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1 min read

JioCinema IPL viewership spikes 53% in 2024, amassing 2,600 crore views!

Reliance-owned OTT platform JioCinema, which has live streaming rights for Tata IPL, saw a 53 per c…

PTI   


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4 mins read

Netflix watchlist May 2024: Here are our top 5 picks to help you keep up with all the memes and trends

With new movies and shows coming in droves every week and some beloved oldies resurfacing on OTT pl…

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1 min read

Now, OTT platforms must display anti-tobacco warnings onscreen

The government has made it mandatory for OTT platforms to display an anti-tobacco health warning as…

PTI   


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1 min read

OTT platforms are winning the war against traditional TV in the US

Modern OTT platforms have won the war against traditional TV as streaming grabbed a record 38.7 per…

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5 mins read

Monetising sports for sustained growth: A game every OTT platform can play

Streaming video is fast replacing traditional TV for sports content. Sports events airing at times …

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2 mins read

An Ambani disruption in OTT: At just ₹1 per day, you can now enjoy ad-free content on JioCinema

Mukesh Ambani-owned streaming platform JioCinema on Thursday announced its new premium plans after …

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4 mins read

Boom2Bust: Streaming services slip after their pandemic-highs

The dullness that’s seeped into the OTTs is not just because of screen fatigue and too many options…

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2 mins read

Multiplexes' revenue growth to dip to 15% in FY25 as OTTs crimp profit margins

Revenue growth for multiplexes will slow down to 10-15 per cent in FY25 from the 20-24 per cent exp…

PTI   


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4 mins read

India becomes a global leader by regulating anti-tobacco warnings on OTT Platforms

The Union Health Ministry on Wednesday notified new rules for anti-tobacco warnings on OTT platform…

ANI   


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2 mins read

Over the top growth: OTT subscribers up 20% this year to 424 million, says Ormax

As per the report India has 424 million OTT users in 2022 and 119 million active paid OTT subscript…

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4 mins read

This pioneering regional OTT has turned profitable in 5 years – here’s how

When Shree Venkatesh Films (SVF), a West Bengal-based film and TV production company, wanted to get…

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2 mins read

Diwali delights: 'Pippa', 'Ghoomer', 'Valatty' to sparkle on OTT

Ahead of the festival of lights, the digital platforms are brimming with fresh exciting titles, tha…

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1 min read

From Chiranjeevi’s Godfather to The Wonder: Here are some OTT releases you can watch this weekend

While Drishyam 2, Yashoda, Unnchai and Wakanda part 2 are reigning theaters, the third week of N…

Eetika Kapoor   


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3 mins read

Aha takes the Netflix way to reach out to subscribers from small towns

Regional player Aha, which provides Telugu and Tamil content is the latest to switch to a hybrid…

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4 mins read

Indians stick to TV for prime time and that's keeping them from cutting the 'cord'

Indians stick to TV for prime time and that's keeping them from cutting the 'cord'

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5 mins read

Lionsgate Play says OTT has reduced the language barrier and made the audience language agnostic

Lionsgate Play says OTT has reduced the language barrier and made the audience language agnostic

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1 min read

Disney+ Hotstar to release all episodes of 'The Freelancer: The Conclusion' on Dec 15

Produced by Shital Bhatia of Friday Storytellers, "The Freelancer" stars Mohit Raina in the titl…

PTI   


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1 min read

Couch and Surf: What’s streaming on OTT this weekend?

Couch and Surf: What’s streaming on OTT this weekend?

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4 mins read

A CRED-like platform is what Indian OTT users want to juggle multiple subscriptions

Before the fintech app CRED launched, Indian consumers downloaded at least 2-3 banking apps to pay …

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2 mins read

One in three Indian binge watchers actually pays for content

Almost half a billion Indians (481 million, to be precise) are streaming shows on over the top (OTT…