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Here’s how brands are using NFTs

From Lamborghini and Louis Vuitton to Adidas and Nike - brands are jumping onto the NFT bandwagon. …

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5 mins read

The world’s most valuable luxury brand is launching a video game with NFTs

The game, called ‘Louis: The Game’, is a first-person story quest. And, the main character is the …

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1 min read

Coca Cola, Nike, McDonald’s and other brands that hopped on the NFT bandwagon this year

Here’s a quick look at 10 brands that hopped into NFTs in 2021:

BI India Bureau   


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2 mins read

Luxury fashion houses Louis Vuitton and Burberry dive into the world of NFTs and online gaming

Luxury fashion houses Burberry and Louis Vuitton are turning to non-fungible tokens and gaming to p…

Camomile Shumba   


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2 mins read

The NFT space is booming again, but experts say there are 5 challenges the digital collectibles space still needs to overcome

While NFTs are experiencing exponential growth, there are still hurdles to overcome before the mark…

Isabelle Lee   


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1 min read

Hackers target bestselling NFT artist Beeple's Twitter account and make off with $438,000 from followers through a phishing scam

"Stay safe out there," the NFT artist told his followers after the targeted scam. Beeple in 2021 so…

Carla Mozée   


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1 min read

Nike buys virtual shoe studio RTFKT as more big brands position themselves for metaverse push

"We're acquiring a very talented team of creators with an authentic and connected brand," said Nike…

Carla Mozée   


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1 min read

Metaverse property mogul touts 10-fold appreciation in virtual real estate portfolio: 'It's all about the location'

"I think we're going to see a quick appreciation and monetize renting that land and space very soon…

Carla Mozée   


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2 mins read

Camomile Shumba   


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2 mins read

Retail buyers made up 80% of NFT transactions as sales and volumes have boomed this year: Chainalysis

The boom in non-fungible tokens has spread around the world this year, driven largely by retail inv…

Camomile Shumba   


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2 mins read

Elon Musk turns down $1 million for the tweet he was selling as an NFT

On March 15, Musk tweeted that he is “selling this song about NFTs as an NFT.” The tweet was acc…

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3 mins read

How NFT mania helped digital artist Beeple sell a piece of crypto art for $69 million at a Christie's auction

Mike Winkelmann, aka Beeple, sold the most expensive digital artwork in history. A Christie's aucti…

Joel Stonington,Kevin Reilly   


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1 min read

The Gap is launching its first NFTs with the collectibles ranked from 'common' to 'one-of-a-kind'

The iconic American clothing retailer's NFTs are ranked in four different categories: common, rare,…

Natasha Dailey   


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2 mins read

Cryptocurrency wealth is creating a new generation of luxury consumers in the US, Jefferies says

Young, crypto-rich spenders are splashing out for NFT artwork and expensive watches, the investment…

Carla Mozée   


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3 mins read

What you need to know about NFTs, the collectible digital tokens that are selling for millions online

Non-fungible tokens or NFTs have grown to encompass a $250 million market and operate on the same p…

Grace Kay   


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3 mins read

A digital artist known for his satirical work is breaking sales records, making over $10 million on 2 crypto-art pieces

One buyer flipped a Beeple crypto-art piece for $6.6 million - nearly 1,000 times its original purc…

Grace Kay