The Confederation of All India Traders (CAIT) on Sunday anticipated a festive trade of over Rs 12,0…

There are two mythological stories connected with this festival to which we also ascribe the o…

This event has mythological roots in which Yamuna celebrates her brother Yama’s visit to her hou…

India’s consumption story is a tale of two Indias. Even as consumer companies are battling a slowdo…

The two major celebrations observed in India around this time are Dussehra and Diwali. These two…

The other names of Bhai Dooj are Bhaiya Dooj, Bhai Dooj, Bhau-Beej, and Bhai Phota in different re…

Bhai Dooj is very eagerly celebrated by most Hindu households to glorify and celebrate the brot…

Bhai, Together we laughed and together we cried, the affection we share for each other is imme…

Riding on robust demand across rural markets as well as steady retail off-take in key urban cen…

A popular phrase describes Diwali as the festival of lights. Several mythological references m…

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Call it irony but India’s famous Hindu festival of love 'Bhau Beej' also called 'Bhai Dooj' has sur…

Public holidays in India are of two types, namely, national and regional. While national holiday…

Every little ritual from making rangolis to cleaning the house to lighting diyas, everything has a …

Will advertisers spend money during Durga Puja this year?

The five day long Diwali celebrations start on October 25, 2019 and conclude on October 29, 20…

Diwali is celebrated as the festival heralding the victory of good over evil. Diwali is one notabl…

Whether you call it Diwali or Deepavali, at the end of day it’s ‘the festival of lights’. And, l…

The power ministry had estimated the country's electricity demand to touch 229 GW during summe…

They help break the monotony of our work life and facilitate some celebrations and socialising mome…