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Xiaomi emerges as the world’s second-biggest smartphone brand in August
Xiaomi has emerged as the second biggest smartphone brand in the world in August 2024, after a peri…
Amul emerges as world's strongest food and dairy brand, topping global rankings in Brand Finance Food & Drink 2024 Report
In a post on X (formerly Twitter), Amul posted, "We are pleased to inform Amul is ranked as the str…
ANI
YouTube is turning pink: Times when logo redesigns failed to impress
YouTube is sparking speculation about a potential logo redesign after users noticed the platform's …
Gen Z is reimagining the iconic 70s brand L'eggs
L'eggs became a household name over half a century ago. Now it wants to target Gen Z, with a little…
Lauren Edmonds
Why Ralph Lauren, the all-American luxury brand, is a hit in China
As luxury brands struggle to resonate with Chinese consumers, Ralph Lauren is thriving by leaning i…
Maria Noyen
Climate Action 15: 2024's top global innovators powering green solutions
Climate Action 15 profiles top founders, global activists, academics, and nonprofit and public-sect…
Insider Inc.
Why fast-food chains and big brands love loyalty programs
Retailers and fast-food giants like McDonald's, Starbucks, and Costco leverage loyalty programs to …
Nora Redmond
Luxury brands forgot about Gen Z. They can't afford to make that mistake again.
Luxury brands must adapt to Gen Z's growing influence by offering affordable luxury and creative pa…
Maria Noyen
The luxe experience: Expanding global brands to drive retail leasing in 2024
Indian brands are turning cautious with their retail expansion. Hence, the leasing in the sector is…
Japanese shoppers are entering their spending era. Not all luxury brands stand to benefit.
Luxury brands that align with Japanese values of quality, craftsmanship, and simplicity stand to wi…
Maria Noyen
The Orient Express is plotting a comeback as the ultra-rich ditch luxury brands for travel
La Dolce Vita sleeper trains mark the Orient Express's return, capitalizing on the growing demand f…
Maria Noyen
Amul thinking to enter European market after US success, MD Jayen Mehta calls it the lifeline for rural India
Amul, the Indian dairy cooperative, is set to enter the European market following its success in th…
This Starbucks exec quit to launch a rum brand. These 3 strategies helped him succeed — and attract investors like Howard Schultz.
Marc-Kwesi Farrell spent three years as a Starbucks VP. He left to launch his own rum brand, applyi…
Maria Noyen
Kashmir's saffron comes under threat due to rising global warming
Saffron has long been more than just a crop for the people of Kashmir valley, it is a symbol of her…
Baadshah of Bollywood Shah Rukh Khan debuts on India's richest list with Rs 7,300 cr — here's how the King made his wealth
Shah Rukh Khan joins India's wealthiest with Rs 7,300 crores, driven by ventures in films, producti…
Skims wants to be the new Nike. Brand experts say that's a pipe dream.
Skims CEO Jens Grede sees parallels between Skims and 1990s Nike, citing cultural influence Experts…
Maria Noyen
Starbucks and Luckin are in a fight for the global coffee market. I visited both to see how they stack up on price, menu, and vibe.
Starbucks slumped in sales this last quarter. But the Chinese coffee brand, characterized by heavy …
Aditi Bharade
I sell multi-million dollar homes to London's super-successful. The internet has meant buyers have become much younger.
Daniel Daggers sells some of the UK's most expensive properties and stars in Netflix's "Buying Lond…
Polly Thompson
These mid-tier brands are winning in fashion while luxury struggles
Mid-tier brands like Zara and Pandora are winners while luxury brands are struggling as aspirationa…
Madeline Berg
Indians increasingly opting for premium smartphones including 5G-enabled, shipments data reveals
Among the 27 million 5G smartphones that were shipped in the April-June quarter, the share of 5G sm…