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2 mins read

Warner Bros. Discovery says it will beef up ads on its Max streaming service

Warner Bros. Discovery's Max serves fewer ads per hour compared to other streaming platforms.

Lucia Moses   


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2 mins read

YouTube has added a 'gifting' feature to its vertical streams, ramping up the competition for livestream e-commerce

YouTube introduced a livestream gifting feature that lets users purchase gifts for creators, follow…

Kenneth Niemeyer   


Business Insider Latest Story Image
1 min read

YouTube launches shopping affiliate programme in India; teams up with Flipkart, Myntra

This program aims to deepen creator-audience connections and diversify revenue streams with product…

PTI   


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2 mins read

Ridley Scott said he isn't worried about the future of Hollywood and streaming because he gets 'overpaid anyway'

Ridley Scott was asked if reports that Apple planned stop giving movies theatrical releases in favo…

Eammon Jacobs   


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2 mins read

Kalki 2898 AD continues to rule the OTT scene even in week 2; touches 7.1 million views!

Kalki 2898 AD has made an electrifying debut on OTT after its grand theatrical success.

Business Insider Latest Story Image
5 mins read

Netflix airing NFL games on Christmas will be the streaming giant's biggest test for its next area of growth

Netflix's earnings report is crucial as Wall Street questions its ability to maintain its dominance…

Dan DeFrancesco   


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4 mins read

West Bengal CM Mamata Banerjee offers to resign after agitating doctors refuse to meet without live streaming

West Bengal Chief Minister Mamata Banerjee expressed willingness to resign for the sake of the peop…

PTI   


Business Insider Latest Story Image
3 mins read

WBD scored a crucial cable deal — by making HBO free for millions of people

A deal between Warner Bros. Discovery and Charter shows you how much pressure the pay-TV business i…

Peter Kafka,James Faris   


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5 mins read

Netflix has won the streaming wars but Wall Street still has big questions about its future

Analysts break down the challenges and opportunities facing Netflix as it seeks its next growth ave…

Lucia Moses   


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3 mins read

Cable TV's collapse deepens: 'It is becoming increasingly clear that there is no longer any floor'

Another miserable quarter for the pay TV industry. But things could still get worse.

Peter Kafka   


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3 mins read

How Discord is laying the groundwork for ads to make as much revenue as subscriptions

The gaming-focused chat app, which once rejected advertising, now has two ad formats as it aims to …

Lara O'Reilly   


Business Insider Latest Story Image
1 min read

Netflix CEO believes streaming has made the world 'safer'

Netflix co-chief executive Ted Sarandos said streaming platforms like Netflix expose viewers to oth…

Lakshmi Varanasi   


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2 mins read

Netflix stock is cruising at record highs this week. Here's why Wall Street is cheering on the streaming giant.

Netflix stock is trading at record highs as investors look to ad growth, the potential for future p…

Kelly Cloonan   


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1 min read

Spotify jumps 14% after the music-streaming giant reports record profit in the 2nd quarter

Spotify's revenue grew 20% year-over-year in the second quarter, driven by growth in its premium su…

Kelly Cloonan   


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1 min read

Amazon Prime Video to stream ads during movies, TV shows from Jan 29

Amazon Prime Video will show advertisements during movies and TV shows from January 29, as it aims …

Business Insider Latest Story Image
2 mins read

It's not just you. Your streaming bill is more expensive this summer.

Two more services are hiking prices. Max and Spotify were the latest to add to streaming bills this…

Jaures Yip   


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1 min read

JioCinema IPL viewership spikes 53% in 2024, amassing 2,600 crore views!

Reliance-owned OTT platform JioCinema, which has live streaming rights for Tata IPL, saw a 53 per c…

PTI   


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2 mins read

The bundle is making a comeback

Disney and Warner Bros. Discovery announced on Wednesday that Disney+, Hulu, and Max will all be bu…

Lauren Edmonds   


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1 min read

Misleading ads: SC says public figures must act with responsibility while endorsing products

Rule 7 of the 1994 law stipulates an advertisement code that says advertisements carried should …

PTI   


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2 mins read

Netflix's co-CEO was asked why the company changed its mind after saying it would never introduce ads or live sports. Here's how he responded.

Netflix co-CEO Ted Sarandos said the streaming giant "should always reserve the right to get smart"…

Jaures Yip