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Prime time TV & OTT now have competition from online shopping – Indians shop the most after 8 pm, says Meesho
Online shopping is India’s new pastime during the prime time slot of 8 pm on weekdays. Indians are …
Over the years, we've mastered the art of making content at one-third the price that our peers are spending: Divya Dixit, ALTBalaji
Divya Dixit, SVP - Marketing & Revenue, ALTBalaji talks to us about ALTBalaji’s journey so far
72% of Indians plan to splurge on electronics and gadgets during the festive season: Report
62% revealed festive budgets have gone up compared to last year
Grocery buying, medical bills guided lockdown spending: CRED data
New Delhi, June 2 (IANSlife) A rise in spending on digital subscriptions for services like OTT stre…
NFTs may finally leverage India's fandom for Korean drama and music, which Indian brands have failed to cash in on
For most fans, the affair with South Korean culture began with Korean popular music (K-pop) and …
Indian mobile gaming industry on its way to $5 billion by 2025: BCG-Sequoia India report
Not a low-stakes game anymore: Indian gaming sees 40% growth in 2020
Indian marketers rank mobile and social media as top priorities for 2022 but Ad Fraud remains a huge challenge, Integral Ad Science study finds
The IAS Industry Pulse Report provides insights into the emerging trends and priorities that will d…
One in two urban Indians are early adopters of technology, predominantly young and affluent: Report
The research study looks at technology adoption across 25 markets worldwide, based on more than 370…
TRAI tariff order has led to consumers spending more time on Netflix, Amazon Prime Video and Hotstar: YouGov
Not only have people increased their digital content viewing time in the past year, some have unsub…
How does Mukesh Ambani – India’s richest man – and his family spend their US$50 billion fortune?
With nearly US$50 billion, the Ambani family is the richest in Asia – and they never hesitate to sh…
Voot Select envisions to be the leader of the Indian premium OTT space by FY21
Voot Select promises to deliver 30 originals in 12 months and over 1500 blockbuster movies
86% Indians have adopted online shopping during the pandemic indicating accelerated adoption of ecommerce across age-groups: Shopify
Shopify's report highlights shopping habits of consumers to the evolution of running, marketing, an…
Average wealth expectancy of affluent Indians is just Rs 3.6 cr: Report
New Delhi, Dec 18 () The average wealth expectancy of those in India with enough disposable income …
PTI
Indian digital media will grow at 20% to reach a market size of Rs 18,938 crore by 2021: dentsu Digital Report 2021
The Indian advertising industry is expected to reach Rs 62,577 crore by the end of the year 2021
2 out of 3 Indians say they would rather give up TV than YouTube for a month: Sanjay Gupta, Google India
YouTube in India now reaches over 325 million 18+ unique viewers month on month
This is how the wealthy Indian is travelling now
As per reports, flying business class increased by up to 75 per cent. "The number of people who tra…
Here’s a fact check after Indian President's glowing tribute to the Narendra Modi government
Ram Nath Kovind, India’s President for eighteen months, took the lead to give the country’s Parliam…
Indians prefer ‘touch and feel’ shopping over online festive sales during Diwali: VISA Study
Visa, the American multinational financial services company, released consumer data on how users in…
5 American habits I had to give up when I traveled for 22 months straight
But with all that time abroad, I learned a little bit more about when to defer and when to simply h…
Indian App Market V/S Browsers
Smart device users in India collectively downloaded a whopping 9 billion apps in the year 2015, whi…