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3 mins read

This startup offers ‘super’ healthy snacks for the price of Lay’s, Kurkure

India’s snacking industry, which offers a variety of fried snacks at an affordable price, has been …

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2 mins read

Kurkure's new campaign with Akshay Kumar adds a quirky twist to a heist

Akshay plays a thief who breaks into Samantha’s house in the middle of the night and gets distracte…

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3 mins read

Lay’s, Kurkure and Bingo are taking over Indian snacks like Aloo Bhujia, Murukku

The changes in customer preference is pitting India’s traditional snacks like Aloo Bhujia, makhane …

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6 mins read

Kurkure witnesses a jump in penetration and order frequency as in-home consumption rises

According to Kurkure’s recent study, 80% of the families surveyed have started snacking together.

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2 mins read

Lemon rice and Lay’s wafers: Pepsi hits a spice spot in South India

“Our Southern consumers love a delightful crunch and texture on their plate. Their meal is incom…

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1 min read

Products That Replaced Celebrities For Their Endorsements

Famous brands that have replaced their brand ambassadors.

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1 min read

Jagrut Kotecha to lead PepsiCo in India, Ahmed El Sheikh moved to Middle East Business

In a leadership rejig, food & beverage major Pepsico on Friday said Jagrut Kotecha will lead the In…

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Cyrus Mistry's father, Pallonji Mistry passes away at 93

He was 93 and is survived by his sons Shapoorji and Cyrus P. Mistry -- latter who was in the lim…

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1 min read

Aviation regulator removes upper and lower limits on airfares

Aviation regulator Directorate General of Civil Aviation (DGCA) on Wednesday announced the removal …

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1 min read

Varun Beverages shares recommended by Motilal Oswal

Varun Beverages is expected to benefit from a strong recovery going forward, led by a growing out-o…

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2 mins read

Razorpay rejigs top leadership team after cofounder moves out of CTO role

Razorpay has rejigged its leadership team, with the appointment of former Amazon Web Services (AWS)…

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2 mins read

Ola Electric’s HR Director quits after fourteen months as top executives depart

According to sources, Kondeshan would depart from Bhavish Aggarwal-run electric mobility company o…

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2 mins read

BYJU's cuts 600 jobs across Toppr, WhiteHat Jr

In a big overhaul as the Indian edtech space shrinks considerably, online learning giant BYJU's has…

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2 mins read

An Indian startup that helps small stores compete with Amazon & Flipkart, bags $70 million

Retail technology company Arzooo — which helps small retailers compete with Amazon and Flipkart — a…

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4 mins read

Small packs are pushing consumers to shop more often, leading to an increase in purchase frequency of FMCG brands: Kantar report

Inflationary pressures have pushed Indian consumers to switch to smaller packs. However, soon enoug…

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3 mins read

Paytm is on the cusp of a ‘cup and holder breakout’ — explaining the rally

Paytm investors can finally take a sigh of relief, no matter how brief that might be, as One97 Comm…

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8 mins read

11,000 and counting — that’s how bad startup job losses are after Ola, Byju’s & 22 others cut costs

Indian startups have laid off a little over 11,000 people in the last six months as the flow of cap…

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5 mins read

It’s food not fashion where price pinches as shopping bags, retailer coffers are swelling

As malls re-opened and Covid restrictions were lifted, the first thing people seemed to have shoppe…

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3 mins read

Leveraging AI in the Indian healthcare system: Opportunities and challenges

The pandemic and widespread adoption of technology in healthcare has ushered in a sea change in Ind…

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4 mins read

Impulse buys, fast fashion end up in landfills and stay intact for 200 years

Did you know that 99% of what we buy ends up in the trashcan within the first six months, which is …