of tribal products, Goyal, who also holds railways portfolio, said stalls can be given to people for promotion of sale of tribal and handloom products. He also said celebrities can be made product ambassadors. Citing an example, he said cricketer M S Dhoni can be a brand ambassador for a tribal product of Jharkhand. The government is working on ways, including setting up standards and identifying goods, to promote sale and marketing of products made by tribal communities in domestic and global markets. It was advised to all ministries and departments to include these products as gift items for dignitaries and during Diwali festival. RR HRS

Goyal suggests ideas to stakeholders for promoting sale of tribal products

<keyword id="188" type="ENTERTAINMENT" weightage="20" keywordseo="Diwali">Diwali</keyword>, the festival of lights is deeply connected with the religious and spiritual sentiments of people in India. Celebrated in a highly unique and enthusiastic way, Diwali is so dear to children and elders alike for the several charms the day holds for all. People eagerly await Diwali and wish to make the most of the day for the prosperity of the home, wealth, health and happiness. If you wish to reap the benefits of Diwali celebrations, there are few dos and don’ts prescribed by the tradition. Closely following this list can ensure you get the blessings of Goddess Lakshmi in abundance for yourself and your sweet home. <keyword id="8263972" type="UNKNOWN" weightage="20" keywordseo="dos-for-diwali-puja">Dos for Diwali Puja</keyword> During <keyword id="31818" type="PERSON" weightage="20" keywordseo="Diwali-Puja">Diwali puja</keyword>, set up the altar in the north-east direction of the home or business place. The idols placed in the puja must face the east direction. Those who perform puja must sit facing the north direction. Light the main puja lamp with ghee. The count of the lamps kept in the puja must be 11, 21 or 513. In the southeast corner of the home, place a mustard or sesame oil lamp and keep it lit throughout the Diwali festival. Keep the house and business premises neat, clean and well lit during the Diwali celebrations. Goddess Lakshmi likes clean places and blesses the homes and business sites that are maintained well. Abstain from disputes, quarrels and disagreements in the house or business during the puja. Let all the members of the family participate in the pujas. Remember, this is the best part of all your lives and it is important to suspend all your other activities during the puja focusing mainly on worshipping Goddess Lakshmi. When you involve in the puja as a family, you will see harmony, peace, hope and happiness filling the household or business place. Place valuables like gold, silver, jewels and others in the puja. This act can bring good luck. It is also auspicious to place the things, account books and other materials connected with your education or business in the puja. Don’ts for Diwali Puja Never borrow money or lend money during the Diwali celebrations. Never give things to others after sunset. Though charity is a good thing to do during Diwali festival, never give away anything during the pradosh kaal or the two hours’ time immediately following the sunset. Do not gift items like leather goods, sharp edged items, and crackers to anyone during the festival. In case it becomes a must to give any of these items, give them along with sweets. Never cook or consume non-vegetarian foods in home, abstain from taking alcohol during Diwali. Throughout the night of Diwali puja, never leave the puja place unattended so that the lamp you light burns with a continuous supply of ghee or oil. Do not clap while singing Lakshmi aarti. Never shout or sing loudly during the puja since Lakshmi abhors loud noise and will get offended with such activities. Do not sweep the puja area or the house immediately after the puja as this act can cancel the merits and benefits received from the puja.

The dos and don'ts rule during diwali puja time and day

Govardhan Puja is an important event celebrated on the fourth day of the five day long Diwali festival. In 2019, Govardhan Puja falls on Monday, October 28. The line of events during the Diwali festival include Dhanteras, Chhoti Diwali, Diwali, Govardhan Puja and Bhai Dooj starting from Friday, October 25, 2019 and concluding on Tuesday, October 29, 2019. Govardhan Puja timing Govardhan Puja Muhurat on Monday, October 28, 2019 is from 3:36 pm to 5:51 pm with a duration of 2 hours 14 minutes. Origin of Govardhan Puja Govardhan Puja has its roots in the age of Dwapar during Krishnavatar. When little Krishna grew up in the village of Gokul, he initiated Govardhan Puja in order to pay tribute to the Govardhan hill, the small hillock of the village that provided nourishment to the cows of the village and some essentials for the village households. Govardhan Puja story During those days, the people in the village of Gokul performed elaborate pujas to please Indra, the king of gods. Krishna advised the villagers to worship the Govardhan hill instead of Indra as the hill was highly supporting their lives and provided nourishment to the cows. Seeing the villagers neglect him and worship the Govardhan hill, Indra got angry and showered torrential rains on the village of Gokul. Krishna saves the village The village folks and cattle could not bear the torrential downfall. In order to save them, Lord Krishna lifted the Govardhan hill and held it like an umbrella over all of them for a period of seven days. Indra realized he will never be able to win Krishna who was verily the avatar of Lord Vishnu finally got humbled and spared the village. Annakoot puja The villagers prepared elaborate foods consisting of about 56 items called as Chappan Bhog and offered to little Krishna who neither ate nor slept over the seven days while holding the hill to protect the villagers and cattle. This event gave rise to the ritual known as Annakoot puja which is performed on the day of Govardhan puja. People prepare a lot of dishes and worship Krishna on this day. Govardhan Puja procedure Perform Govardhan puja during the right Muhurat given above. Clean the household and install a picture of Govardhan hill. You can also make the image of Govardhan hill in clay or cow dung. Offer sugarcane, peda, badasha and others to the Govardhan hill to start the puja. Light the lamp and offer roli and tilak. Leave a silver coin in the plate. Let someone in the household read the story of Ma Lakshmi. Others must listen to the story with rapt attention. At the end of the story reading, the silver coin must be offered along with sweets and fruits to the person who read the story. Prayers are offered to the Govardhan hill and the offering done to Lord Krishna during the puja consists of 56 varieties of dishes specially prepared for the puja. To conclude the puja, say your prayers and do namaskar in front of the altar. Share the Prasad with the family members and invitees.

Govardhan puja time, date, all schedule you need to know

<ul><li>The <keyword id="11900973" type="General" weightage="20" keywordseo="jiophone-next" source="Orion">JioPhone Next</keyword> smartphone is now scheduled to launch ahead of the Diwali festive season.</li><li>Jio said it has begun testing the smartphone with select users for now.</li><li>The telco said that this additional time will help it mitigate the ongoing global <keyword id="10389950" type="General" weightage="20" keywordseo="chip-shortage" source="Orion">chip shortage</keyword>.</li></ul>Reliance Jio was scheduled to launch the much-anticipated <a href="https://www.businessinsider.in/tech/mobile/news/expected-price-of-new-reliance-jio-and-googles-4g-smartphone/articleshow/85401392.cms">JioPhone Next</a> smartphone today on the occasion of Ganesh Chathurti. The telco announced late Thursday that the launch has been pushed back and it will now be available before Diwali which is on November 4 this year. <a href="https://www.businessinsider.in/business/telecom/news/jiophone-next-is-the-new-weapon-in-ambanis-arsenal-as-he-takes-aim-at-the-500-million-subscriber-mark/articleshow/85974565.cms">Jio </a>in its release did not specify the exact reason behind the delay of the JioPhone Next but it did mention the global shortage of semiconductors. “This additional time will also help mitigate the current industry-wide, global semiconductor shortages,” Jio said in the release. The global chip shortage which first hit the car industry and then the consumer electronics, is now affecting smartphones as well. Apple has also warned supply constraints will affect sales of the iPhone and iPad. The telco added that along with Google it has started testing the JioPhone Next with select users for “further refinement” and it should be available more widely just in time for the Diwali festive season. The JioPhone Next has been jointly developed by Reliance Jio and Google. It’s a low-cost 4G smartphone running a customised version of Android and loaded with Google features for Android users. It will come with optimisations for low-light photography with an HDR mode, and India-specific Snapchat lenses integrated into the phone’s camera. Google features such as Read Aloud and Translate Now will also be integrated in the OS. These features will work with any text on the phone screen in addition to web pages, apps, messages and photos as well. JioPhone Next users will also be able to use Google Assistant for Jio-related queries like playing music on JioSaavn or checking your balance on My Jio. The smartphone is also confirmed to receive regular security updates and Android releases. <cmsannotation type="cmsannotation" annotationid="JioPhone Next rumoured specs" comment="subhead" text="JioPhone Next rumoured specs">JioPhone Next rumoured specs</cmsannotation> In terms of specs, The JioPhone Next is expected to feature a 5.5-inch HD display. It could launch in two configurations of 2GB RAM + 16GB and 3GB RAM + 32GB. The smartphone is expected to be powered by the Qualcomm Snapdragon 215 processor, and it could run Android 11 (Go Edition). Leaks also suggest it will feature a 13-megapixel rear camera and an 8-megapixel front camera. And the smartphone could pack a 2,500mAh battery. <cmsannotation type="cmsannotation" annotationid="JioPhone Next rumoured price" comment="subhead" text="JioPhone Next rumoured price">JioPhone Next rumoured price</cmsannotation> The JioPhone Next is tipped to cost around ₹3,499. This pricing seems in line with RIL chairman Mukesh Ambani’s claim of the JioPhone Next being the most affordable smartphone not only in India but globally as well. SEE ALSO: <a href="https://www.businessinsider.in/tech/mobile/news/realme-8s-5g-smartphone-hands-on-overview-price-design-and-everything-you-need-to-know/slidelist/86063930.cms" data-type="tilCustomLink">Realme 8s 5G hands-on overview – Price, design and everything you need to know</a> <a href="https://www.businessinsider.in/tech/gadgets/news/realme-8s-5g-and-8i-mobile-and-realme-pad-tablet-price-specification-and-features/articleshow/86061713.cms" data-type="tilCustomLink">Here’s everything Realme launched today from Realme Pad to Realme 8s 5G</a>

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