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7 mins read
What makes Virat Kohli the most loved brand ambassador during IPL
Kohli is one of the most visible faces on television with more than 17 brands in his kitty
2 mins read
Yardley launches a new campaign with brand ambassador Kriti Sanon
The TVC has launched across multiple channels across regions, including digital
2 mins read
Doritos' launches latest 'For the Bold' campaign featuring brand ambassador Kartik Aaryan
The campaign has been conceptualised by Wunderman Thompson
3 mins read
OPPO India rolls out new film with brand ambassador Varun Dhawan
The film showcases the new AI Highlight Portrait Video feature
5 mins read
Campa has to go beyond invitation price to build the brand & distribution network
The launch of Campa-Cola is right not just from the season point of view but also because the heat …
2 mins read
When R Madhavan felt ‘under accomplished’ after meeting kids from WhiteHat Jr
WhiteHat Jr launches a new video series featuring R Madhavan with its kid creators
2 mins read
Rapido launches its first celebrity campaign with Ranveer Singh and Allu Arjun
Ranveer Singh and Allu Arjun will entertain their fans by enacting the roles of Babban and Guru, bo…
1 min read
Film producer Karan Johar, cricketer Yuvraj Singh invest in Carl Pei's consumer tech brand Nothing
Digital content creator Ranveer Allabadia and music composer-singer Jasleen Royal have also come…
3 mins read
DeepVeer, Virushka and now Alia-Ranbir are power ‘couple brand ambassadors’
The latest entrant into this short and exclusive club are Ranbir Kapoor and Alia Bhatt, who ar…
1 min read
Coca Cola in talks with Ranveer Singh after it drops Salman Khan as brand ambassador of Thums Up
"In light of this, both parties have mutually decided not to renew the current contract," the joint…
4 mins read
How the ‘local area marketing’ strategy has been working in favor of Havells India in these uncertain times
Amit Tiwari, VP, Marketing, Havells India tells us about the brand's marketing strategies and its a…
3 mins read
Adidas launches a new global series to remind its audience that impossible is nothing; features Ranveer Singh, Hima Das and Beyoncé
The film series is the opening chapter of adidas’ brand attitude - Impossible Is Nothing
1 min read
As SSR fans get upset over a Bingo! ad feat. Ranveer Singh that they felt mocked the late actor, ITC says the ad was shot in October 2019
The brand dismissed the allegation in its statement requesting people not to 'fall prey to mischiev…
2 mins read
Ranveer Singh, Kane Williamson, Young OHM and McDonald Wanyama feature in Seagram’s Royal Stag latest campaign
Its latest campaign talks about pushing boundaries beyond nationalities and gender
1 min read
Virat Kohli is charging a bomb for endorsements. This is how much his fee is now
A PepsiCo spokesperson said in response to ET's query: "Virat's contract with PepsiCo is up for ren…
2 mins read
Virat and Anushka lead list of power couples overtaking Deepika-Ranveer, Akshay-Twinkle
Virushka as Virat and Anushka were hailed to an advertiser’s dream come true as as they combin…
2 mins read
Harmanpreet named captain of the ICC Women's ODI Team of the Year
Indian skipper Harmanpreet Kaur has been named the captain of the ICC Women's ODI Team of the year …
1 min read
MS Dhoni-backed drone firm Garuda Aerospace launches farmers-focused film
Former India cricketer Mahendra Singh Dhoni-backed drone maker Garuda Aerospace has launched its fi…
ANI
1 min read
Coca-Cola shows the door to Sachin, only to welcome Sourav!
"This deal should give Coca-Cola bigger clout in sports circles - mainly cricket and football. Sour…
2 mins read
MS Dhoni launches camera drone Droni in partnership with Garuda Aerospace
Garuda Aerospace announced the launch of a new camera drone named Droni, in partnership with its in…