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In the last two years, there has been a rapid rise in scams in India and a lot of people have lost their hard-earned money after trusting strangers for financial advice. Be it a fraudulent app, being added to a shady WhatsApp group, or receiving phone calls from strangers that sound too good to be true, many cases have come to light. Now, in a new incident, a doctor from Thane, Maharashtra, was misled by three Karnataka-based suspects who promised earnings via a municipal contract to supply medical equipment, costing him ₹3.84 crore. Despite investing over a three-year period, he saw no returns and reported the crime to the Naupada police, who have registered a case but made no arrests. Thane doctor tricked by false municipal contract According to a PTI report, a 39-year-old doctor in Thane, Maharashtra was deceived by three men from Karnataka. These fraudsters offered him lucrative returns through a supposed municipal contract for supplying medical equipment. Convinced by the promise of reliable profits, the doctor began investing heavily in December 2020, making significant contributions until March this year. The doctor’s substantial investment – totalling ₹3.84 crore – was made over multiple transactions from December 2020 and March this year, in anticipation of high returns that never materialised. Suspicion finally arose after the doctor had seen no profits despite his repeated investments. Recognising he may have been defrauded, he reached out to the Naupada police station, who registered a case under charges of cheating. While no arrests have been made so far, authorities have launched an investigation to track down the perpetrators and recover the funds if possible. A police official told PTI, "The man approached police after he did not get profits or any return on investment. We have registered a case of cheating but have not arrested anyone." Ahmedabad gynaecologist duped in <keyword id="21361161" type="General" weightage="100" keywordseo="stock-market-scam" source="keywords">stock market scam</keyword> In a similar incident, a gynaecologist from Ahmedabad lost ₹1.1 crore to a scam that began with a social media advertisement. Attracted by the potential for substantial stock market returns, the doctor engaged with a group promising expert tips and was subsequently added to a WhatsApp group where members shared investment insights. Through this group, he was introduced to a web link for stock and IPO investments, along with an application that required his banking details and identification documents. A PTI report revealed that the doctor’s initial investment of ₹50,000 yielded a profit of ₹10,000, which he successfully withdrew. This initial success encouraged him to make larger investments, transferring ₹1.1 crore through multiple transactions in pursuit of higher gains. When he later attempted to withdraw his funds, he was unexpectedly asked to pay 20% of his total profits. After refusing this demand, he was removed from the WhatsApp group and realised the extent of the deception. He contacted Cybercrime police in February, and after months of waiting, a formal case was registered against unknown suspects under charges of breach of trust and cheating, alongside provisions of the <keyword id="20003647" type="General" weightage="20" keywordseo="information-technology-act" source="keywords">Information Technology Act</keyword>.

Thane doctor gets cheated of ₹3.84 crore, was promised high financial returns by 3 men

<ul><li><keyword id="113675" type="General" weightage="100" keywordseo="nvidia" source="Orion">Nvidia</keyword> is now the world's largest company</li><li>It has surpassed <keyword id="6354427" type="General" weightage="20" keywordseo="apple" source="Orion">Apple</keyword> </li><li>The company is ahead in the AI race</li></ul> In 2024, AI is the talk of the tech world and more and more companies are investing heavily in the emerging technology. But at the middle of the AI boom is Jensen Huang's Nvidia. And now, the company has claimed the top spot as the world’s largest company by market capitalisation, surpassing Apple in a significant shift propelled by surging demand for AI technology. <h2><keyword id="23825488" type="General" weightage="20" keywordseo="nvidia-overtakes-apple" source="Orion">Nvidia overtakes Apple</keyword> as world's largest company </h2> On Tuesday, Nvidia’s market cap hit $3.43 trillion, narrowly edging out Apple’s $3.38 trillion valuation. This milestone follows Nvidia’s previous brief leap over Apple in June, highlighting the fierce competition between these tech giants. <div type="Article" hostid="261" msid="114040583" title="I talked to an AI-powered NPC thanks to Nvidia! True to her character, she surprised me with her princess attitude" mstype="2" mssubtype="0"></div> According to a report in IANS, CEO Jensen Huang attributed the company’s rapid growth to the strong demand for its Hopper chips and anticipation for the upcoming Blackwell generation. These chips power AI research and data-heavy applications globally, solidifying Nvidia’s role in modernising data centres and expanding computing power. "Hopper demand remains strong, and the anticipation for Blackwell is incredible,” Huang said and added, “Nvidia achieved record revenues as global data centers are in full throttle to modernise the entire computing stack with accelerated computing and generative AI.” Nvidia’s revenue figures back its impressive rise. In the second quarter ending July 28, the company reported a 15% quarterly growth and a massive 122% increase year-over-year, reaching $30 billion in revenue. For fiscal 2025, the outlook remains strong, with expected third-quarter earnings of around $32.5 billion. The company has also returned $15.4 billion to shareholders in the form of buybacks and dividends during the first half of fiscal 2025, maintaining a solid position of $7.5 billion left under its share repurchase plan. <h2>Why is Nvidia ahead in the AI race? </h2> The company has been a frontrunner in the AI race as it makes advanced computer chips that power AI technologies. These chips are essential for running complex AI tasks, like training large language models (e.g., ChatGPT) and supporting advanced data processing in data centres. Nvidia’s GPUs (graphics processing units) are particularly good at handling many tasks at once, making them ideal for AI work. While other companies also make computer chips, Nvidia’s focus on innovation in AI hardware has allowed it to stand out and stay ahead of the competition. <div type="Article" hostid="261" msid="113902265" title="Nvidia’s ChatRTX could be your alternative to ChatGPT for reading long documents, and it doesn’t need an internet connection" mstype="2" mssubtype="0"></div> On a related note, Apple has also made strides in the market with its smaller-scale AI efforts like Apple Intelligence, which was rolled out to users recently. Microsoft, another major contender, holds a market cap of $3.06 trillion and remains a strong player in the tech landscape.

Nvidia becomes world's largest company amid AI boom, surpasses Apple in the race

The global semiconductor industry is heading into a strong recovery phase, with revenue anticipated to reach $630 billion in 2024, a 19% rise over the previous year, as noted by the latest <keyword id="21638387" type="General" weightage="20" keywordseo="Gartner-report" source="keywords">Gartner report</keyword>. This growth trend follows a challenging 2023 and appears to be set for continued momentum, with projections estimating an additional increase to $717 billion by 2025. The boost comes as <keyword id="20176122" type="General" weightage="20" keywordseo="AI-technologies" source="keywords">AI technologies</keyword>, data-processing advancements, and a return in electronics manufacturing drive market demand. AI-related chips, in particular, have become essential as applications expand across sectors—from high-performance computing to everyday consumer electronics. As a result, memory components such as <keyword id="23726596" type="General" weightage="20" keywordseo="NAND-flash" source="keywords">NAND flash</keyword> and DRAM are experiencing increased demand, addressing more specialised computing needs and supporting AI-intensive workloads. Gartner highlights that NAND flash, essential in AI systems, is set to see significant gains, with a 12% revenue increase by 2025, driven partly by persistent undersupply and soaring demand in AI applications. The demand surge is similarly benefiting GPUs, which are vital to AI development, particularly in model training and deployment. After experiencing a dip in 2023, the <keyword id="23292216" type="General" weightage="20" keywordseo="GPU-market" source="keywords">GPU market</keyword> is expected to rebound strongly, potentially growing by 27% in 2025 and reaching $51 billion. The specialised memory segment, especially high-bandwidth memory (HBM), has also seen increased investment to support the high-capacity needs of modern AI hardware, with manufacturers scaling production and enhancing memory packaging. DRAM is also seeing a resurgence, driven by the production of high-bandwidth memory and rising adoption of DDR5 technology, which offers faster and more efficient data processing. Analysts note that these advances are contributing to a recovery for DRAM, with revenues projected to rise from $90.1 billion in 2024 to $115.6 billion by 2025, as supply issues ease and technology progresses. This robust growth in semiconductors reflects the sector’s adaptation to AI and data-processing needs, as memory technologies evolve to match these rising demands. While the market for automotive and industrial applications has seen slower growth, the trajectory in consumer electronics and AI-powered solutions keeps the semiconductor industry on track for a dynamic, technology-driven period of expansion. With AI, memory technologies, and GPU enhancements leading the way, the semiconductor market appears well-positioned for sustained growth. (With ANI inputs)

Global semiconductor sector expected to grow due to AI demand, new report says

<keyword id="19995882" type="General" weightage="100" keywordseo="Berkshire-Hathaway" source="keywords" meta.keywordsubtype="org" meta.entityname="Berkshire Hathaway" meta.hostid="261" meta.entityid="Berkshire Hathaway">Berkshire Hathaway</keyword> Inc., the conglomerate led by American Businessman <keyword id="19921921" type="General" weightage="20" keywordseo="Warren-Buffett" source="keywords">Warren Buffett</keyword>, has made history by becoming the first U.S. non-tech company to surpass the USD <keyword id="6852179" type="General" weightage="20" keywordseo="1-trillion" source="Orion">1 trillion</keyword> mark in <keyword id="20000950" type="General" weightage="20" keywordseo="market-capitalisation" source="keywords">market capitalisation</keyword>. The <keyword id="19998639" type="General" weightage="20" keywordseo="stock-price" source="keywords">stock price</keyword> of Berkshire Hathaway surged by USD 3.96 on the New York Stock Exchange, closing at USD 464.59 per share on Wednesday. With this milestone, Berkshire Hathaway joins an exclusive group of six other companies, primarily from the <keyword id="19896148" type="General" weightage="20" keywordseo="technology-sector" source="keywords">technology sector</keyword>, that have crossed the USD 1 trillion threshold. This list includes Apple, Nvidia, Microsoft, Alphabet (the parent company of Google), Amazon, and Meta Platforms (the parent company of Facebook). The stocks of Berkshire Hathaway have seen significant growth this year, appreciating by more than 28 per cent on the New York Stock Exchange. Despite this achievement, the broader U.S. stock markets faced a downturn on Wednesday. Both the S&amp;P 500 and the Nasdaq indices declined, largely due to profit-taking by investors. This market pressure in the U.S. had a ripple effect across Asian markets, where major indices also faced selling pressure on Thursday morning. In Asia, Japan's Nikkei index fell by 0.45 per cent, while Hong Kong's Hang Seng index declined by 0.55 per cent. Taiwan's Taiwan Weighted Index emerged as the largest loser among the major Asian markets, dropping by 1.32 per cent. In the Indian markets on Wednesday, the Nifty 50 index at the National Stock Exchange (NSE) touched a record new lifetime high of 25,114.05 during the trading. The sectoral stocks of IT contributed the most to the fresh lifetime high ever of Nifty. Rate cut hopes in the US and subsequent buying from foreign portfolio investors supported the market. The sectoral index of IT was trading with a lead of 1.96 per cent with stocks of major <keyword id="20062339" type="General" weightage="20" keywordseo="IT-companies" source="keywords">IT companies</keyword> such as LTIMindtree, Wipro, and Infosys are trading as the biggest gainers in the trade. <keyword id="19925636" type="General" weightage="20" keywordseo="stock-market" source="keywords">Stock market</keyword> opened nearly flat on Wednesday with Nifty starting above 25,000 and BSE Sensex opening at 81,800. Over the past few trading sessions, the Nifty was in the tight range despite the positive global cues. "Finally it has broken through to fresh all-time highs. This opens up possibilities for a strong upmove now. Sector-wise, domestic cyclicals will lead the way while IT is coming back in favour of selective name," said Ajay Bagga, Market and Banking expert.

Warren Buffett-led Berkshire Hathaway becomes first non-tech US company to cross USD 1 trillion market cap

Cricketer MS Dhoni-backed <keyword id="22760229" type="General" weightage="20" keywordseo="drone-technology-firm" source="keywords">drone technology firm</keyword> <keyword id="20401750" type="General" weightage="20" keywordseo="Garuda-Aerospace" source="keywords" meta.keywordsubtype="org" meta.entityname="Garuda Aerospace" meta.hostid="261" meta.entityid="Garuda Aerospace">Garuda Aerospace</keyword> on Monday announced its entry in the <keyword id="22760228" type="General" weightage="20" keywordseo="Sri-Lankan-market" source="keywords">Sri Lankan market</keyword> where it will primarily target <keyword id="19915424" type="General" weightage="20" keywordseo="agricultural-sector" source="keywords">agricultural sector</keyword> to enhance farming practices, besides exploring opportunities in <keyword id="20695675" type="General" weightage="20" keywordseo="homeland-security" source="keywords">homeland security</keyword> and industrial applications. As part of the company's global expansion plans, the foray into Sri Lanka will also support Garuda in capitalising on the country's strategic location and drone-friendly regulatory environment, Garuda Aerospace said. The company said it is looking to spread its presence in at least 50 countries over the next few years, and has set aside USD 10 million, of the over Rs 100 crore revenue it delivered in FY24, to fuel the international growth. "This (expansion into Sri Lanka) isn't merely about growth, it's about unlocking the full potential of drone technology to create substantial impacts across various sectors. Sri Lanka's diverse landscape allows us to showcase how our innovative solutions can bring tangible benefits, from agriculture to infrastructure," said Agnishwar Jayaprakash, Founder and CEO of Garuda Aerospace. Garuda Aerospace, which produces small and medium category drones, had partnered with Greek manufacturer Spirit Aeronautical Systems early this year. It has also signed a pact with French aerospace giant Thales to promote growth and innovation in India's drone sector. Spirit Aeronautical specialises in rotary and fixed-wing weaponised drones. SEE ALSO:<a href="https://www.businessinsider.in/stock-market/webstories/saraswati-saree-depot-ipo-price-band-to-risk-factors-all-you-need-to-know/slidelist/112457330.cms" target="_blank"></a> <a href="https://www.businessinsider.in/stock-market/webstories/saraswati-saree-depot-ipo-price-band-to-risk-factors-all-you-need-to-know/slidelist/112457330.cms" target="_blank">Saraswati Saree Depot IPO – Price band to risk factors, all you need to know</a><a href="https://www.businessinsider.in/tech/news/indias-wearables-market-decline-for-the-first-time-as-smartwatch-shipments-fall/articleshow/112397246.cms" target="_blank"></a> <a href="https://www.businessinsider.in/tech/news/indias-wearables-market-decline-for-the-first-time-as-smartwatch-shipments-fall/articleshow/112397246.cms" target="_blank">India’s wearables market decline for the first time as smartwatch shipments fall</a><a href="https://www.businessinsider.in/business/auto/news/tata-curvv-ev-with-up-to-585-km-range-launched-starting-at-17-49-lakh/slidelist/112342769.cms" target="_blank"></a> <a href="https://www.businessinsider.in/business/auto/news/tata-curvv-ev-with-up-to-585-km-range-launched-starting-at-17-49-lakh/slidelist/112342769.cms" target="_blank">Tata Curvv EV with up to 585 km range launched starting at ₹17.49 lakh</a>

Garuda Aerospace enters Sri Lankan market

<ul><li>The <keyword id="8194701" type="General" weightage="20" keywordseo="refurbished-smartphone" source="Orion">refurbished smartphone</keyword> market has recorded rapid growth in India.</li><li>While the unorganised sellers dominate the market, the organised sellers are also growing.</li><li>Affordability and shorter upgrade cycles are among the factors fueling the refurbished smartphone market.</li></ul> India's refurbished smartphone market is experiencing significant growth, outpacing the new smartphone sector. This reflects a maturing market which is increasingly catering to consumers looking for affordable yet reliable options. According to a report by Counterpoint Research, unorganised sellers dominate the refurbished smartphone market, accounting for 77% of transactions. The Indian refurbished smartphone sector has traditionally been dominated by unorganised players, offering devices at a fraction of the cost of the new models. However, the introduction of value-added services like warranties, quality assurance, and after-sales support by emerging e-commerce platforms is beginning to formalise this market, enhancing consumer trust and driving further growth. <h2>What’s fueling the refurbished smartphone market</h2><h3>Affordability</h3><keyword id="2698558" type="General" weightage="20" keywordseo="refurbished-smartphones" source="Orion">Refurbished smartphones</keyword> offer consumers access to higher-end hardware at lower costs, making premium technology more accessible to a broader audience. This aspect is particularly appealing in a price-sensitive market like India. <h3>Shorter upgrade cycles</h3>With technology evolving rapidly, many users prefer to upgrade their phones more frequently. Refurbished devices provide an avenue for this without the high cost associated with new purchases. <h3>Environmental impact</h3>There's a growing awareness of the environmental benefits of using refurbished products, which reduces electronic waste and the demand for new manufacturing, which is resource-intensive. <h3>Consumer confidence</h3>The entry of organised players who provide guarantees and quality checks on refurbished devices has significantly boosted consumer confidence. These services add a layer of reliability to what was once a market fraught with uncertainty about product condition and longevity. Despite the growth in the unorganised sector, there's a noticeable trend towards formalisation. E-commerce platforms specialising in refurbished goods are expanding, providing consumers with the convenience of online shopping backed by credible service commitments. The report also notes that this growth is not just contained within India. Globally, the refurbished smartphone market is on an upward trajectory, with similar trends observed in markets like Latin America, suggesting a broader international shift towards sustainable consumption in electronics. SEE ALSO: <a href="https://www.businessinsider.in/tech/mobile/news/moto-g35-5g-with-120hz-5000mah-battery-launched-at-9999/articleshow/116172283.cms">Moto G35 5G with 120Hz display, 5,000mAh battery launched at ₹9,999</a> <a href="https://www.businessinsider.in/tech/mobile/news/redmi-note-14-pro-and-redmi-note-14-pro-launched-in-india-starting-at-24999/articleshow/116134415.cms">Redmi Note 14 Pro and Redmi Note 14 Pro+ launched in India starting at ₹24,999</a> <a href="https://www.businessinsider.in/tech/mobile/news/vivo-x200-and-x200-pro-camera-centric-to-launch-in-india-on-december-12/articleshow/115930004.cms">Vivo X200 and X200 Pro camera-centric smartphones to launch in India on December 12</a>

India's refurbished smartphone market witnesses accelerated growth

<ul><li><keyword id="22496070" type="General" weightage="20" keywordseo="AI-based-technology" source="keywords">AI-based technology</keyword> will be used for <keyword id="20074926" type="General" weightage="20" keywordseo="crowd-management" source="keywords">crowd management</keyword> at <keyword id="23948812" type="General" weightage="100" keywordseo="Mahakumbh-Mela-2025" source="keywords">Mahakumbh Mela 2025</keyword>.</li><li>Around 2,700 <keyword id="19997866" type="General" weightage="20" keywordseo="CCTV-cameras" source="keywords">CCTV cameras</keyword> are being installed at the fair area ahead of the event.</li><li><keyword id="19897919" type="General" weightage="20" keywordseo="social-media" source="keywords">Social media</keyword> platforms like Facebook and X will provide immediate assistance in locating lost relatives.</li></ul>As Prayagraj gears up for the festivities of Mahakumbh Mela 2025, AI-based technology will be used for crowd management for the convenience of devotees, SSP Mahakumbh Mela said. In a bid to ensure the safety and convenience of an estimated 45 crore devotees, the Yogi Adityanath government is preparing for the upcoming Maha Kumbh. For the first time, the grand event is being digitized on such a large scale, leveraging Artificial Intelligence (AI) and social media platforms to enhance management and security. "Around 2700 CCTV cameras are being installed in the district and the whole fair area. This will help us in crowd management... Cameras with AI features have also been installed in the area. These cameras will automatically send us alerts based on their feed. This step would be in addition to human intelligence. AI is adding to the information of human intelligence. We have already installed 25 police stations in the area and a total of 56 stations will be placed,” said Rajesh Dwivedi, SSP, Mahakumbh Mela. AI-powered cameras are being installed throughout the Kumbh site to monitor the massive crowd and ensure 24/7 surveillance. These state-of-the-art cameras will not only bolster security but also assist in reuniting individuals who may get separated during the event. In addition, popular social media platforms like Facebook and X will provide immediate assistance in locating lost relatives, streamlining the process of reuniting families amidst the sea of pilgrims. This time, visitors from across the country and abroad attending the Mahakumbh 2025 won't have to worry about losing their loved ones in the crowd. The Mela administration has devised an extensive plan to address this concern. A digital 'khoya paaya kendra' (lost-and-found centre) will go live on December 1, utilizing advanced technology to reunite separated individuals quickly and efficiently. The entire fair area is being equipped with 328 AI-enabled cameras, which have already been tested at four key locations. These cameras will monitor the crowd 24/7 and assist in locating lost individuals. Under the directives of the Yogi government, the large-scale installation of these cameras is in its final stages. The digital lost-and-found centres will immediately register every missing person's details digitally. Once registered, the AI-powered cameras will begin searching for the individual. Additionally, information about missing persons will be shared on social media platforms like Facebook and X (formerly Twitter), making it easier to locate them quickly. Face recognition technology will be used at the Maha Kumbh to identify individuals who get separated from their loved ones. This advanced system will work instantly, capturing photographs and identifying individuals among the estimated 45 crore attendees. SEE ALSO: <a href="https://www.businessinsider.in/tech/mobile/news/oppo-find-x8-and-find-x8-pro-launched-in-india-starting-at-69999/articleshow/115521010.cms">Oppo Find X8 and Find X8 Pro launched in India starting at ₹69,999</a> <a href="https://www.businessinsider.in/tech/mobile/news/android-16-developer-preview-announced-new-features-timeline-and-everything-you-need-to-know/articleshow/115476441.cms">Android 16 Developer Preview announced – new features, timeline and everything you need to know</a> <a href="https://www.businessinsider.in/tech/news/indian-wearables-market-declines-20-7-in-q3-2024-smartwatch-and-earwear-categories-struggle/articleshow/115447720.cms">Indian wearables market declines 20.7% in Q3 2024, smartwatch and earwear categories struggle</a>

AI-based technology to be used for crowd management at the Mahakumbh Mela 2025

It can be gruelling to choose between a gourmet meal and your mom’s homemade biryani — more often than not, the familiar wins out. Despite the buzz around electric vehicles, a growing number of drivers in India and the world are hitting the brakes on their electric vehicle (EV) journey and revving up their old petrol and diesel cars. But why are we witnessing this unexpected switch, and what does it spell for the future of driving? <h2>Waning EV enthusiasm</h2>A recent Park+ survey reported that 51% of Indian EV car owners expressed a desire to return to internal combustion engine (ICE) vehicles. This statistic — despite the study’s limited sample size of just 500 EV owners — is certainly surprising, given the evident success of India's push toward electrification with the attractive FAME and EMPS schemes. This isn’t even a special case; a similar survey revealed that 29% of EV-owners shared the same sentiment internationally — perhaps not that large of a number, but certainly not an unnoticeable one either. The number is even higher when you look at just the United States. According to McKinsey &amp; Co., 46% of US <keyword id="22369438" type="General" weightage="100" keywordseo="electric-vehicle-owners" source="keywords">electric vehicle owners</keyword> are “very” likely to purchase a gas-powered vehicle the next time. <h2><keyword id="21396729" type="General" weightage="20" keywordseo="range-anxiety" source="keywords">Range anxiety</keyword> remains a major roadblock</h2>While the world has seen massive leaps in EV tech over the past few years, many still complain that the primary concerns still prevail. For instance, several cite the persisting inadequacy of <keyword id="20111395" type="General" weightage="20" keywordseo="charging-infrastructure" source="keywords">charging infrastructure</keyword> as a primary reason for the shift back to ICE vehicles. While urban areas in developed countries may boast a fair number of charging stations, the time taken to charge and faulty stations remain significant problems for a daily EV long-distance commuter. For instance, one user sparked up a conversation on Reddit after explaining that they had begun to consider moving back to a hybrid of regular gas vehicles since they wanted to explore the countryside. This is a sentiment that reflects broader consumer concerns that influence purchasing decisions. “Once I was in Big Bear there was only two DC chargers in town, one of which was out of order. There was a line to use them. It was overall an unpleasant experience and took up a lot of time we could have spent actually enjoying Big Bear,” another responded, noting that this was just one of many unpleasant experiences they’ve experienced with the charging infrastructure. “Most of the time at least one or two chargers are out of order and it's just a pain to charge. I love EV's but the infrastructure isn't adequate and reliable enough for me to ditch an ICE car completely.” <div type="Article" hostid="261" msid="111341259" title="EV charging is so bleak that some owners are considering going back to gas-powered cars, survey finds" mstype="2" mssubtype="0"></div>Further, you have to reconcile with the fact that these are still concerns for the urban rich, and that rural and less developed regions are still lagging significantly behind in this matter. Take India, for instance, where the charging infrastructure is still in its nascent stages, despite years-long government efforts. Long queues at charging stations, inconsistent availability, and longer charging times compared to refuelling <keyword id="21283001" type="General" weightage="20" keywordseo="ICE-cars" source="keywords">ICE cars</keyword> are major deterrents for the average Indian EV consumer. Further, range anxiety continues to be a significant barrier, especially in countries like India that value long-distance trips. Despite advancements in <keyword id="20172158" type="General" weightage="20" keywordseo="battery-technology" source="keywords">battery technology</keyword>, two-wheeler EVs boast a maximum range of only 200-300 kilometres, while cars have a 300-400 kilometre range. <h2>Cost and practicality concerns</h2>The initial cost of EVs also remains higher than that of their ICE counterparts, despite decreasing battery prices. For many consumers, especially in price-sensitive markets like India, this cost difference is substantial. Additionally, the practical concerns of battery life and replacement costs add to the apprehension. “While consumers still have plenty of concerns surrounding an EV’s battery range, price remains the higher priority when purchasing an EV,” reported Julia Martinez, a US energy and auto expert. <div type="Article" hostid="261" msid="112062360" title="Government extends EV subsidy scheme till September 30, increases outlay" mstype="2" mssubtype="0"></div>While EVs are often touted for their lower maintenance costs, the reality can be different. Many lament that specialised service centres, the availability of parts, and skilled technicians are not as widespread for EVs as they are for ICE vehicles. This disparity in service infrastructure makes EV ownership less appealing to some consumers, both in India where mechanics are still grappling with learning about the new tech, and globally. <h2>Car-makers are rethinking their approach</h2>This “rejection”, along with the fact the global and US <keyword id="20623482" type="General" weightage="20" keywordseo="EV-market" source="keywords">EV market</keyword> has been stagnating for a while now, has already begun to bleed into real-life corporate decision-making as automakers reevaluate their EV strategies. For instance, Ford and General Motors have recently announced a downscaling of their EV production plans due to slower-than-expected market uptake. Even <keyword id="107096" type="General" weightage="20" keywordseo="tesla" source="Orion">Tesla</keyword> — the very company that arguably made EVs “cool” in the first place — has found itself in an awkward position having to fan some flames away. Not only is the Musk-led company struggling to entice more people into buying their cars, studies have also shown that car buyers are connecting better with EVs built by more traditional automakers than Tesla owners. These developments suggest a broader hesitancy and a rebalancing towards consumer choice, including the retention of ICE options. <div type="Article" hostid="261" msid="112145967" title="Tesla is having trouble wooing new EV shoppers" mstype="2" mssubtype="0"></div>The transition from ICE to EVs is not as straightforward as initially anticipated. While EVs offer significant benefits, various factors such as infrastructure, cost, range anxiety, and consumer sentiment are causing some to reconsider their choices. In India, the journey toward widespread <keyword id="20421629" type="General" weightage="20" keywordseo="EV-adoption" source="keywords">EV adoption</keyword> is marked by impressive sales growth but also significant challenges that need to be addressed. The automotive industry's future may lie in striking a balance between advancing <keyword id="19945562" type="General" weightage="20" keywordseo="EV-technology" source="keywords">EV technology</keyword> and maintaining the reliability of ICE vehicles to meet diverse consumer demands.

EV-iction notice: Why are electric vehicle owners switching back to petrol and diesel (ICE) cars?

In a move that seems ripped straight from the pages of a sci-fi novel, <keyword id="19895433" type="General" weightage="20" keywordseo="Tesla" source="keywords" meta.keywordsubtype="org" meta.entityname="Tesla" meta.hostid="261" meta.entityid="Tesla">Tesla</keyword> is gearing up to introduce its humanoid robot, "<keyword id="20216100" type="General" weightage="20" keywordseo="Optimus" source="keywords">Optimus</keyword>," by next year. This development marks an ambitious leap for the company, which is already a giant in electric vehicles and <keyword id="20333615" type="General" weightage="20" keywordseo="autonomous-driving-technology" source="keywords">autonomous driving technology</keyword>. Optimus is designed to be a versatile, human-like robot capable of performing various tasks. Early prototypes have already demonstrated the robot's ability to walk, manipulate objects, and even perform simple activities like watering plants. While these might seem rudimentary, they are significant milestones in the complex world of <keyword id="20256621" type="General" weightage="20" keywordseo="robotics" source="keywords">robotics</keyword>. Tesla envisions a future where Optimus could be deployed in a wide range of industries, including manufacturing, logistics, healthcare, and beyond. <div type="twitter" handle="Tesla_Optimus" handlename="Tesla_Optimus" favoritecount="0" retweetcount="0" id="1761450961409573077"></div><keyword id="19903807" type="General" weightage="20" keywordseo="Elon-Musk" source="keywords">Elon Musk</keyword>, Tesla's CEO, has revealed that the company plans to start by renting out the robots before eventually moving to sales. Interestingly, Optimus is already at work in Tesla’s Fremont factory, helping sort battery cells and manage shipping containers. The company expects to have over a thousand units operational in its factories by next year. However, the road to making Optimus a staple in homes and businesses is not without challenges. <keyword id="19999773" type="General" weightage="20" keywordseo="engineering" source="keywords">Engineering</keyword> a robot that can mimic human dexterity, walk on various terrains, and interact naturally with people is a monumental task. Despite these hurdles, Tesla’s push into humanoid robotics could potentially redefine how we interact with machines and automate labour-intensive tasks. <div type="twitter" handle="elonmusk" handlename="elonmusk" favoritecount="0" retweetcount="0" id="1746964887949934958"></div>As with any revolutionary technology, the rise of humanoid robots raises important ethical questions. There are concerns about job displacement, privacy, and the broader societal implications of having human-like machines among us. These issues will need to be addressed as Tesla and other companies continue to advance in this field. The next few years will be critical as Tesla fine-tunes Optimus and prepares it for wider deployment. If successful, we could be on the brink of a new era where humanoid robots become an everyday part of life — something that not too long ago was purely the stuff of imagination.

Tesla's 'Optimus' AI humanoid robot is expected to hit markets in 2025. Here's what it is capable of

<ul><li><keyword id="22591291" type="General" weightage="20" keywordseo="Nothing-Technologies" source="keywords" meta.keywordsubtype="org" meta.entityname="Nothing Technologies" meta.hostid="261" meta.entityid="Nothing Technologies">Nothing Technologies</keyword> is expected to launch three devices in 2025.</li><li>A report has hinted that the three devices will be launched in the first half of 2025.</li><li>The Nothing Phone (3) and a Pro variant are also expected to be launched.</li></ul> Carl Pei-led Nothing Technologies is reportedly planning on launching three new phones in 2025. This report comes soon after a recent Geekbench listing revealed the alleged Nothing Phone (3) smartphone. According to a<a href="https://x.com/heyitsyogesh/status/1862415464820842533"> post</a> by tipster Yogesh Brar, Nothing is currently working on three smartphones for 2025 and these are expected to be launched in the first half of the year. A recent listing on the benchmarking platform Geekbench revealed a Nothing smartphone with the model number Nothing A059, which is expected to be the Nothing Phone (3). The device was spotted with the Snapdragon 7s Gen 3 chipset, Android 15 and 8GB RAM. The device is expected to feature a 6.5-inch display. However, earlier leaks had hinted that the Nothing Phone (3) will be equipped with the Snapdragon 8s Gen 3 chipset. The Nothing Phone (2) was launched with the Snapdragon 8+ Gen 1 chipset. Nothing is also expected to launch a “Pro” variant, featuring a bigger 6.7-inch display. The device is expected to be powered by the MediaTek Dimensity 9400 chipset. While the Nothing Phone (3) is expected to be priced starting at $599, the Pro variant is expected to be priced starting at $699. We should know more about the upcoming smartphones from Nothing in the coming weeks. SEE ALSO: <a href="https://www.businessinsider.in/tech/mobile/news/vivo-x200-and-x200-pro-to-launch-soon-in-india-everything-we-know-so-far/articleshow/115800663.cms">Vivo X200 and X200 Pro to launch soon in India – everything we know so far</a> <a href="https://www.businessinsider.in/tech/mobile/news/global-foldable-phone-shipments-decline-in-q3-2024-samsung-leads-with-56-market-share/articleshow/115763712.cms">Global foldable phone shipments decline in Q3 2024, Samsung leads with 56% market share</a> <a href="https://www.businessinsider.in/business/auto/news/honda-activa-e-and-qc1-electric-scooters-unveiled-in-india-to-go-on-sale-in-2025/articleshow/115725242.cms">Honda Activa e and QC1 electric scooters unveiled in India, to go on sale in 2025</a>

Nothing will reportedly launch three phones in 2025, including the Phone (3)

Imagine a bustling jewellery market teeming with diamonds and gold. Amidst this glittering chaos, a small stall is trying to sell handcrafted gemstones. Even as newer and shinier outlets keep cropping up, all vying for attention, this gemstone store offers some of the oldest yet valuable jewels at a discount. Though they lack immediate sparkle, these rare gems reveal their value to the discerning buyer. This is how South Korea appears for many experts in global capital markets: a trove of undervalued gems, overshadowed by brighter, more aggressively marketed investment options. This undervaluation, known as the "<keyword id="24399183" type="General" weightage="20" keywordseo="korean-discount" source="keywords">Korean Discount</keyword>," reflects how South Korean companies are priced much lower than their global peers despite robust fundamentals — strong financial performance and consistent profitability. Contributing factors are many, ranging from opaque governance structures to geopolitical risks. But the fact stays, if you are a seasoned conglomerate listed in South Korea, you are likely undervalued. <keyword id="19906087" type="General" weightage="20" keywordseo="hyundai" source="keywords">Hyundai</keyword> Motor India Ltd. (HMIL), a subsidiary of the Korean giant Hyundai Motor Company (HMC), recently sought to escape this valuation trap by listing in India, a market where investor optimism commands premium pricing. But its valuation raised many eyebrows! Now that a month and a half has gone by since its listing, time is apt to examine if this gamble paid off. Will <keyword id="93460" type="General" weightage="100" keywordseo="hyundai-india" source="Orion">Hyundai India</keyword> justify its high valuation? Or does the listing highlight broader questions about the overheated valuation dynamics of Indian markets? A record-breaking <keyword id="19898327" type="General" weightage="20" keywordseo="ipo" source="keywords">IPO</keyword> but questions remain Hyundai Motor India’s mega Initial Public Offering (IPO), launched in October 2024, broke records by raising ₹27,870 crore, making it India’s largest-ever IPO. The offer was oversubscribed by 2.37 times, highlighting robust demand. But many investors remained sceptical: was this IPO an honest attempt to expand Hyundai’s footprint in India or was it trying to offer a way to cashout for existing investors and promoters? Or perhaps, is it an attempt by the Korean chaebol — a large family-owned business conglomerate — to break free from the aforementioned “Korean Discount”? When shares listed on October 22, these concerns seemingly weighed on the minds of most investors and the stock promptly dipped 5% below the issue price on the day. A tepid grey market performance had already foreshadowed this muted debut in the Indian markets. Now, after almost 35 trading sessions on Indian market, the stock remains almost exactly at price it listed on October 22 at Rs 1820—no gain, no loss. <h3>The gamble of hyper-valuation</h3>Much of this hesitation stemmed from Hyundai’s valuation. On listing, Hyundai was valued at $18 billion, positioning it as one of India’s most valuable automotive companies. However, such high valuations often temper investor enthusiasm, resulting in more cautious short-term outcomes. For most investors, the Price-to-Earnings (P/E) ratio is the most preferred parameter to gauge if a company is overvalued or undervalued. With a P/E ratio of 26.3, HMIL was priced significantly above the Indian automotive industry average of 24.4. Globally, automotive companies operate with much lower P/E ratios, reflecting mature market conditions and slower growth trajectories. HMIL’s South Korean parent Hyundai Motor Company (HMC) trades at a meagre 3.07, believe it or not! For Indian investors, the high premium hinted at overvaluation despite Hyundai’s strong domestic position. Such stark difference in valuation obviously sparked debates — is the Indian market assigning a premium to Hyundai Motor India’s growth potential, or is it simply reflecting the general exuberance around the prospects of the Indian economy? Another concern is the allocation of IPO proceeds. Hyundai’s IPO was structured as an offer for sale (OFS), meaning all funds raised would flow to the parent company rather than Hyundai India’s operations. Although Hyundai has committed to investing in R&amp;D for EVs and hybrids, critics argue that the lack of immediate reinvestment in India’s operations reflects a missed opportunity for domestic growth. Despite the early disappointment, Hyundai was confident that the valuation was fair. It did have some factors going for it, in addition to the fact that other auto giants like Mahindra &amp; Mahindra and <keyword id="19909974" type="General" weightage="20" keywordseo="maruti-suzuki" source="keywords">Maruti Suzuki</keyword> command even higher P/E ratios. And looking at the company fundamentals, it does seem like Hyundai is playing a long-term game. <h3>Hyundai in India: A proven track record</h3>Despite the initial stumble, Hyundai India’s long-term story is compelling. Since entering the Indian market in 1996, the automaker has sold over 8 million vehicles and firmly occupies the second spot in the domestic passenger vehicle market, trailing only Maruti Suzuki. Hyundai’s blockbuster SUV offerings, like the Creta and Venue, have been critical in building this dominance. Despite some challenge from Maruti Suzuki Brezza and Tata Punch, Creta has retained the tag of ‘most-selling SUV in India’ successfully so far this year. <div type="image" title="Hyundai" agency="Business Insider India" msid="116156234" hostid="261" caption="&amp;lt;p&amp;gt;Selling over 17,000 units per month on average this year, Creta has edged past major competitors to be the most-selling SUV in India in 2024. As Indian consumers preference continues to shift gradually towards premium products over budget segments, Hyundai stands to benefit (Wikimedia Commons / Canva)&amp;lt;/p&amp;gt;"></div> Selling over 17,000 units per month on average, Creta has edged past major competitors to be the most-selling SUV in India in 2024. As Indian consumers preference continues to shift gradually towards premium products over budget segments, Hyundai stands to benefit (Wikimedia Commons / Canva) Hyundai India’s market share of 14% in October 2024 underscores its clout. The company’s ability to tap into India’s premiumisation trend, where consumers increasingly prefer high-end vehicles, positions it well for growth. With plans to expand in electric vehicles (EVs) and hybrid technology, Hyundai is poised to capitalise on both domestic demand and export opportunities. The company’s ability to capitalize on its strong brand, extensive dealer network, and leadership in segments like SUVs and exports will determine its future performance. Hyundai’s strategic focus on expanding electric vehicle production also aligns with global trends towards sustainability, potentially positioning it as a leader in the segment. By listing in India, Hyundai aims not only to expand its operations but also to make India a global manufacturing and export hub for its products, especially SUVs and EVs. Therefore, despite early setbacks, Hyundai’s gamble seems to have paid off. The stock has rebounded, gaining 5% in the past month. More good news came in this week, as positive projections from Morgan Stanley and JPMorgan forecast an impressive 17-28% upside for the stock over the next year, reflecting growing investor optimism. <h3>A strategic pivot from the Korean Discount?</h3>The Korean Discount has long plagued South Korea’s chaebols, including Hyundai. Experts attribute this to several factors: <ul> <li>Chaebol Governance: South Korea’s conglomerates, known as chaebols, are often criticised for opaque governance structures and excessive family control.</li> <li>Geopolitical Risks: Tensions with North Korea contribute to investor caution, adding a layer of perceived risk.</li> <li>Limited Domestic Liquidity: South Korea’s relatively small investor base can constrain market activity and valuation potential.</li> </ul> By listing in India, Hyundai sought to unlock better valuations for its subsidiary, leveraging the optimism of Indian markets. India’s stock market has a trailing P/E ratio of 24.4, far above South Korea’s Kospi average of 16-17. The Indian market’s appetite for high-growth stories provides a fertile ground for companies like Hyundai to escape the valuation constraints of their home market. A successful IPO could encourage other such conglomerates to follow suit, setting a precedent. While Hyundai India has a robust track record, its future success hinges on navigating key challenges: <ul> <li>Supply Chain Vulnerabilities: Hyundai relies heavily on its Chennai plant, making it vulnerable to disruptions.</li> <li>Intensifying Competition: Domestic rivals like <keyword id="19906967" type="General" weightage="20" keywordseo="tata-motors" source="keywords">Tata Motors</keyword> and MG Motors are making aggressive inroads into the EV market.</li> <li>Policy Risks: The automotive sector’s reliance on government incentives for EVs and hybrids adds a layer of unpredictability.</li> </ul> High valuations come with risks. Hyundai will need to prove that it can sustain its growth trajectory in India, fend off competition from established players like Maruti Suzuki and Tata Motors, and navigate challenges such as supply chain disruptions and regulatory hurdles. If Hyundai successfully capitalises on its strong brand and market leadership, it could not only redefine its value but also serve as a case study for other Korean companies seeking better recognition and valuations in global markets. <h3>Is Hyundai saga a reflection of overheated Indian markets?</h3>The bigger question here is, does Hyundai’s IPO highlights a broader narrative about Indian markets’ premium valuations? With a trailing P/E ratio of 24.4, Nifty 50 index is among the highest in emerging markets. India’s stock markets consistently command a premium due to robust retail participation, strong economic growth prospects, and a burgeoning middle class. While this premium reflects optimism about India’s long-term growth story, it also signals potential risks of overvaluation, particularly in sectors like technology, automotive, and consumer goods. With a record ₹94,017 crore outflow by Foreign Portfolio Investors (FPIs) in October 2024, concerns about overheated valuations are mounting. Sustaining such unprecedented valuations required companies to consistently perform above global averages, and retaining robust earnings growth quarter after quarter remains a challenge in today’s uncertain world. For Hyundai, the high valuation is both an opportunity and a risk. While it underscores investor confidence, it narrows the margin of safety, making the stock vulnerable to corrections during economic downturns. Take for example, the high-profile IPO of Life Insurance Corporation of India (LIC) that raised over ₹21,000 crore. Its listing was met with disappointment as the stock began trading at a 9% discount to its issue price, and subsequent performance has remained subdued. LIC’s post-IPO journey also highlights how inflated valuations can lead to long-term underperformance, as the stock gave only 12% return over the past 30 months when even the Nifty 50 index went up by over 44%. This happens when when the company's growth narrative fails to align with its pricing. Despite being a household name with a dominant market share, LIC's stock has struggled to meet expectations, partly due to concerns about its operating efficiency and the limited use of IPO proceeds for growth initiatives. Make no mistake, Hyundai Motor India’s IPO is a landmark event! It showcases the potential for Korean companies to leverage emerging markets like India for better valuations. It also shows that strong fundamentals can help justify a company such premium valuations even amidst bearish economic prospects. However, it also serves as a cautionary tale about the risks of overvaluation. For Hyundai, the next steps involve proving its long-term growth story, navigating competitive challenges, and maintaining investor confidence. For Indian markets, Hyundai’s IPO underscores the need to balance optimism with realistic expectations as they continue to evolve as global investment hotspots. To sustain the country’s economic narrative as a land of unmatched opportunities, corporate India must work on improving long-term fundamentals and mitigating long-term risks. As global investors watch closely, Hyundai India’s success or failure could shape how international companies view India as a listing destination in the years to come.

Tackling the 'Korean Discount': A deep dive into curious case of Hyundai Motor India's market listing

<ul class="summary-list"><li>Jasper is a marketing platform that provides AI-driven strategies to its clients.</li><li>The company is using emerging tech to target businesses interested in AI-based marketing products.</li></ul>For "CXO AI Playbook," Business Insider takes a look at mini case studies about AI adoption across industries, company sizes, and technology DNA. We've asked each of the featured companies to tell us about the problems they're trying to solve with AI, who's making these decisions internally, and their vision for using AI in the future.Jasper is an artificial-intelligence marketing platform founded in 2021. The company is fully remote, with 230 employees based in the US, Europe, and Australia. Jasper provides content strategy, integrated marketing campaigns, and public relations to companies including Prudential, Ulta Beauty, Morningstar, and iHeartMedia.<h2 id="15303c4e-ff18-41d1-b714-727cc90ea9f0">Situation analysis: What problem was the company trying to solve?</h2>Jasper has focused on helping clients automate their copywriting using their own brand voice for materials such as blogs, sales <a target="_blank" class="" href="https://www.businessinsider.com/goblin-tools-artificial-intelligence-review-ai-for-emails-2023-12">emails</a>, and <a target="_blank" class="" href="https://www.businessinsider.com/strategies-to-manage-grow-small-business-social-media-accounts-2021-3">social-media posts</a>. Loreal Lynch, Jasper's chief marketing officer, said the company also offered a self-service AI writing assistant.But as free generative-AI tools like ChatGPT became widely available, Jasper's services evolved. The company started by building products with AI to help clients improve their overall marketing programs. Then Jasper used AI to build a sales pipeline to target companies interested in its AI-based marketing products.Lynch said the goal was to engage prospective clients with "a very personalized campaign where we could automate the creation of a personalized email, a personalized web experience, and a landing page."<div type="image" title="Headshot of Loreal Lynch" height="800" width="800" msid="115425901" hostid="261" sizebytes="26922"></div><h2 id="e69ced26-78c1-420d-843a-4a326679582c">Key staff and partners</h2>Tom Newton, the company's vice president of revenue marketing, said Jasper's marketing team developed the <a target="_blank" class="" href="https://www.businessinsider.com/marketing-industry-using-ai-save-time-money-boost-productivity-study-2023-6">AI-powered account-based marketing workflow</a>. This program could target companies with tailored <a target="_blank" class="" href="https://www.businessinsider.com/how-use-ai-for-content-creation-digital-marketing">content</a> in the hope of turning them into clients. The company's design and web teams were also involved in its development.<h2 id="6a422697-1d8b-4827-b9da-21e5f360090a">AI in action</h2>Lynch said Jasper used its AI-driven workflow to perform several functions in order to help attract business.First, the program scraped the websites of enterprise companies that Jasper hoped to sign up as clients and gathered information such as company details, brand voice, and email addresses. Newton told Business Insider that this approach identified 2,000 email accounts for prospective clients to target.Then, using the details collected from the websites, Jasper's AI ABM workflow created <a target="_blank" class="" href="https://www.businessinsider.com/how-artificial-intelligence-is-used-in-marketing-strategy-2024-5">a mock landing page</a> for each company.<div type="image" title="Screenshot of Jasper's mock landing page for Kroger, with an image of two cups and a bowl filled with oranges, apples, and cinnamon sticks on the right side." height="1572" width="2880" msid="115425899" hostid="261" sizebytes="179376"></div>Newton said the AI program created and sent a personalized email to each of these companies this year. The email included a link to the sample landing page and a message advertising Jasper's services. The goal was to showcase Jasper's tools to prospective clients.Jasper's AI tool followed up with two additional emails per company.With AI, Jasper generated emails and sample web content in a fraction of the time it would take traditional marketing teams. Lynch said the campaign also helped expand the company's sales efforts.<h2 id="3e5670ff-c4d4-49f9-b8f9-a4cf1710383c">Did it work, and how did leaders know?</h2>Newton told BI that Jasper acquired 12 customers using the AI ABM workflow.Additionally, Jasper said that based on the hours invested in developing the workflow compared with the revenue generated, the initial campaign achieved a return on investment of 20 times for the company. Newton also said its <a target="_blank" class="" href="https://www.businessinsider.com/ai-email-inbox-revolution-chatgpt-google-openai-shortwave-productivity-tools-2023-3">AI-generated emails</a> performed significantly better than traditional email marketing, achieving 2.9 times the number of opens, 11 times the number of clicks, and four times the number of responses."It's a level of impact that's kind of unreal," Newton said. "Not only can humans not realistically build this many customized experiences at scale, but also we're driving outsized impact on revenue and moving the needle as a business with this tool."<div type="image" title="Headshot of Tom Newton" height="4032" width="3024" msid="115425902" hostid="261" sizebytes="519508"></div><h2 id="41ef074a-a234-4675-8f7a-cd8fc681bc04">What's next?</h2>Lynch said the ABM workflow is now part of Jasper's internal process to attract customers and generate revenue. The company is also offering it to its customers as a service designed to boost their own businesses."Something like this can be really transformational for an enterprise marketing team," she said.Jasper continues to expand its AI services. It recently launched an AI image suite to help customers <a target="_blank" class="" href="https://www.businessinsider.com/ai-platform-runway-lets-users-transform-images-videos-with-words-2023-5">edit images at scale</a>, such as by changing colors or adding graphics for holiday marketing campaigns, Lynch said.The company is also working on using AI to automate and scale content tailored around keywords to help customers improve their search-engine rankings.

One marketing firm is merging AI and account-based marketing to attract new businesses. It's already achieved a 20x ROI.

Since 2013, <a target="_blank" href="https://www.businessinsider.com/elon-musk">Elon Musk</a> has promised that <a target="_blank" href="https://www.businessinsider.com/tesla">Tesla</a> will have a <a target="_blank" href="https://www.cnn.com/2013/09/18/business/tesla-self-drive-car/index.html">self-driving car</a>. To get there, the company has leaned on a specialized group of test drivers who are part of what's known internally as "Project Rodeo."Test drivers on Project Rodeo say they push the company's self-driving software to its limit. They work to bridge the gap between driver-assist software and fully autonomous driving. Operating on open streets with other vehicles, cyclists, and pedestrians, they have tested unreleased software that will be crucial to Tesla's push into autonomous driving.Test drivers said they sometimes navigated perilous scenarios, particularly those drivers on Project Rodeo's "critical intervention" team, who say they're trained to wait as long as possible before taking over the car's controls. Tesla engineers say there's a reason for this: The longer the car continues to drive itself, the more data they have to work with. Experts in self-driving tech and safety say this type of approach could speed up the software's development but risks the safety of the test drivers and people on public roads."The idea is that you're a cowboy on a bull and you're just trying to hang on as long as you can," a former test driver who trained for the critical-intervention team in San Francisco said.Business Insider spoke with nine current and former Project Rodeo test drivers and three Autopilot engineers in states including California, Texas, and Florida. The drivers worked on training Tesla's Full Self-Driving software and its Autopilot software, which, despite the products' names, require a licensed driver at the wheel. Most asked to remain anonymous, citing a fear of professional reprisal, but their identities are known to Business Insider. Eight of the drivers described experiences that occurred over the past year, mostly between November and April.<div type="image" title="tesla cars in a parking lot" height="2827" width="4195" msid="114814069" hostid="261" sizebytes="1645262"></div>None of the test drivers who spoke with BI said they had been involved in a crash.Five who worked for the company in 2024 said they narrowly avoided collisions, including almost hitting a group of pedestrians. One former critical-intervention driver in Texas told BI that they sometimes ventured into their city's bar district late at night to see how Tesla's FSD software reacted to drunk patrons spilling out after last call. The former driver in San Francisco recalled riding around Stanford University during training, testing how close FSD would allow the vehicle to get to people at crosswalks before they had to take over. And a third critical-intervention driver said they allowed the car to speed through yellow lights and drive 35 mph under the speed limit on an expressway to avoid disengaging the system.A former Autopilot engineer told BI that while testing is done on open roads, Tesla runs hundreds of simulations and sometimes tests difficult scenarios on a closed course before rolling out new software to test drivers' vehicles.Tesla did not respond to a detailed list of questions about Project Rodeo and its self-driving technology.The test drivers' experiences highlight the balancing act Tesla and other automakers face as they prepare their self-driving software for widespread consumer use.Experts say public testing is crucial and can help identify safety issues before the technology hits the market. Missy Cummings, a former safety advisor for the National Highway Traffic Safety Administration, said that while practices vary, she believes many autonomous-vehicle companies likely employ tactics similar to Tesla's."In theory, these drivers have gone through training, and eventually these cars do need to be able to operate in the public domain," Cummings said. She added that clearly marked vehicles could help the public better identify test drivers.Safety experts say fragmented and limited autonomous-vehicle regulations, coupled with self-reporting by automakers, create a complex environment where companies balance public safety with getting their products ready for commercial use."There are very few rules around autonomous testing and a lot of dependency on self-reporting," said Mark Rosekind, a former NHTSA administrator and chief safety innovation officer for Zoox, an Amazon-owned autonomous-taxi firm. "If companies aren't reporting, it's hard to know what's going on."In the past decade, authorities have investigated several automakers, including Tesla, Waymo, and Cruise, over crashes involving self-driving or driver-assist software.<div type="image" title="elon musk looks at a tesla" height="3488" width="4868" msid="114814075" hostid="261" sizebytes="1020846"></div>A lot depends on Tesla's promise of autonomous driving; Musk said <a target="_blank" href="https://www.businessinsider.com/elon-musk-tesla-worth-basically-zero-without-self-driving-2022-6">in 2022</a> that self-driving was "really the difference between Tesla being worth a lot of money or worth basically zero." The Morgan Stanley analyst Adam Jonas wrote in a <a target="_blank" href="https://www.businessinsider.com/tesla-robotaxi-release-date-elon-musk-stock-price-2024-9">note</a> last month that the company's future valuation was "highly dependent on its ability to develop, manufacture, and commercialize autonomous technologies." Tesla's stock fell by 10% on October 11, the day after the company's robotaxi event. <a target="_blank" href="https://markets.businessinsider.com/news/stocks/tesla-stock-price-q3-earnings-elon-musk-profit-margins-guidance-2024-10">It rebounded after Tesla reported earnings on October 23</a>, and it's up by more than 3% overall in the year to date.<h2 id="e24440fb-f024-4003-b2a2-7b4d055c8c7a">Inside the day-to-day of a Project Rodeo driver</h2>Tesla went on a hiring spree this year, bringing on test drivers in at least half a dozen US cities, a review of LinkedIn profiles suggests.A <a target="_blank" href="https://www.businessinsider.com/tesla-job-openings-seasonal-test-drivers-data-capture-2023-7">job listing from 2023</a> said test drivers needed a "clean driving record, safe driving habits, and a minimum of 4 years of licensed driving experiences." Eight drivers told BI that the onboarding process included two to three weeks of hands-on training, including test drives with a trainer in the passenger seat.According to employees and internal documents, one specialty within Project Rodeo works to replicate the job of a ride-hailing driver by picking random points on a map and driving between them. Those working on a different team, known as the "golden manual" team, drive manually, without any assistance, to train FSD software on what by-the-book, error-free driving looks like.Critical-intervention test drivers, who are among Project Rodeo's most experienced, let the software continue driving even after it makes a mistake. They're trained to stage "interventions" — taking manual control of the car — only to prevent a crash, said the three critical-intervention drivers and five other drivers familiar with the team's mission. Drivers on the team and internal documents say that cars rolled through red lights, swerved into other lanes, or failed to follow posted speed limits while FSD was engaged. The drivers said they allowed FSD to remain in control during these incidents because supervisors encouraged them to try to avoid taking over.The critical-intervention drivers recalled multiple instances where they felt unsafe but believed intervening could put their jobs at risk. The former driver in Texas recalled taking over only after FSD nearly rammed the car into the side of a vehicle stopped at an intersection.Non-critical-intervention drivers said they also felt pressure to push the system as far as possible. Five current and former employees said that they were instructed to intervene if they became uncomfortable with the software's behavior but that they sometimes received feedback from their supervisors if they were considered to have disengaged too early.John Bernal, a former test driver and data analyst at Tesla, said test drivers dealt with risky situations as far back as 2022. (Bernal was terminated that year; he said he was fired for sharing videos on his YouTube channel that showed his personal Tesla malfunctioning while using FSD.) He described instances where he broke traffic laws in order to collect data. Bernal said that his supervisors never instructed him to break the law but that he sometimes felt it was the only way to get the data the company wanted.He recalled one test in 2022 that was designed to see how well the system recognized a red light."My training was to wait until the wheels touched the white line before I could slam on the brakes," Bernal said. He said he sometimes ended up in the middle of the intersection if the system didn't work correctly.He also worked to train the autonomous software on "vulnerable road users" — defined by the Department of Transportation as pedestrians, bicyclists, people on scooters or in wheelchairs, or highway workers on foot — when he manually drove the "Ground Truth Machine," a Tesla outfitted with lidar and radar sensors to help the system map and identify objects."I'd drive over double lines to get close to a bike," Bernal said. "I would go obnoxiously slow through an alleyway where drunk people were, and I would be extremely rude and get really close to people."<div type="image" title="tesla showroom with autopilot posters" height="2939" width="4200" msid="114814073" hostid="261" sizebytes="255868"></div>Two years later, test drivers were asked to train the system near pedestrians, test drivers said. Five recalled a bug with FSD that made vehicles brake too early at crosswalks. To improve its performance, they were instructed to interact with pedestrians as frequently as possible.Sometimes, the drivers said, the software would slam on the brakes when no one was at the crosswalk; other times, it wouldn't stop at all. According to Tesla employees and internal documentation, FSD's performance depended heavily on its software version, and the versions appeared to operate at different levels of caution.The former San Francisco driver said that as they drove around Stanford University, their trainer, another test operator with more experience on the team, chastised them for braking too early. They recalled that at one point they came within three feet of hitting a bicyclist at a roundabout."I vividly remember this guy jumping off his bike. He was terrified," the driver told BI. "The car lunged at him, and all I could do was stomp on the brakes." They said the trainer was pleased by the incident. "He told me, 'That was perfect.' That was exactly what they wanted me to do."The driver added that "it felt like the goal was almost to simulate a hit-or-miss accident and then prevent it at the last second."The former Autopilot engineer said it was better for training to see whether the software could correct itself. They also said that not intervening when the car acted abnormally — including veering into another lane or doing something that confuses another driver — was important for training. Human motorists don't always drive rationally, they explained, and the software needs to know how to respond. It's also easier to parse the data if there are fewer driver interventions, they said."At the critical juncture where it's about to make the key decision," they said, it's helpful to see whether the software makes the right or wrong call. "We want the data to know what led the car to that decision," the engineer said. "If you keep intervening too early, we don't really get to the exact moment where we're like, OK, we understand what happened."<h2 id="52098605-f887-4702-a6ab-cf47e173ce28">A 'Wild West' with little regulation</h2>Tesla is one of many automakers attempting to make autonomous vehicles a reality. Waymo, backed by Alphabet, launched the first driverless taxi service in Phoenix in 2020."In many ways, it's like the Wild West out there," said Cummings, the former NHTSA safety advisor. "There is very little regulation around training or informing the public about testing."The stakes of data collection on public roads are high. In 2018, a self-driving Uber with a person behind the wheel struck and killed a pedestrian in Arizona. Cruise paused testing after one of its driverless vehicles hit a pedestrian in October 2023. Another vehicle had already hit the pedestrian when the Cruise car struck her, dragging her 20 feet before stopping. It <a target="_blank" href="https://www.getcruise.com/news/blog/2024/cruise-resumes-manual-driving-as-next-step-in-return-to-driverless-mission/">resumed testing</a> with safety drivers in some cities in May.<div type="image" title="waymo self driving taxi interior with pedestrians outside" height="4000" width="6000" msid="114814077" hostid="261" sizebytes="568560"></div>Two former Waymo employees said that they had a team similar to Tesla's critical-intervention team but that Waymo's version of critical-intervention testing was limited to closed tracks with dummies. Two former Cruise employees said that they had mapping teams and teams that tested on closed courses and public roads but that, unlike at Tesla, those teams were instructed to take over as soon as the software went off track, and they typically tested with at least two people in the car.A Waymo spokesperson said the company's safety framework included rigorous testing in controlled environments and on public roads. A Cruise spokesperson said the company's vehicles were designed as fully autonomous systems and were therefore fundamentally different from Tesla's driver-assistance technologies.Philip Koopman, an autonomous-driving expert at Carnegie Mellon University, said that Tesla's critical-intervention approach, as described to him by BI, was "irresponsible" and that the company should be playing out all "critical scenarios" on a closed course."By allowing the software to continue misbehaving to the point a test driver needs to avoid a crash, Tesla would be imposing a risk on other road users who have not agreed to serve as test subjects," Koopman said.Alex Roy, a general partner at NIVC and a former director of operations at the autonomous-driving startup Argo AI, said companies should be correcting the software as soon as it strays from the course, particularly on public roads."You should play those mistakes out in a simulation, not on an open road," Roy said. "Real-world testing is necessary, but real-world mistakes are not." The former Tesla engineer said they doubted that computer simulations are sophisticated enough to replicate the data generated by real-world driving. The former engineer said that, to help the software improve, it was best for test drivers to avoid intervening whenever possible."If you have a parent that's holding the bike the entire time, it never gets to learn," the engineer said.Test drivers on Project Rodeo felt this keenly."You're pretty much running on adrenaline the entire eight-hour shift," one former test driver in the Southwest said. "There's this feeling that you're on the edge of something going seriously wrong."Do you work for Tesla or have a tip? Reach out to the reporter via a non-work email and device at <a target="_blank" href="mailto:gkay@businessinsider.com">gkay@businessinsider.com</a> or <a target="_blank" rel="noopener noreferrer" class="c-link">248-894-6012</a>.

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