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2 mins read

TikTok is testing 60-minute videos, which could be a big threat to YouTube

TikTok has gradually increased its maximum video length to 10 minutes for all users. An hour could …

Shubhangi Goel   


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1 min read

Seeking nominations for the most influential TikTok talent managers and agents in 2024

Business Insider is compiling its fifth annual list of the most influential talent managers and age…

Shriya Bhattacharya   


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9 mins read

TikTok is for the olds now

As millennials flood the app, TikTok is about to mature into a YouTube-like juggernaut — if i…

Emilie Friedlander   


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5 mins read

YouTube's mass exodus of stars and TikTok's potential US ban shows the uncertainty of the creator economy

YouTube changed how we watch videos. A departure of creators might lead to its own shift.

Dan DeFrancesco   


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6 mins read

How YouTube became a TV powerhouse and how much ad revenue it makes

YouTube dominates TV streaming, surpassing Netflix, with free content and live sports, making it in…

Lucia Moses   


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7 mins read

Where is Miranda Wilking, the dancer accused of being in a TikTok cult?

Miranda Wilking is featured in a three-episode Netflix docuseries about 7M, a management company af…

Palmer Haasch   


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1 min read

People are turning to TikTok and YouTube tutorials to plan increasingly complicated Disney trips

Disney's Genie Plus planning system has helped spawn a new generation of content creators seeking t…

Rebecca Rommen   


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2 mins read

Meta is testing out a feature that could make Instagram more like YouTube

Instagram is rolling out a feature for some users that forces them to sit through an ad. The ad str…

Hannah Getahun   


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2 mins read

YouTube superstar MrBeast is breaking up with his talent manager

Night Media will no longer be the YouTuber's primary talent management agency, Semafor reported.

Marta Biino,Amanda Perelli   


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2 mins read

A TikTok ban would be a win for Mark Zuckerberg

Mark Zuckerberg is likely paying close attention to the possible ban or forced sale of TikTok. It c…

Katie Notopoulos   


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5 mins read

TikTok is becoming a new GoFundMe, with views replacing donations to help people get out of debt

The "pay off each other's debt" trend is taking off on TikTok, with people offering views and engag…

Lindsay Dodgson   


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2 mins read

Uber Eats is joining the ranks of apps that want to be just like TikTok

Uber Eats is launching a short-form video content feature that lets users see food videos from near…

Grace Eliza Goodwin   


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3 mins read

'Dancing for the Devil' TikToker Miranda Derrick says she wasn't 'brainwashed' by a dance cult: 'I am not a victim'

Miranda Derrick said she wasn't brainwashed by Robert Shinn, the pastor at the center of Netflix's …

Eammon Jacobs   


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2 mins read

Congress and the White House are talking about a TikTok ban, again. TikTok is taking them seriously.

There's no downside for a politician to call for a TikTok ban. But there's significant risk of blow…

Peter Kafka   


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5 mins read

TikTok's time in the US could soon be on the clock, and that's not the app's only problem

ByteDance will undoubtedly put up a legal fight over the law, and will also have a year to find a s…

Dan DeFrancesco   


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3 mins read

My online business selling wellness products made $3.8 million last year. Here's how I did it using TikTok and how I'm prepping for a ban.

Mason Kuhr's online business brought in $3.8 million in the last 12 months selling wellness product…

Krista Krumina   


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5 mins read

TikTok has become a pseudo-shopping channel, and Gen Z has had enough

Some content creators are facing backlash for selling too many products they don't even like. Meanw…

Lindsay Dodgson   


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3 mins read

What happens if TikTok is sold without the algorithm that drives the 'For You' page? It might not be so bad.

Maybe it actually wouldn't be SO bad if TikTok's video-recommendation engine didn't come along with…

Katie Notopoulos   


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6 mins read

Black creators were instrumental in building TikTok. Now they fear they'll be hit the hardest by a ban.

Black creators spoke with Business Insider about why they fear a potential TikTok ban.

Lindsay Dodgson   


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3 mins read

3 influencers break down how they make money from gambling content, from YouTube ads to affiliate marketing

Micro influencers who create gambling content explain how they make money from affiliate marketing …

Tiara White