Name: "You have to be super agile all the time" – the lessons Cristina Diezhandino learned when she became CMO of Diageo during the pandemic
Uploaded: 2024-06-26T00:30:00+05:30
Duration: T01M38S
Channel: Insider
Description: "You have to be super agile all the time" – the lessons Cristina Diezhandino learned when she became CMO of Diageo during the pandemic Video

https://www.businessinsider.in/videos/advertising/you-have-to-be-super-agile-all-the-time-the-lessons-cristina-diezhandino-learned-when-she-became-cmo-of-diageo-during-the-pandemic/videoshow/111267332.cms

"You have to be super agile all the time" – the lessons Cristina Diezhandino learned when she became CMO of Diageo during the pandemic Video

"You have to be super agile all the time" – the lessons Cristina Diezhandino learned when she became CMO of Diageo during the pandemic

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Cristina Diezhandino, the CMO of Diaegeo, explains how she had to rethink her company's strategy because of the COVID-19 pandemic. Diezhandino was interviewed at the Cannes Lions 2024 International Festival of Creativity.

"You have to be super agile all the time" – the lessons Cristina Diezhandino learned when she became CMO of Diageo during the pandemic

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