<ul><li><keyword id="163007" type="General" weightage="80" keywordseo="muthoot-finance" source="Orion">Muthoot Finance</keyword>'s new <keyword id="6354839" type="General" weightage="20" keywordseo="marketing" source="Orion">marketing</keyword> campaign titled 'Haathi Pe Bharosa Karogey Toh Pakka Jeetogey!' is all about having belief and trust in the brand, which has two elephants in its logo.</li><li>The integrated campaign will be seen across television, print, outdoor, internet and point of sale, besides other mediums.</li></ul>Financial services brand Muthoot Finance has launched its new marketing campaign titled “Haathi Pe Bharosa Karogey Toh Pakka Jeetogey!”. The integrated campaign will be seen across television, print, outdoor, internet and point of sale, besides other mediums. <div type="Youtube" id="ZpFUp9_P4X8" title="Muthoot Finance- Haathi Pe Bharosa Karogey Toh Pakka Jeetogey!" thumbUrl="https://i.ytimg.com/vi/ZpFUp9_P4X8/mqdefault.jpg"></div> The new campaign is all about having belief and trust in the brand, which has two elephants in its logo. The campaign is anchored by the brand’s ambassador, <keyword id="6357912" type="General" weightage="20" keywordseo="amitabh-bachchan" source="Orion">Amitabh Bachchan</keyword>. The stories in the 3-films are built around the game of chess, which Bachchan is playing against different players in each film. The important role of the Elephant or the Rook in a game of chess and as the emblem of the brand, is interestingly weaved into each film. In all the 3 films, the Elephant has been presented as a critical enabler that makes the player win each time. This win in a game of chess using the Elephant is a metaphor for winning in life by trusting the Muthoot Elephant and availing Muthoot Finance Gold Loans to realise your dreams. The strategy has been to build a sharp distinction for the brand and drive new customers towards it, especially those seeking an association with a Trusted Brand Leader like Muthoot Finance. The intrinsic advantages that come along with the brand have also been well-highlighted in each film such as unmatched pedigree &amp; experience spanning across centuries; being India’s Most Trusted Financial Services Brand for 5 years in a row; serving &amp; benefitting over 2.5 Lac customers every day and a widespread branch network of 5000+ branches pan-India. The 3 films underscore these advantages by creating a unique and new platform to broadcast them in a memorable way. <keyword id="1691048" type="General" weightage="20" keywordseo="alexander-george-muthoot" source="Orion">Alexander George Muthoot</keyword>, Joint Managing Director, The <keyword id="137710" type="General" weightage="20" keywordseo="muthoot-group" source="Orion">Muthoot Group</keyword> said, “Through this clutter breaking campaign, we present our brand in a distinguished and unique way through the game of chess. Our endeavor is to facilitate people lead a much better quality of life by helping them unlock the true potential of their emotional currency (household gold jewellery) and move ahead in life. Our objective is also to help grow the gold loan category, and being the category leader we consider it as our primary responsibility to lead the way. With +25,000 tons of gold in the form of household jewellery available in India and less than 5% of it being monetised by way of gold loans; the scope for growth is tremendous. I am confident this new communication of ours will pave the way for us to further strengthen our leadership position in the gold loan category.” Abhinav Iyer, General Manager - Marketing &amp; Strategy, The Muthoot Group shared details about the campaign and said, “In addition to growing the category, our objective was also to firmly establish Muthoot Finance’s emblem strongly in the minds of our existing and prospective customers. In a sector that has many players, it is critical to distinctly differentiate ourselves from the rest. We believe our new campaign ‘Haathi Pe Bharosa Karogey Toh Pakka Jeetogey’ will help create a strong visual identity for our brand logo synonymous to the product &amp; drive traffic to our branches and digital assets, powered by our unique value propositions.”

Muthoot Finance launches new marketing campaign featuring Amitabh Bachchan

<ul><li><keyword id="163007" type="COMPANY" weightage="20" keywordseo="Muthoot-Finance">Muthoot Finance</keyword> Managing Director <keyword id="266021" type="PERSON" weightage="20" keywordseo="George-Alexander-Muthoot">George Alexander Muthoot</keyword> told Business Insider that the company is likely to exceed its annual guidance of 15% growth.</li><li>The company’s share price has surged by 125% since the coronavirus lockdown happened on March 24.</li><li>With more people reluctant to leave the house, Muthoot’s new Loan@Home service has seen the average ticket sizes surge to around ₹3.5 lakh — six times the size of gold loans given out in branches.</li></ul>Banks may be worried about loans going bad, but India’s largest <keyword id="130134" type="PERSON" weightage="20" keywordseo="gold-loan">gold loan</keyword> company Muthoot Finance is sitting comfortable. During the pandemic, as small businesses look for fast and short-term funds, the surging gold prices have only made gold loans more attractive — offering borrowers a bigger bang for their buck. In fact, business is going so well that Muthoot Finance could be on track to beat its projected guidance for the year. The stock has gained 125% since the coronavirus lockdown happened on March 24. <div type="image" title="Muthoot Finance - share price (1)" msid="78159512" hostid="261" caption="&amp;lt;p&amp;gt;Muthoot Finance&amp;#39;s share price surges by over 125% since the nationwide coronavirus lockdown&amp;lt;/p&amp;gt;"></div> “We’ve given a modest guidance of 15% but I’m sure we’ll be able to do more,” the company’s Managing Director George Muthoot Alexander told Business Insider in an exclusive interview on the #HangoutwithBI Twitter Live. <div type="twitter" handle="BiIndia" handlename="Business Insider India🇮🇳" image="http://pbs.twimg.com/profile_images/1232926719016718336/sfffJHNV_normal.jpg" favoritecount="15" retweetcount="1" status="#HangoutwithBI | @BiIndia's @iyer_sriram in conversation with Muthoot Finance's (@TheMuthootGroup) Managing Directo… https://t.co/4TFeNsRBSC" createdat="1600162609000" id="1305802742187700224"></div> There was a dip in collections during the first quarter. “People were just waiting for the branches to open to take back their ornaments, so there was a rush of repayments,” explained Muthoot. <div type="image" title="muthoot finance (1)" msid="78159526" hostid="261" caption="&amp;lt;p&amp;gt;Muthoot Finance&amp;#39;s gold loans assets under management (AUM)&amp;lt;/p&amp;gt;"></div> As Muthoot Finance reopened its doors as the coronavirus lockdown was lifted, business has picked up. “We’ve seen tremendous growth in the gold loan portfolio,” he explained. With the focus solely on gold loans, he added that the company might not be looking to grow its non-gold loan portfolio over the next six to 12 months. The company has launched services like Loan@Home to help issue gold loans without people having to leave their house. The average ticket size of a gold loan under the 100-day old program has been around ₹3.5 lakh — six times the size of an average ticket from physical branches. Currently, Muthoot Finance has ₹8,000 crore cash in its coffers that cover 20% of their loan book, which Muthoot believes is a better safe than sorry strategy. It helps that the cost of incremental borrowing is down by about 100-150 basis points to near 8%, which is at par with borrowers looking for home loans. One hundred basis points form 1%. What is causing the jump in gold loans? After the lockdown, businesses are looking to restart. “Our customers are generally small traders, small businesses, shopkeepers, and MSMEs — small MSMEs. These are people who need quick and easy financing,” he said. Rather than go to banks, these short term loans are ideal for borrowers looking to stock up on goods for Diwali, make payments to suppliers or get their hands on some quick money for short-term needs. <table style="border-width: initial; border-style: none; width: 468pt; table-layout: fixed;"><colgroup></colgroup><col /><col /><tbody><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Company </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Growth in gold loans </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Muthoot Finance </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">32% </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Manappuram Finance </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">33.40% </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Overall bank credit growth </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">5.50% </td></tr></tbody></table>Source: CARE Ratings report dated August 17 (Data as of July end, except for Manappuram, which is as of June end.) That said, big banks are also dipping their toes in the gold loan market. Even though their gold loan portfolio is hardly anything to write home about, their participation lends authority causing the overall market to expand, according to Muthoot. SEE ALSO: <a href="https://denmark.timesinternet.in/cms/CMSMain.jsp?u=prabhjote.gill@timesinternet.in#!/newarticle?wfId=509693&amp;tabsStateId=6">IN PICS: Special Indian Army ambulance, helicopters, trucks and tanks as soldiers prepare for winter at the India-China border</a> <a href="https://www.businessinsider.in/tech/gadgets/news/apple-event-2020-launch-airtags-ipad-air-apple-watch-se-series-6-and-watch-live/articleshow/78128435.cms">Apple Event 2020 — AirTags debut, new iPads, cheaper Apple Watch and other products expected at the launch today</a> <a href="https://www.businessinsider.in/policy/economy/news/rbi-governor-shaktikanta-das-speech-highlights-on-16-september-2020/articleshow/78143035.cms">RBI Governor highlights five key areas that will determine India's growth in the post-COVID world</a>

EXCLUSIVE: Muthoot Finance says this year's growth is likely to exceed guidance

<ul><li>The RBI is looking to beef up its gold reserves, and this may come as good news for shareholders of India’s largest gold lenders Muthoot Finance and Manappuram finance. </li><li>The share price of the private lenders Muthoot Finance and Manappuram Finance also reflected the same optimism as both the companies’ shares have rallied over 9% and 2% in the past one week.</li><li>According to Amit Jain from Ashika Wealth Advisors, “the increasing gold prices will be an advantage for the gold lenders as the collateral gets strong and they are more secure.”</li><li><a href="https://www.businessinsider.in/">Check out the latest news and updates on Business Insider.</a> </li></ul>Gold prices are soaring, the Reserve Bank of India is pushing for more cash in the system to increase lending, the government’s partial credit guarantee scheme has offered additional comfort, and to top it all up, there are reports that the Indian central bank may add more yellow metal to its reserves and that could lead another rally in gold prices. If Sima Taparia, the<a href="https://www.bbc.com/news/world-asia-india-53499195"> famed matchmaker from Mumbai </a>who hit stardom with Netflix’s Indian Matchmaking, were to describe the situation, she would say “the stars are aligned perfectly” for Muthoot Finance and Manappuram Finance, two companies whose primary business is to lend against gold mortgaged with them. The two companies give out 70% of all the gold loans in the country. “Movement in the gold price has a direct impact on gold lender business, an increase in gold prices improves the value of collateral thereby reducing the LTV ratio and possibility of principal loss,” Jaikishan Parmar, Sr. Equity Research Analyst, Angel Broking told Business Insider. LTV stands for loan-to-value. How rising gold prices help Muthoot and Manappuram? When someone borrows money against gold, he/she is giving jewellery (mostly) as collateral. If the market price of that jewellery goes up, it is good for the lender because the collateral would be worth a lot more in case the loan is defaulted. Assume the borrower wants to borrow more, he doesn’t need fresh collateral. The rising price of gold will allow him to get more loans for the same jewellery he had mortgaged in the first place. Gold prices have gone up 32% in 2020 so far, and that means for every ounce that Muthoot and Manappuram lent against is worth that much more i.e. better buffer and room to lend more resulting in higher revenue. “We were lending up 75%. But, people used to think that our average people borrowing is only about 65-68% like nobody takes 75% fully. In the last 6 months, the price of gold has gone up so much, the people who are having the gold can borrow much more. And, at today’s price, they have borrowed only 50%. So even out of that 75%, that 25% is still there for them to borrow,” <keyword id="266021" type="PERSON" weightage="20" keywordseo="George-Alexander-Muthoot">George Alexander Muthoot</keyword> explained in a recent conversation with Business Insider. Investors, mutual funds are cashing in on these hopes The share price of the private lenders Muthoot Finance and Manappuram Finance also reflected the same optimism as both the companies’ shares have rallied over 9% and 2% in the past one week. According to Amit Jain from Ashika Wealth Advisors, “the increasing gold prices will be an advantage for the gold lenders as the collateral gets strong and they are more secure.” <table style="border-width: initial; border-style: none;"><colgroup></colgroup><col /><col /><col /><tbody><tr><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Period </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Muthoot </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Manappuram </td></tr><tr><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">One week </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">9% </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">2% </td></tr><tr><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">One month </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">2% </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">-4% </td></tr><tr><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Three months </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">7% </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">5% </td></tr><tr><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Six months </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">44% </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">-9% </td></tr><tr><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">This Year </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">65% </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">-10.52% </td></tr></tbody></table> Both Muthoot and Manappuram are a play on the robust rally in gold prices. The second largest mutual fund house in India by assets, <a href="https://www.financialexpress.com/market/mutual-funds-sold-ril-shares-in-july-sbi-hdfc-icici-other-funds-bought-these-stocks-instead/2054879/">HDFC AMC recently added Muthoot Finance</a> to its portfolio in July. Why gold prices may rise further? Gold prices rise whenever there is a chance of a crisis or inflation. Between the pandemic and rising geopolitical tension in the South China Sea, a continuing trade war between US and China, there are enough reasons for a rally in gold prices. There is another way in which gold prices may rise, if the dollar weakens. When the currency weakens, you need more cash to buy the same amount of gold. The uncertainty around the US election has cast a shadow of doubt on the greenback. Given these rising risk factors, global central banks have been hoarding gold. The RBI too is likely to do the same as India faces an added threat of high inflation in the coming months. All of these may prop up gold prices, which are already trading at over ₹55,700 an ounce in India, even more. And as explained above, it bodes well for Muthoot and Manappuram. But that’s not all. The two companies are benefiting from additional government measures⁠— meant for the pandemic⁠— as well. Muthoot Fincorp has raised ₹1,475 crore under the partial credit guarantee scheme and RBI's special liquidity measures in the past four months, PTI reported on August 18. Therefore, the business growth for these two companies has been vastly better than the country’s overall credit growth that stood at a measly 5.5% at the end of July. <table style="border-width: initial; border-style: none;"><colgroup></colgroup><col /><col /><tbody><tr><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Company </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Growth in gold loans </td></tr><tr><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Muthoot Finance </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">32% </td></tr><tr><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Manappuram Finance* </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">33.40% </td></tr><tr><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Overall bank credit growth </td><td style="border-left:solid #000000 0.9960975000000001pt;border-right:solid #000000 0.9960975000000001pt;border-bottom:solid #000000 0.9960975000000001pt;border-top:solid #000000 0.9960975000000001pt;vertical-align:bottom;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">5.50% </td></tr></tbody></table>*Data: As of July end except for Manappuram, which is as of June-end SEE ALSO: <a href="https://www.businessinsider.in/stock-market/news/sbi-yes-bank-indiabulls-ril-uflex-dilip-buildcon-and-zee-entertainment-among-top-stock-movers-on-dalal-street-today/articleshow/77626916.cms" data-type="tilCustomLink">Top stock movers on Dalal Street today —SBI, Yes Bank, Indiabulls, RIL, Uflex and more</a> <a href="https://www.businessinsider.in/business/ecommerce/news/walmart-ceo-defends-flipkart-valuation-says-learnings-from-india-helped-double-their-e-commerce-sales/articleshow/77626799.cms" data-type="tilCustomLink">Walmart CEO defends Flipkart's valuation, says learnings from India helped double their e-commerce sales</a>

As Sima Taparia would say, the stars are aligning perfectly for Muthoot and Manappuram shareholders

New Delhi, <keyword id="2829846" type="PERSON" weightage="20" keywordseo="Muthoot-Homefin">Muthoot Homefin</keyword> aims to disburse <keyword id="35519" type="PERSON" weightage="20" keywordseo="home-loans">home loans</keyword> worth ₹700 crore in the upcoming financial year (FY2021-22). In a statement, the company said that over the past five years since its inception, <keyword id="6631254" type="DOMAIN" weightage="20" keywordseo="Muthoot">Muthoot</keyword> Homefin has disbursed over ₹2,600 crore home loans. Currently, it has assets under management (AUM) of ₹1,800 crore with <keyword id="6363823" type="UNKNOWN" weightage="20" keywordseo="operations">operations</keyword> in 16 states and Union territories of India serving more than 22,000 customers. "For the coming year, in addition to further penetration into the existing geographies, Muthoot Homefin also plans to expand its operations in the southern states of India and aims to disburse up to ₹700 crore of home loans in FY 2021-22," it said. It also added that the company's credit rating has been upgraded to "AA+ (stable)" from "AA (positive)" by Crisil during the week ended Friday and the upgrade will allow the company to raise funds at competitive interest rates, thereby passing on the benefits to its end customers, it added. George Alexander Muthoot, Managing Director said: "Muthoot Homefin is aiming to disburse Rs 700 crore of home loans in FY 2021-22. We are steadfastly progressing on taking the 'Housing for All' initiative of the government to the farthest tier II and III locations in the country in order to support the affordable housing needs and aspirations of every Indian." As of now, the company will be focusing on expanding its housing finance operations in the southern states of the country. "With the additional focus towards collections in FY2020-21, the company has been able to contain delinquencies on the portfolio during the pandemic and have now stabilised its collections," the MD said. Muthoot Homefin (India) Limited is a wholly-owned subsidiary of <keyword id="163007" type="DOMAIN" weightage="20" keywordseo="Muthoot-Finance">Muthoot Finance</keyword>. It operates as an affordable housing finance company. SEE ALSO: <a href="https://www.businessinsider.in/stock-market/news/nurecas-100-crore-ipo-heres-how-to-check-share-allotment-status/articleshow/81135236.cms">Nureca’s ₹100 crore IPO: Here’s how to check share allotment status</a> <a href="https://www.businessinsider.in/travel/article/exploring-the-unreal-beauty-of-the-andaman-islands/articleshow/81126293.cms">Exploring the unreal beauty of the Andaman Islands</a> <a href="https://www.businessinsider.in/entertainment/news/pewdiepies-lyrics-targeting-cocomelon-and-jk-rowling-that-may-have-gotten-youtube-angry-enough-to-pull-the-video-down/articleshow/81102941.cms">PewDiePie's lyrics targeting CocoMelon and JK Rowling may have gotten YouTube angry enough to pull the video down</a> <a href="https://www.businessinsider.in/business/ecommerce/news/flipkart-gets-leaner-with-a-300-million-jabong-write-off-as-ceo-kalyan-krishnamurthy-lists-out-the-priorities-for-2021/articleshow/81105083.cms">Flipkart gets leaner with a $300 million Jabong write-off as CEO Kalyan Krishnamurthy lists out the priorities for 2021</a>

Muthoot Homefin aims to disburse ₹700 crore home loans in FY22

New Delhi, <keyword id="640026" type="COMPANY" weightage="20" keywordseo="Muthoot-Finance-Ltd-">Muthoot Finance Ltd.</keyword> on Monday announced its 23rd series of Public Issue of Secured Redeemable Non-Convertible Debentures of face value of Rs 1,000 each. The Issue is with a base issue size of Rs 100 crores with an option to retain oversubscription upto Rs 1,900 crores aggregating up to tranche limit of Rs 2,000 crores. The Issue opens on October 27 and closes on November 20 with an option to close on such earlier date or extended date as may be decided by the Board of Directors or NCD committee, the company said in a statement. The Secured NCDs proposed to be issued under this Issue have been rated CRISIL AA/Positive by CRISIL and (ICRA) AA (Stable) by ICRA. The NCDs are proposed to be listed on BSE. The allotment will be on a first come first serve basis. There are six investment options for Secured NCDs with 'Monthly' or 'Annual' interest payment frequency or 'on maturity redemption' payments with coupons ranging from 7.15 per cent p.a to 8.00 per cent p.a. George Alexander Muthoot, Managing Director, <keyword id="389214" type="DOMAIN" weightage="20" keywordseo="Muthoot-Finance-Ltd">Muthoot Finance Ltd</keyword>., said "The issue will augment the company's long term funding requirements, thereby supporting the stable growth that our company envisages. "We expect the current issue too be well received by the market in line with our previous NCD issues as there are limited comparable investment avenues available." The funds raised through this issue will be utilised primarily for lending activities of the Company. The Lead Managers to the Issue are Edelweiss Financial Services Limited, J.M. Financial Limited, <keyword id="10170868" type="COMPANY" weightage="20" keywordseo="equirus-capital-private-limited">Equirus Capital Private Limited</keyword> and A.K. Capital Services Limited. <keyword id="10170867" type="COMPANY" weightage="20" keywordseo="idbi-trusteeship-services-limited">IDBI Trusteeship Services Limited</keyword> is the Debenture Trustee for the Issue. Link <keyword id="10170866" type="COMPANY" weightage="20" keywordseo="intime-india-private-limited">Intime India Private Limited</keyword> is the Registrar to the Issue. SEE ALSO: <a href="https://www.businessinsider.in/business/corporates/news/piramal-group-is-ready-for-acquisitions-in-both-pharma-and-financial-services/articleshow/78865009.cms" data-type="tilCustomLink">EXCLUSIVE: Piramal Group is ready for acquisitions in both pharma and financial services</a> <a href="https://www.businessinsider.in/stock-market/news/ril-future-retail-stocks-under-pressure-after-singapore-arbitration-court-rules-in-favour-of-amazon/articleshow/78865963.cms" data-type="tilCustomLink">RIL, Future Retail stocks under pressure after Singapore arbitration court rules in favour of Amazon</a> <a href="https://www.businessinsider.in/tech/news/the-first-satellite-with-ai-onboard-is-now-in-orbit-and-its-tech-could-completely-change-how-we-respond-to-wildfires/articleshow/78858333.cms" data-type="tilCustomLink">The first satellite with AI onboard is now in orbit, and its tech could completely change how we respond to wildfires</a> <a href="https://www.businessinsider.in/stock-market/news/the-stock-market-has-historically-performed-better-when-the-incumbent-president-wins-reelection-according-to-one-analysis/articleshow/78858968.cms" data-type="tilCustomLink">The stock market has historically performed better when the incumbent president wins reelection, according to one analysis</a>

Muthoot Finance to raise ₹2,000 crore through bond sale

New Delhi, Nov 22 () Muthoot Finance on Friday said it will acquire IDBI Asset Management for Rs 215 crore to enter mutual fund space.
The deal, which is subject to necessary regulatory approvals including markets regulator Sebi, is expected to be completed by February-end 2020, Muthoot Finance said in a statement.
Promoted by IDBI Bank in 2010, IDBI Mutual Fund is one of the profit making AMCs in the space with an asset base of over Rs 5,300 crore. The fund house runs 22 schemes with robust asset base across products, geography and investors.
Muthoot Finance said it has "entered into a definitive agreement to acquire IDBI Asset Management (AMC) and IDBI MF Trustee Company".
Upon completion of the transaction, Muthoot Finance will purchase 100 equity shares of IDBI AMC and IDBI MF Trustee Company held by the sellers for a total consideration of Rs 215 crore.
"IDBI Mutual Fund is a trusted player in the mutual fund space with a steady loyal customer base. At Muthoot we pride ourselves in venturing into mutual fund space through such an established player.
"The business objectives and customer centric approach that we follow within Muthoot Group is well aligned with the business objectives of mutual fund industry. We are excited to venture into this new path in the financial services space," Muthoot Finance MD George Alexander Muthoot said.
ICICI Securities acted as the advisors in the transaction to sellers. AZB &amp; Partners was the legal advisor to Muthoot Finance, while J Sagar Associates acted as the legal advisor to the sellers.
In October, Baroda Asset Management and BNP Paribas Asset Management announced to merge their businesses in a bid to leverage each other's strengths to offer products for retail and institutional investors.
Currently, the country's mutual fund industry has 44 players managing assets to the tune of more than Rs 26 lakh crore. SP BAL

Muthoot Finance to buy IDBI AMC, foray into mutual fund space

<ul><li>For borrowers, there has been a huge surge in options to take loan on gold as banks, new tech platforms like IndiaGold and Rupeek, are piling on this space.</li><li>Ensure that the lender/company that you are mortgaging your gold with, will keep your gold safe and return it when the loan is repaid.</li><li>If you are expecting <keyword id="46002" type="General" weightage="20" keywordseo="gold-prices" source="Orion">gold prices</keyword> to go up in the near future, it is wise to wait before you mortgage the gold.</li></ul><keyword id="130134" type="General" weightage="20" keywordseo="gold-loan" source="Orion">Gold loan</keyword> companies like Muthoot Finance and Manappuram Finance have seen a sharp recovery in gold loans in the June to September quarter. Muthoot’s profit has reached nearly ₹1,000 crore in these three months. Clearly, there is a huge demand for gold loans. While Manappuram is yet to release its numbers, Muthoot has given over ₹6,000 crore worth of loans in these 3 months to new and older, but inactive, customers between June and September, according to a report from ICICI Direct dated November 7. This is the highest amount disbursed by Muthoot in the last 10 quarters and it has led to a surge in the stock price. <div type="image" title="manappuram chart" height="900" width="1200" msid="87587434" hostid="261"></div> For borrowers, there has been a huge surge in options as well. Banks, new tech platforms like IndiaGold and Rupeek, are piling on this space because gold as a collateral makes the loans less risky, especially since prices of the precious metal have been on an uptrend. <div type="image" title="gold prices" height="900" width="1200" msid="87587540" hostid="261"></div> So, here are a few things to keep in mind before going for a gold loan: Trust is the most important requirement. You need to be sure that the lender/company that you are mortgaging your gold with, will keep it safe and return it when the loan is repaid. If you are expecting gold prices to go up in the near future, it is wise to wait before you mortgage the gold. Lenders give loans based on the value of the gold kept as collateral. Therefore, if the price of gold goes up, then one can get a bigger loan for the same amount of gold. If you need a lesser loan, you can reduce the gold offered to the lender. Similarly, if the price of gold falls, the lender may ask you for more gold in the near future to make up for the loss of value in the collateral. So, ask yourself if you would be able to turn up the additional amount, if needed. As George Alexander Muthoot himself has warned in the past, gold loans aren’t usually taken for long durations like two or three years. <div type="javascript" title="Custom" contenttype="Image"><cdata><![CDATA[<blockquote class="twitter-tweet"><a href="https://twitter.com/hashtag/2QWithCNBCTV18?src=hash&amp;ref_src=twsrc%5Etfw">#2QWithCNBCTV18</a> | Muthoot Finance posted a mixed set of earnings. <a href="https://twitter.com/_soniashenoy?ref_src=twsrc%5Etfw">@_soniashenoy</a>, <a href="https://twitter.com/SurabhiUpadhyay?ref_src=twsrc%5Etfw">@SurabhiUpadhyay</a> &amp; <a href="https://twitter.com/_prashantnair?ref_src=twsrc%5Etfw">@_prashantnair</a> speak to George Alexander Muthoot, MD who says that they expect Q2&#39;s growth rate trend to continue through Q3 &amp; Q4<a href="https://twitter.com/kothariabhishek?ref_src=twsrc%5Etfw">@kothariabhishek</a> <a href="https://t.co/3uLAC7AAfs">pic.twitter.com/3uLAC7AAfs</a>&mdash; CNBC-TV18 (@CNBCTV18News) <a href="https://twitter.com/CNBCTV18News/status/1457570744724967424?ref_src=twsrc%5Etfw">November 8, 2021</a></blockquote> <script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>]]></cdata></div> People mortgage gold jewellery, which is often more precious due to the emotional attachments and memories associated with them, to meet a short-term requirement of a few days or months because the interest rates on gold loans are also high. These are the interest rates charged on gold loans by some of the top lenders <table style="border-width: initial; border-style: none; table-layout: fixed; width: 468pt;"><colgroup></colgroup><col /><col /><col /><tbody><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Company </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Amount </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Interest rate (per annum) </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">HDFC Bank </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">₹10,000 onwards </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">11% to 16% </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Axis Bank </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">₹25,001 to ₹25 lakh </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">13.50 to 16.95% </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">SBI </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">₹20,000 to ₹50 lakh </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">7% onwards </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Kotak Mahindra Bank </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">₹20,000 to ₹11.5 crore </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">10% to 17% </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">IndusInd Bank </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Up to ₹10 lakh onwards </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">11.5% to 16% </td></tr></tbody></table>Source: <a href="https://www.bankbazaar.com/personal-loan/gold-loan-interest-rates.html">Bank Bazaar</a> While gold loan providers do not ask for the borrower’s credit score, popularly known as CIBIL score, any failure to repay the loan will reduce the borrower’s credit score and affect future loans. If you are providing jewellery as collateral, be sure you won’t need it until the time the loan is repaid and the jewellery is returned. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/stock-market/news/latent-view-analytics-ipos-grey-market-indicates-over-100-premium/articleshow/87585958.cms">Latent View Analytics IPO’s grey market indicates over 100% premium</a><a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/corporates/news/spicejets-liquidity-turbulence-hits-worlds-largest-aircraft-leasing-companies/articleshow/87583233.cms"></a><a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/corporates/news/spicejets-liquidity-turbulence-hits-worlds-largest-aircraft-leasing-companies/articleshow/87583233.cms">There are several problems ailing SpiceJet and the taxman knocking on its doors is just one of them</a>

If you’re thinking about taking a gold loan, ask these questions first

New Delhi, Feb 1 () The government has proposed to provide credit guarantee for the NBFC sector that has been facing liquidity crisis since the burst of the IL&amp;FS scam nearly one-and-a-half years ago.
 Besides, the asset-wise eligibility criterion to be admitted under the debt recovery process has been reduced, according to Budget documents.
 To address the liquidity constraints of non-banking financial companies (NBFCs) and housing finance companies (HFCs), the government proposed to set up a partial credit guarantee scheme for the sector after the Union Budget 2019-20.
 "To further this support of providing liquidity, a mechanism would be devised. The government will offer support by guaranteeing securities so floated," the Budget documents said.
 Pawan Singh, managing director and CEO, PTC India Financial Services, said, "The announcement of the government's intent to guarantee securities floated to provide liquidity for NBFCs is expected to help in tiding over the current liquidity crunch."
 The Budget also stated that the limit for NBFCs to be eligible for debt recovery under the Securitization and Reconstruction of Financial Assets and Enforcement of Security Interest (SARFAESI) Act, 2002, is proposed to be reduced from Rs 500 crore to asset size of Rs 100 crore or loan size from the existing Rs 1 crore to Rs 50 lakh.
 Tata Capital MD and CEO Rajiv Sabharwal said positive measures have been taken to boost the NBFC and HFC sector. "Enhancement of FPI limits in corporate bonds, abolishing of the dividend distribution tax regime and date extension of the partial credit guarantee scheme will increase flow of liquidity."
 Umesh Revankar, MD and CEO, Shriram Transport Finance, said that under the SARFAESI Act, the debt recovery has reduced from Rs 1 crore to Rs 50 lakh is one step ahead. "We would still expect it to be on par with banks which currently stand at Rs 1 lakh."
 Muthoot Finance MD George Alexander Muthoot said, "The Budget 2020 plays the balancing act very well. The enhancement of the partial credit guarantee scheme for NBFCs is encouraging."
 The IL&amp;FS crisis following debt defaults in 2018 had led to a contagion in the domestic NBFCs sector, followed by DHFL defaults.
 The payment defaults emanating from them resulted in a chain reaction, adversely affecting the market price of their commercial papers, panic sale by investors in debt mutual funds.
 The Economic Survey 2019-20 on Friday introduced an early-warning detection 'Health Score' system for NBFCs and HFCs and help assess the impending liquidity problems facing the companies in the sectors. KPM HRS

You Searched For "George Alexander Muthoot" and got 8 results

Muthoot Finance launches new marketing campaign featuring Amitabh Bachchan

BI India Partner

EXCLUSIVE: Muthoot Finance says this year's growth is likely to exceed guidance

Prabhjote Gill

As Sima Taparia would say, the stars are aligning perfectly for Muthoot and Manappuram shareholders

Navdeep Yadav

Muthoot Homefin aims to disburse ₹700 crore home loans in FY22

IANS

Muthoot Finance to raise ₹2,000 crore through bond sale

IANS

Muthoot Finance to buy IDBI AMC, foray into mutual fund space

PTI

If you’re thinking about taking a gold loan, ask these questions first

Sriram

Bhakti

Govt proposes guarantee on debt to tide over liquidity challenge in NBFC, HFC sector

PTI